META.is, a small business operating in the immersive and experiential technology industry since 2010, today filed a lawsuit against Facebook. For 12 years, META has powered the types of experiences and products that Facebook is now building and has served the same creators and consumers that Facebook is now targeting. META's lawsuit, filed by Pryor Cashman LLP, alleges that Facebook unlawfully seized the META mark and name — willfully violating META's trademark rights and engaging in egregious acts of unfair competition.
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This case is about ensuring the collective protection of rights to our work, innovation, and intellectual property, which we have devoted our lives to building—as we evolve towards a more equitable digital and social future.
Facebook talks a big game about supporting creators, but the proof is in their actions. If they’re willing to blatantly seize our IP and use it in the same spaces we have operated in for more than a decade, we can’t imagine what’s coming when they further saturate our industry and dominate the “metaverse.”
This lawsuit is bigger than our company. The outcome will have major implications for the protection of intellectual property rights as the Web2 and Web3 ecosystems evolve.
Meta.is
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