When domain name should be dropped?

VadimK · Jan 16, 2021

Hi Everyone,
The question I'd like to ask the domainers here is the following: when is it, when you guys realize that the name you hold, is worthless and should be dumped?
The obvious answer is - ''before I buy them'', I understand this. I am talking when you already have them. When is it that you decide that some domains on your books just can not be held any longer and simply it is their time to go? What are the criterias for this decision? Low clicks? Changed opinion? Too large and an expensive portfolio? Inability to sell for even a low price?
I am still about 6 month ''young'' in the industry, but the very first domains that I bought on my first week were some geo names with hyphens, for example, visit-shanghai.com. Now thinking what to do with them, and generally figuring out some strategy on the subject.
Thanks for your opinions!

biggie · Jan 16, 2021

VadimK Iberica said:
I am still about 6 month ''young'' in the industry, but the very first domains that I bought on my first week

Hi

i see that your name is pointed to a sales lander,
suggest you change that and point it to ppc page with ads.

next,
6 months may not be long enough to really get to know a person, let alone a domain name

and some hyphens have value too.

VadimK Iberica said:
Low clicks? Changed opinion? Too large and an expensive portfolio? Inability to sell for even a low price?

every domainer probably has or will drop a domain at some point in time, and any of above could be reason to drop one,
but it depends on how much time has passed on that specific name or group of domains, before one starts to ponder those decisions.

just be more patient, keep reading and don't buy any more domains for now.

Good Luck!

imo...

FolioTeam · Jan 16, 2021

VadimK Iberica said:
Hi Everyone,
The question I'd like to ask the domainers here is the following: when is it, when you guys realize that the name you hold, is worthless and should be dumped?
The obvious answer is - ''before I buy them'', I understand this. I am talking when you already have them. When is it that you decide that some domains on your books just can not be held any longer and simply it is their time to go? What are the criterias for this decision? Low clicks? Changed opinion? Too large and an expensive portfolio? Inability to sell for even a low price?
I am still about 6 month ''young'' in the industry, but the very first domains that I bought on my first week were some geo names with hyphens, for example, visit-shanghai.com. Now thinking what to do with them, and generally figuring out some strategy on the subject.
Thanks for your opinions!

It depends.

Initially, when I started domaining, I dropped many names because they were simply worthless the more I read and saw what sold and what made a name good. Now, not so much.

A good number of names I have are bought on the aftermarket. The ones I register are in future tech and emerging industries.

For the ones I buy, there are slim chances of drops. As for the ones I register, I look to see if the emerging sectors they are based on are making any headway no matter how slow. If yes, then I keep them. If not, I hold for a couple more years to see if things change before dropping them.

I want to reach a point of equilibrium where I have zero drops on my portfolio. Still haven't gotten there yet.

VadimK · Jan 16, 2021

biggie said:
Hi

i see that your name is pointed to a sales lander,
suggest you change that and point it to ppc page with ads.

next,
6 months may not be long enough to really get to know a person, let alone a domain name
and some hyphens have value too.

every domainer probably has or will drop a domain at some point in time, and any of above could be reason to drop one,
but it depends on how much time has passed on that specific name or group of domains, before one starts to ponder those decisions.

just be more patient, keep reading and don't buy any more domains for now.

Good Luck!

imo...

Thanks a lot for advice, I will definetely try ppc with some of them. However the problem is that they have little clicks and interest, so, in my opinion will sit still in ppc also... These domains were really my early ones, now I kinda picked a game, already and for a few months was buying much better quality and sold some too. So, it was more like...hmm, to keep the early ones (with little clicks and interest) it or dump it? Thanks again.

VadimK · Jan 16, 2021

FolioTeam said:
It depends.

Initially, when I started domaining, I dropped many names because they were simply worthless the more I read and saw what sold and what made a name good. Now, not so much.

A good number of names I have are bought on the aftermarket. The ones I register are in future tech and emerging industries.

For the ones I buy, there are slim chances of drops. As for the ones I register, I look to see if the emerging sectors they are based on are making any headway no matter how slow. If yes, then I keep them. If not, I hold for a couple more years to see if things change before dropping them.

I want to reach a point of equilibrium where I have zero drops on my portfolio. Still haven't gotten there yet.

Looks like you are striving for perfection!

Thanks a lot for your opinion, well noted.

FolioTeam · Jan 16, 2021

VadimK Iberica said:
Looks like you are striving for perfection! Thanks a lot for your opinion, well noted.

There's also the fact that the cost of acquisition is seeing an upward trend both at auctions and at closeout (GoDaddy).

likemike · Mar 1, 2021

Good luck to you! Dropping domains as you see from the answers given here comes at different times for different domainers. I've had names 20 years I have finally given up on after having little interest at any price on them and then again I've sold names after 18 to 20 years that have paid off well. FYI-- I stick mainly with coms, the first extension. Now if that doesn't say don't buy any more names till you learn more, I don't know what will. That way you won't waste your money!

DuDD · Mar 2, 2021

Selling domain names is a long process

If it is the premium name, then hold more than 1 years later, you can consider low processing, if a long time can not be processed, you can consider throwing away

By the way ,shanghai is a nice city

TauseefKhan · Mar 6, 2021

If a domain is not SMART you may consider dropping it.
S - Low exact match searches
M - Not meaningful
A - Not registered in other alternate extensions
R - No resale value - Or not relevant to current
T - Is violating someone else's trademark

GoodKindName · Mar 6, 2021

Sometimes deciding whether to drop or not is hard. When in doubt I tend to lean towards dropping because why lock money that can be instead reinvested in better names?

CraigD · Mar 6, 2021

What you perceive as a mediocre name now can get a new lease of life years later and you may kick yourself for dropping it.

Years ago I got cold feet and dropped some big names, while keeping names that I shouldn't of. I wasn't a NP member then, but wish I had been as I may have been advised by others to keep them.

In the case of your Shanghai name, it's a com and could skyrocket in value when travel restrictions are lifted.

jhm · Mar 14, 2021

Answered a similar question to this in a different thread. Knowing when to focus your attention on other domains is what defines a good trader, or a bad one (to some degree, just one factor). You have to know what sells, and what doesn't, how to market, places to push it. Something worth doing, networking with other traders, that have their wealth of contacts. If it's worth the time, you'll soon realise it from others in the industry

noneisnone · Mar 14, 2021

when you run out of money
Wasting money is better than "it could have sold"

Future Sensors · Mar 14, 2021

noneisnone said:
when you run out of money
Wasting money is better than "it could have sold"

When resources are scarce, the real entrepreneur shows up. It often makes creative.

When resources are in abundance, you can get lazy. Especially with renewals.

Cooldomainideas · Mar 16, 2021

I would say when you realize there is no practical end-user willing to buy. Also ask yourself if your an end-user in that niche, would you buy the name and for how much.

lock · Mar 17, 2021

I try to let things expire as want best quality but always find reason to hold it eg similar names on offer or previous sold.

HotKey · Mar 20, 2021

FolioTeam said:
I want to reach a point of equilibrium where I have zero drops on my portfolio. Still haven't gotten there yet.

+1. I think portfolio size has an impact on the feasibility of this. Eg, owning 40 domains verses hundred or thousands, recalibrating is a regular part of portfolio maintenance.

Also the type of investor plays a part; keeping fluid with change, diversity or long-term outlooks.

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