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question Ever insulted a potential buyer? I plan to! Lol

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WhoaDomain.com

WhoaDomain.comTop Member
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I have been putting off contacting the CEO of a huge company that generates $2 billion a year in revenue.

The domain in question I rather not say.

But as always I am shooting for the moon. 6 figures.

I was going to go the usual typical pitch.

but based on their offers I'm losing my cool.

Backstory.

The CEO and his company owns multiple companies. Of which my domain? is an EMD for an offshoot product for one of them.

That generates $30 million yearly consistently

I have been hesitating contacting the CEO because I'm scared of what I'm about to do.

he bought this "failing" company back in 2004.

How will I insult him?

I will explain to him all the mistakes his employees made as far as my .com is concerned.

These mistakes even happened years before he purchased the company back in 2004.

here's a list of the mistakes.

1. Company has a great brand. been around since 1967. Their .com is a single word. So they did a good job there. Then they registered other domains for brand protection strategy.

Think Kentucky+FriedChicken.com

First mistake?

They did not register "FriedChicken.com" and or "Chicken.com" and even though they didn't? they made the second mistake and did not try to buy it while it was cheap back in 1998 mind you they have been in business since 1967.

2. Enter their competitor. let's call them Popeye's.

Popeye's came in at 1997 while KFC started in 1967.

So KFC was around 30 years before Popeye's. so much opportunity. Missed.

3. So now Popeye's purchased Chicken.com and FriedChicken.com and is kicking their ass as far as online is concerned.

so what's left? as far as domain registration how "close" can you get to "FriedChicken.com" or "Chicken.com"? I say....

EChicken.com
EFriedChicken.com
IFriedChicken.com
IChicken.com

well you get the idea.

4. next mistake? His "team" got into a room and decided to go with a new brand launch and called it.

EChicken and advertising it all over the net via press releases. WITHOUT REGISTERING the .com or even trying to purchase it from me first before putting it out there.

When does the "insult" come in?

I was gonna tell him. I've checked the salaries of his employees.

some are $100K+ up to $350K +

I assume these are smart people to have such big salaries.

So since 1967 how much salaries were paid? millions!

yet no one thought to register the perfect URL shortener for their brand? plus a domain that allows them to "sit" on the best keyword like "Chicken"?

My domain is basically the "next best thing" as owning Chicken.com and FriedChicken.com

I'll tell him I decided to contact him directly because all these employees offering me just $5000 are just people trying to save face and not look like a bunch of idiots.

"So you guys went with EChicken but did not register EChicken.com and did not try to buy it first before letting the cat out the bag?"

They F***Ked up. Plain and simple.

Not my fault.

my domain? was never registered till about few years ago.

All this time. 30 years, no one thought to just reg this domain for "the heck of it".

now I have it and they offer just $5,000 to make this embarrassing problem go away?

I'll tell him.

"Under Who's WATCH was domain.com supposed to be registered?"
Who dropped the ball on this?
And what is their current salary? All of them in Total?

I don't work for your company
I don't make $150K a year. or $350K a year. But I did something useful for your company. Something that will promote your $30 million generating business.

You tell me. Who is the best person to promote your EChicken $30 million dollar a year generating business?

20 sales managers earning $150K a year? or a Schmuck who registered EChicken.com and can email anyone around the world with a brochure of your product via email in seconds? for free? using something like

[email protected]
[email protected]
[email protected]

I have worked for large companies and have manage large teams.

All I ever see are people doing the "bare minimum" for what they get a pay check for.

Just enough to get by but never "above and beyond" the call of duty.

When you hire people. You are putting business in the hands of Total Strangers.

They only care about their check. They never look out for your "best interest at heart".

They could care less that you are #2 and Popeye's is 1#.

To them that is "Good enough" and then collect their check.

They never think of registering EChicken.com or try to buy it for cheap before announcing to the world the new "EChicken" brand to save the Boss money.

Yet my dumbass registered a domain that is the perfect web address for your $30 million dollar generating business.

How dumb is that? To get a bunch of $150K- $350K earning a year people in a meeting and they come up with a new brand and "went with it" without securing the EMD .com first?

next mistake? They contact me using THEIR REAL NAME not broker. Easy enough to Google them and check Linkedin and find them.

I wish I could say the web address they are using because they can't own my domain. lol

soooooo idiotic.

