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I was just looking at Mike Mann's post to analyze and see if there are any patterns. Here are some of the domain names that he reported selling, in the past month (see attached images for proof) :
SouthernCharmRealty.com - $15,000
PODGuides.com - $13,000
HawaiiShippers.com - $15,000
MyDID - $8,888
RealPropertyNetwork - $10,000
SourceHealth - $30,000
ManejoDeCrisis - $24,888
Here is the conclusion that I draw from these sales:
1) Mike Mann mostly owns and sells 2 and 3 word .COM domain names (I am talking about his .COM sales mostly).
2) The prices are all in 4/5 figures for the names an average investor would list for 20% of what Mike sells for. For example, I wouldn't put HawaiiShippers for more that $2,000 ever
3) Mike has a large portfolio. So he gets the advantage of selling unusual names for unusual prices (mainly because of the sheer number of domain names)
4) The pricing has been done very aggressively because of the luxury of time or domain name or liquidity or whatever other reason.
5) I think it's a numbers game - he has his maths around it (Investment made, pricing, sell-through rate, annual renewals, reinvestments, and so on. Accordingly, he has put a number that he thinks would work for him). We can do the same.
6) Sometimes, I think the reputation helps although I am not sure how popular he is, outside of the domain community, with the end-users
Learnings for us
1) Carve your own niche - Just because Mike sells 3 word for $20k doesn't mean you can too. It also doesn't mean you can't! Choose what fits you
2) Having a large portfolio with realistic sell-through rate will help plan for the long term - regular liquidity + distributed big sales
3) Some of the things I would never understand - Like the phrases that sell etc but I think that's the edge that comes with experience.
What's your thought on this? Any learnings that you have?
SouthernCharmRealty.com - $15,000
PODGuides.com - $13,000
HawaiiShippers.com - $15,000
MyDID - $8,888
RealPropertyNetwork - $10,000
SourceHealth - $30,000
ManejoDeCrisis - $24,888
Here is the conclusion that I draw from these sales:
1) Mike Mann mostly owns and sells 2 and 3 word .COM domain names (I am talking about his .COM sales mostly).
2) The prices are all in 4/5 figures for the names an average investor would list for 20% of what Mike sells for. For example, I wouldn't put HawaiiShippers for more that $2,000 ever
3) Mike has a large portfolio. So he gets the advantage of selling unusual names for unusual prices (mainly because of the sheer number of domain names)
4) The pricing has been done very aggressively because of the luxury of time or domain name or liquidity or whatever other reason.
5) I think it's a numbers game - he has his maths around it (Investment made, pricing, sell-through rate, annual renewals, reinvestments, and so on. Accordingly, he has put a number that he thinks would work for him). We can do the same.
6) Sometimes, I think the reputation helps although I am not sure how popular he is, outside of the domain community, with the end-users
Learnings for us
1) Carve your own niche - Just because Mike sells 3 word for $20k doesn't mean you can too. It also doesn't mean you can't! Choose what fits you
2) Having a large portfolio with realistic sell-through rate will help plan for the long term - regular liquidity + distributed big sales
3) Some of the things I would never understand - Like the phrases that sell etc but I think that's the edge that comes with experience.
What's your thought on this? Any learnings that you have?
