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trademark GoodMorning.com owner applies for trademark registration two years after brand change

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GoodMorning.com is a Canadian eCommerce mattress and sleep product company, co-founded in 2009 by siblings Sam Prochazka, Andy Prochazka, and Helenka Prochazka under the name Novosbed.

In 2019, Novosbed changed its name to GoodMorning.com and launched a new website that houses its mattress product line and sleep accessories.
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