They are already hashtagging the EMD for my domain.

I would then say "How stupid are your employees?"

and they are still rolling out with Press Releases mentioning my domain's EMD Keywords.

dumb dumb dumb.

Meanwhile I decided to renew the domain for several years. So I'll just wait.

so would you ever insult your potential buyer?

lol

Why am I hesistating? I might just piss off the CEO they won't buy or come after me via UDRP.


Fyi. in case yall didn't figure it out. The companies and .com's mentioned here are NOT my domains or the buyer..
 
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The views expressed on this page by users and staff are their own, not those of NamePros.
But then each location seems to have their own site as well... and they don't all use the same format for the domain names.

Another opportunity?
 
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pipe dream. im sure it will come to nothing as it usually does with major $ involved, this will haunt u for years and u will grow old and bitter , sounds like u r bitter alrerady who knows about old tho, well its good to dream.
 
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It sounds like you are emotional about this, which is good and bad. I get it. I have names I think companies with funds should buy but either don't have an interest or don't have the budget. It is frustrating.

My suggestion is to work with a broker to negotiate a fair deal on this. In addition to taking the emotion out of the equation, you can also get a third party's opinion about what the name is worth or a fair price for the domain name.

Yes, a broker will cost you a commission if the name is sold, but it might be helpful in this situation where you feel so strongly. I don't really know of any good/reliable brokers who would jump into a negotiation - especially in the 4 figure range, but maybe others can suggest one if you choose to go that route.

It's not good to bring emotions into a negotiation, and it can be really tough to put emotions aside when the other party is not acting as I would expect them to act.

Good luck closing a deal.


Totally agree with you. You've just got to be completely zen about the whole situation because in the end you having the perfect domain for a company name/campaign/product does not mean they have to immediately show a clear and justifiable intent to purchase your domain.

OP: I'd say I'm one of the few that can understand your position 100%, but at the same time I'm less inclined be frustrated at all. Heed his words, if you can...figure out your exit price,let a broker deal with negotiation and don't sweat it for another second.

@EJS thanks for the tweet btw.
 
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We have some real class acts in this forum. It’s interesting that such honorable minds would gravitate toward domain investing. Or perhaps it’s survivorship bias, and only the noble survive. That’s likely it.

I’ve read lots of good advice in this thread. OP, I hope you’ve found some relief in venting your frustrations and you’re ready to move forward with positivity. Wishing you well.
 
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We have some real class acts in this forum. It’s interesting that such honorable minds would gravitate toward domain investing. Or perhaps it’s survivorship bias, and only the noble survive. That’s likely it.

I’ve read lots of good advice in this thread. OP, I hope you’ve found some relief in venting your frustrations and you’re ready to move forward with positivity. Wishing you well.

actually it helped. calm me down.
Thanks.

I already knew what NOT to do. This thread is probably just fantasizing like those 80's tv dream sequences. lol
 
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pipe dream. im sure it will come to nothing as it usually does with major $ involved, this will haunt u for years and u will grow old and bitter , sounds like u r bitter alrerady who knows about old tho, well its good to dream.

I'm never bitter. I'm actually SWEET! lol

In the stock market. Doubling your money is a DREAM.

Put in $100 get back $100? Any stock market expert would tell you that's a pipe dream. Realistic would be 6-10% ROI over time.

We register domains for $10? and sell for $20?
NOPE our target is $50-$100 or $1000

What percentage is that?

$1000 or $5000 or $500,000 or $1,000,000

Anything above trying to flip a domain for double the money is be definition a pipe dream because we expect to make more than 100%.

Something the Stock market can't even guarantee.

Sorry Artstar. I tend to rant. But thanks.
 
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How about just sending the CEO a link to this topic....

Seems like all the CEO's options are explained here :xf.wink:
 
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It is the waiting game another big bird will wander in.
Start own franchise.
 
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I'm never bitter. I'm actually SWEET! lol

In the stock market. Doubling your money is a DREAM.

Put in $100 get back $100? Any stock market expert would tell you that's a pipe dream. Realistic would be 6-10% ROI over time.

We register domains for $10? and sell for $20?
NOPE our target is $50-$100 or $1000

What percentage is that?

$1000 or $5000 or $500,000 or $1,000,000

Anything above trying to flip a domain for double the money is be definition a pipe dream because we expect to make more than 100%.

