- Impact
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Pay-Buy Mobile = PayBuy.mobi? What do you think?
"3GSM World Congress 2007, Barcelona -- The worldwide use of mobile phones for payments at point of sale is the aim of a new initiative announced today by the GSM Association (GSMA), the global trade organization for mobile operators.
The 'Pay-Buy Mobile' initiative is a natural progression for the industry, following the GSMA's program - announced last year - to define a common global approach to enabling Near Field Communications (NFC), the technology used to link mobile devices with payment and contactless systems. By embedding mobile contactless services, such as credit and debit payments, in the SIM card the mobile industry will extend the role of mobile phones in customers' everyday lives.
Fourteen mobile operators are participating in the 'Pay-Buy Mobile' initiative, which seeks to define a common global experience for mobile phone payments, on which seamlessly interoperable services will be provided.
The fourteen operators, representing more than 900 million mobile users, are Cingular Wireless, now part of the new AT&T; China Mobile; KALL; KTF; MCI; MTN; NTT DoCoMo; Rogers Wireless; Smart Communications; Telenor, TeliaSonera; Telecom Italia; Turkcell, and Vimpelcom."
For the rest of the article, please visit the following link:
http://www.gsmworld.com/news/press_2007/press07_21.shtml
Source: GSMWorld.com
"3GSM World Congress 2007, Barcelona -- The worldwide use of mobile phones for payments at point of sale is the aim of a new initiative announced today by the GSM Association (GSMA), the global trade organization for mobile operators.
The 'Pay-Buy Mobile' initiative is a natural progression for the industry, following the GSMA's program - announced last year - to define a common global approach to enabling Near Field Communications (NFC), the technology used to link mobile devices with payment and contactless systems. By embedding mobile contactless services, such as credit and debit payments, in the SIM card the mobile industry will extend the role of mobile phones in customers' everyday lives.
Fourteen mobile operators are participating in the 'Pay-Buy Mobile' initiative, which seeks to define a common global experience for mobile phone payments, on which seamlessly interoperable services will be provided.
The fourteen operators, representing more than 900 million mobile users, are Cingular Wireless, now part of the new AT&T; China Mobile; KALL; KTF; MCI; MTN; NTT DoCoMo; Rogers Wireless; Smart Communications; Telenor, TeliaSonera; Telecom Italia; Turkcell, and Vimpelcom."
For the rest of the article, please visit the following link:
http://www.gsmworld.com/news/press_2007/press07_21.shtml
Source: GSMWorld.com
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