advice Domain Names Impact SEO (Not just in the obvious way)

[News]

If you understand these key elements of how your domain name impacts your branding and SEO you could increase your traffic by 40% or see 2x in your click-through rates.

A domain name or brand impacts every level of your company and culture. It is how you speak of business, how you introduce yourself, and email.

If you let pure algorithms determine your branding strategy, you run serious mistakes of building your foundation on a weak brand which impacts conversion, positioning, and product expansion.

Here are several of the ways that domains impact SEO in a positive way.

1. Branding
2. Communicate leadership positioning
3. Conversion
4. Link building
5. Building trust
6. Email
7. Ease of sharing
8. Avoiding confusion with other brands
9. Connecting with consumer intent

Your companies domain name supports every foundational element of your business. Your domain name reinforces your strong brand. A premium domain can elevate your company overnight into a leadership position. A great brand compliments SEO making your links easier to share and build. Domain names impact SEO by creating and reinforcing strong brands...

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[Furquan]

Have a Good domain, try to get thousands of spam back links, publish spined content, useless content & then blame Google for not sending any traffic. Lol

 

[enlytend]

Too often SEO experts get stuck on the algorithm side of SEO and forget the human element of SEO and impact from building a great brand.

Any so-called SEO who isn't looking at the human side of things is a hack, not an "expert."

 

[Eric Lyon]

I think (Personally) where many newer domain real-estate developers/investors get side-tracked is with all the generic keyword domains. It paints an inaccurate picture that one needs a keyword phrase as a brand in order to benefit from search engines (Big mistake). While keyword phrases prove to be an asset for lead generators and doorways to a brand, they shouldn't necessarily be used as the brand.

When you see a keyword phrase brand, you can bet they are thinking of search engines and not humans (In most cases, not all). It's imperative that brands stand out uniquely and easy to remember for potential consumers (People). Good SEO/SEM can be executed on any brand to get it ranked with the keywords relating to the business, you don't need those keywords as the actual brand.

I think a lot of people don't realize that they have about 6 seconds to capture the interest and trust of website visitor. A generic keyword brand lacks in the area of authenticity, uniqueness, and falls short when it comes to establishing immediate trust.

At any rate, that's just my opinion among thousands of others.

 

[Carl Brewster]

A good domain name always impact the SEO