Something the Stock market can't even guarantee.

Sorry Artstar. I tend to rant. But thanks.

That is a bad analogy. It is comparing a highly liquid market to an inefficient market.

You need huge margins on domain sales to account for the low sell through rate.

You have to account for all the domains you don't sell in a year, not just the ones you do.

Brad
 
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Potential buyers often think that since a domain can be registered for low $xx that any offer of $100 is more than fair. But what if that domain was won in auction and has been renewed for years. What about compensating for the time and experience of the investor in acquiring virtual properties that a company might want to use to promote their products and services. What is the production cost of a lawyer's time in rendering an opinion? Yet it is quite common to see attorneys billing at $300 or more an hour.
 
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That is a bad analogy. It is comparing a highly liquid market to an inefficient market.

You need huge margins on domain sales to account for the low sell through rate.

You have to account for all the domains you don't sell in a year, not just the ones you do.

Brad

Highly liquid? Go ask an Enron employee how much their stocks are worth now? lol
 
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Highly liquid? Go ask an Enron employee how much their stocks are worth now? lol

Stocks go up and down, but a trade at market value is usually executed in a few seconds or less. That is a highly liquid and efficient market.

Brad
 
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Stocks go up and down, but a trade at market value is usually executed in a few seconds or less. That is a highly liquid and efficient market.

Brad

that's if someone or willing to buy the stock. most cases not at all.

Domain purchases can be executed just as easily well not so much when dealing with Namejet or other escrow services and also with domain transfer protocols.

but if we are talking about whether an investor will buy a stock or a domain. I think both are equally what's the word? illiquid?

There are millions of domains each year that don't get sold.
There are millions of shares of stocks that don't get sold or resold if there are no "takers".

I'm not a stock expert. I welcome anyone to correct me if I'm wrong.
 
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I'm not a stock expert.

I can tell.

There is absolutely no comparison between the liquidity of stocks and domains.

It is not necessarily a bad thing though. A big reason people can make money in the domain market is the inefficiency and subjective value.

Brad
 
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There are millions of domains each year that don't get sold.
There are millions of shares of stocks that don't get sold or resold if there are no "takers".
I think though that the market system, regulatory information sharing, abundance of information sources, mean that most stocks (except for a few very startup or penny stocks) do usually trade with not that great a difference between the Ask and Offer prices.

It would be interesting if some sort of domain market that anyone could log into, would list domain names, and could list Bid and Ask prices. Let's say I list a name and ask $5000. But I see a number of people around world submit Bid of say only $500, $800 and $900. So I reduce my ask to say $1500 (assuming I want a quick sale) that may bring in a few more Bid people, and whenever a Bid equals an Ask the domain name sells.

It would work best if there was a superb search and notification system, and also if there was the equivalent of financial analysts that would do brief reports and price ranges on domain names. The idea of increasing the liquidity of the domain market is important, even though difficult to achieve.

It probably would work best at first with domains that are already kind of liquid, like short L or short N .com, or a few specific country codes like tech word .io and generic word .co etc.

Bob
 
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I think though that the market system, regulatory information sharing, abundance of information sources, mean that most stocks (except for a few very startup or penny stocks) do usually trade with not that great a difference between the Ask and Offer prices.

It would be interesting if some sort of domain market that anyone could log into, would list domain names, and could list Bid and Ask prices. Let's say I list a name and ask $5000. But I see a number of people around world submit Bid of say only $500, $800 and $900. So I reduce my ask to say $1500 (assuming I want a quick sale) that may bring in a few more Bid people, and whenever a Bid equals an Ask the domain name sells.

It would work best if there was a superb search and notification system, and also if there was the equivalent of financial analysts that would do brief reports and price ranges on domain names. The idea of increasing the liquidity of the domain market is important, even though difficult to achieve.

It probably would work best at first with domains that are already kind of liquid, like short L or short N .com, or a few specific country codes like tech word .io and generic word .co etc.

Bob

wow! Thanks Bob. very interesting. I like this idea. Something like this should exist.
 
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I can tell.

There is absolutely no comparison between the liquidity of stocks and domains.

It is not necessarily a bad thing though. A big reason people can make money in the domain market is the inefficiency and subjective value.

Brad

Agreed. Newbies with deep pockets with no idea the real value of a domain buying in the aftermarket or auction.

