cognitive biases

I like to read and listen to experts from fields outside domain investment. Sometimes this is in sectors like technology, that will directly inform investment in new niches or sectors. Other times, it is in aesthetics or design, that can be helpful in name creation and evaluation. But I...

I like to read and listen to experts from fields outside domain investment. Sometimes this is in sectors like technology, that will directly inform investment in new niches or sectors. Other times, it is in aesthetics or design, that can be helpful in name creation and evaluation. But I...

It is too easy to acquire domain names. There are so many enticing names sitting in auctions, closeouts, or available to hand register. In fact a whole section of NamePros regularly offers names of every type and price range. There are far more attractive names than any one person can...

It is too easy to acquire domain names. There are so many enticing names sitting in auctions, closeouts, or available to hand register. In fact a whole section of NamePros regularly offers names of every type and price range. There are far more attractive names than any one person can...