branding

Want to know why MOST marketing fails? Strategy! Or more accurately, a LACK of strategy. Here's the deal. Branding is important. Right? We can all agree that Apple, Nike, Microsoft, Sony, Tesla, all have big brands that help drive sales. But here's the thing. Sometimes branding isn't...

Want to know why MOST marketing fails? Strategy! Or more accurately, a LACK of strategy. Here's the deal. Branding is important. Right? We can all agree that Apple, Nike, Microsoft, Sony, Tesla, all have big brands that help drive sales. But here's the thing. Sometimes branding isn't...

DigitalBraid.com Cheers Corey

DigitalBraid.com Cheers Corey

Today’s podcast guest, Keith DeBoer (@Keith DeBoer ), has quite the story of “trial and error” domain investing. Keith shares stories about his early attempts at the intersections of outbound marketing domains and domain development on his way to settling firmly into a linguistic-inclined...

Today’s podcast guest, Keith DeBoer (@Keith DeBoer ), has quite the story of “trial and error” domain investing. Keith shares stories about his early attempts at the intersections of outbound marketing domains and domain development on his way to settling firmly into a linguistic-inclined...

Hi again. Here's a new batch of The Domain Social videos I've recently uploaded to YouTube ... What's The Domain Social you ask? Every Friday since the pandemic started a bunch of domainers have been getting together once or twice a week on Zoom to discuss pretty much anything and...

Hi again. Here's a new batch of The Domain Social videos I've recently uploaded to YouTube ... What's The Domain Social you ask? Every Friday since the pandemic started a bunch of domainers have been getting together once or twice a week on Zoom to discuss pretty much anything and...

Premium domains are a limited commodity, and thus, extremely valuable. And customers know. Along with reason #1, when customers see a premium domain, they conclude that it must be a trusted, high-quality brand if its website is a premium domain.Shorter domains are typically catchier, easier to...

Premium domains are a limited commodity, and thus, extremely valuable. And customers know. Along with reason #1, when customers see a premium domain, they conclude that it must be a trusted, high-quality brand if its website is a premium domain.Shorter domains are typically catchier, easier to...

In today’s podcast, Tyara Barnes, a technologist and sales extraordinaire at heart, shares her journey in tech of what it’s like to be a woman who happens to be Black. We discuss a number of topics — the power in community, mentorship, persons of color and women in tech, branding, naming and...

In today’s podcast, Tyara Barnes, a technologist and sales extraordinaire at heart, shares her journey in tech of what it’s like to be a woman who happens to be Black. We discuss a number of topics — the power in community, mentorship, persons of color and women in tech, branding, naming and...

Jess Collen has been an IP attorney for 30 years and he covered the Booking.com case . Jess did a good job of breaking down what this means for small and mid sized business. He also threw in a bonus for owners of true premium one word .coms. Collen wrote: “That the Trademark Office […] Continue...

Jess Collen has been an IP attorney for 30 years and he covered the Booking.com case . Jess did a good job of breaking down what this means for small and mid sized business. He also threw in a bonus for owners of true premium one word .coms. Collen wrote: “That the Trademark Office […] Continue...

In this week’s Top Topics, we feature a poll asking whether your year so far has been successful in terms of domain sales. Elsewhere, we discuss first and last name domains, and an investor asks whether a company can be too successful to need a great domain name? First Name and Last Name...

In this week’s Top Topics, we feature a poll asking whether your year so far has been successful in terms of domain sales. Elsewhere, we discuss first and last name domains, and an investor asks whether a company can be too successful to need a great domain name? First Name and Last Name...

Branding around Covid? Trademarks, domain registrations and naming your company with Covid continue to move forward. Trademarks filed for things like CovidLivesMatter, (the .com was actually registered in March 2020). ICLG.com published an article that gives a deep dive to all 3 components in...

Branding around Covid? Trademarks, domain registrations and naming your company with Covid continue to move forward. Trademarks filed for things like CovidLivesMatter, (the .com was actually registered in March 2020). ICLG.com published an article that gives a deep dive to all 3 components in...

Buying, selling, and brokering domain names are the most common aspects of the domain industry, with the first two being where most investors likely invest their time. However, one of the more and most daunting aspects of the domain industry is developing domains into full-fledge, thriving...

Buying, selling, and brokering domain names are the most common aspects of the domain industry, with the first two being where most investors likely invest their time. However, one of the more and most daunting aspects of the domain industry is developing domains into full-fledge, thriving...