Thanks Brad.
 
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I think though that the market system, regulatory information sharing, abundance of information sources, mean that most stocks (except for a few very startup or penny stocks) do usually trade with not that great a difference between the Ask and Offer prices.

It would be interesting if some sort of domain market that anyone could log into, would list domain names, and could list Bid and Ask prices. Let's say I list a name and ask $5000. But I see a number of people around world submit Bid of say only $500, $800 and $900. So I reduce my ask to say $1500 (assuming I want a quick sale) that may bring in a few more Bid people, and whenever a Bid equals an Ask the domain name sells.

It would work best if there was a superb search and notification system, and also if there was the equivalent of financial analysts that would do brief reports and price ranges on domain names. The idea of increasing the liquidity of the domain market is important, even though difficult to achieve.

It probably would work best at first with domains that are already kind of liquid, like short L or short N .com, or a few specific country codes like tech word .io and generic word .co etc.

Bob

The problem with liquidity and domains is every one is unique; one of a kind.

In the stock market every share is basically identical (unless there are different class shares).

It is far easier to have liquidity when everything is identical than when items are unique with highly subjective valuations.

Brad
 
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I think I've gone totally OCD with this. I need to stop looking up the employees for this particular company and seeing the job descriptions they willingly post up on job sites. Some of are real eye openers.


Example #1
This is was the Job Description of the Paid Media Specialist. (Pay attention to: "6 figure monthly spend across multiple accounts ranging from $40k to $800k". Mind you this is only for 7 brands out of the many this company owns. The lowest of which is $40K. If we assume $40K/ month. This one offshoot I'm dealing with spends $480,000 a year? That's assuming $40K. Not to mention their CPA and CPC spend.
This guy even mentioned something I did not even think of "Paid ad placements would run on TV". So it seems this company has plans to finally do TV ads. Now wouldn't it look professional to put an EMD to match the brand you are actually using at the bottom of a TV ad?

● Leading strategy and execution across paid media channels for 7 brands for a $2B corporation.
● Managing 6 figure monthly spend across multiple accounts ranging from $40k to $800k
● Restructured paid search accounts in both Google and Bing due to poor bidding automation settings. Set bids to run manually temporarily, leading to reducing CPA from $300 to $150 per customer.
● Identifying outdated paid search practices and working with brand managers to revamp ad copy, sitelinks, and landing pages to improve account quality score lowering cpc by $1-$2
● Scrubbing keyword lists to reduce wasted spend on poor search queries and to also finding new ad group opportunities based on conversions
● Using audience layers, geo targeting, and age demographic targeting backed by customer data to improve auction efficiency
● Strategizing new competitor campaigns to capitalize on in market audiences resulting in CPA’s lower than seen in prospecting campaigns ($260 CPA vs $350 CPA)
● Developing plans to use scripts such as bidding up on branded and industry keywords at the exact moment when our paid ad placements would run on TV
● Experimenting with various ad formats including the use of collection ads rather than carousels to highlight new offerings which resulted in a 20% cpa improvement.

Example #2
Another Job Description for a Marketing Manager. ( the word "Brochure" tickles me funny) Companies still send out physical brochures via snail mail? I wonder how much that cost? An email from my domain costs well basically FREE and is way faster. Let's not even talk about paying to send physical Mail.

• Manage development of marketing collateral for key national sales accounts
• Oversee distribution and fulfillment of annual sales brochure; collaborate with Executives to develop distribution strategies; generate targeted mailing lists in Salesforce
• Support Senior Marketing staff and National Accounts Director in the development and execution of marketing strategies and initiatives
• Coordinate production of marketing materials with outside partners, international offices and sister brands - including print and digital advertising, direct mail, email marketing, social media, and web design
• Manage online customizable collateral toolkit: collaborate with outside vendor to build collateral library and user interface; track product usage; coordinate monthly updates for collateral.

Example #3
Here's a Production Manager's Job Description. ( Again "Brochures, Ads, and Fliers". "Fliers"? what? "Print ads".)

•Maintain marketing status/traffic reports, assign jobs, create marketing requests, manage timelines and monitor projects from concept through completion to ensure no deadlines are missed and that work flows smoothly and accurately throughout the department.
•Manage/reviewed all print production and promotional materials including brochures, ads and fliers.
•Coordinate with vendors to attend press checks and approve materials.
•Assist in designing print ads to promote brand awareness.

Example #4
Digital Marketing Specialist

• Manage paid digital activities across paid search, paid social, display, and affliliate marketing for multiple well-known brands.
• Contribute and help develop overall digital strategy to drive purchases and quotes through digital channels.

Example $5
Global Digital Marketing Specialist.

• Develop, build, manage and deploy brands email marketing initiatives, using Marketing Cloud (Exact Target) and Salesforce
• Create segmented lists based on market locations and behaviours, measure results, and optimize lead nurturing workflows to convert leads into customers
• Develop social media initiatives across all brands’ social channels in line with the with the global content calendar
• Monitor, measure, analyze and report on the impact of email and social activity
• Use Google Analytics to provide insights into digital campaign performance to provide input into the marketing and social plan development
• Develop, design, implement and maintain lead nurture automation programs to increase customer engagement and eventually lifecycle
• Lead A/B Testing on various Email campaigns/Social ads to establish the most effective
• Support the regional marketing teams with B2B and B2C digital marketing campaigns, providing guidance on branding, messaging, content and creative and ensure digital design is optimized for branding, impact, SEO, web development, etc
 
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You pretty much blew off their $5K offer from the VP. If they are interested they will come back with a better offer. Unless they come back with a much higher offer, or you drastically lower your expectations no deal is possible.

There is no sense obsessing over it.

Brad
 
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Yeah, you are going into stalker mode - not healthy
 
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I am guessing most of these employees justify their salary as well.

Also, you said the company makes $2B in revenue annually. There is a huge difference between revenue and net income. There are companies with billions in revenue that actually lose money.

Brad
 
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Yeah, you are going into stalker mode - not healthy

lol Agreed.

I am guessing most of these employees justify their salary as well.

Also, you said the company makes $2B in revenue annually. There is a huge difference between revenue and net income. There are companies with billions in revenue that actually lose money.

Brad

I'm probably just better off asking for a job with this company with just one job.

Send out emails from my domain. lol Making me the best promoter of their product.

I'll charge a ridiculously obscene yearly flat rate salary that will equate to 10 times my asking price over time.

They can figure out on their own my buy now price is cheaper.

leave it at that. But I'm definitely don't with talking with any one of these people who "dropped" the ball on this domain and contact the CEO directly because all these people are simply looking to score brownie points by securing this domain for the cheapest price possible and then get a paid a bonus and a raise and justify their salaries.

Done talking with the Pawns, The Bishops, The Knights, the Rooks, and even the Queen. Time to talk to the King and see what he thinks.

win or lose. At least I gave it a shot. Worst case scenario I grab the $5,000.

I might lose all the other numbers in between my target price and $5K but.

I have this gut feeling that it's never going to be "off the table"

It's blaringly obvious right now with the current url for this product that it's not an exact match.

I'm sure their target market will ask why THAT url? or maybe not?

I think I've made them sweat it out a bit now. Let them feel what it's like using their current url.

Wish me luck guys! Thanks for all your input. ALL OF IT. Best of luck to everyone!
 
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lol Agreed.



I'm probably just better off asking for a job with this company with just one job.

Send out emails from my domain. lol Making me the best promoter of their product.

I'll charge a ridiculously obscene yearly flat rate salary that will equate to 10 times my asking price over time.

They can figure out on their own my buy now price is cheaper.

leave it at that. But I'm definitely don't with talking with any one of these people who "dropped" the ball on this domain and contact the CEO directly because all these people are simply looking to score brownie points by securing this domain for the cheapest price possible and then get a paid a bonus and a raise and justify their salaries.

Done talking with the Pawns, The Bishops, The Knights, the Rooks, and even the Queen. Time to talk to the King and see what he thinks.

win or lose. At least I gave it a shot. Worst case scenario I grab the $5,000.

I might lose all the other numbers in between my target price and $5K but.

I have this gut feeling that it's never going to be "off the table"

It's blaringly obvious right now with the current url for this product that it's not an exact match.

I'm sure their target market will ask why THAT url? or maybe not?

I think I've made them sweat it out a bit now. Let them feel what it's like using their current url.

Wish me luck guys! Thanks for all your input. ALL OF IT. Best of luck to everyone!
So does this mean that you are finished venting...:xf.grin:
 
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