discuss What do you think of .top?

GIGI ZHU · Nov 21, 2019

Dear all, here is GIGI from .top registry.

I've learned that our domain is not that popular here when you discuss about new gTLD.
For engaging into the changeable market better and better, I do hope you guys can give us some advice and say out what you think. Many thanks..

GIGI ZHU · Dec 6, 2019

Samer said:
Lowest .top rates: https://tld-list.com/tld/top
$1.99 reg
$4.28 renew

Didnt know anything on .top until I read thread; i realized prob never goin b anoth this cheap. Therefore, my opinion of .top went up by a lot.

Thx, Samer. I'm very glad that you'd like to know more about .top. Our price has always been very cost-effective, if you have any interest or questions about .top, please feel free to contact!

jmcc · Dec 6, 2019

GIGI ZHU said:
Dear all, here is GIGI from .top registry.
I've learned that our domain is not that popular here when you discuss about new gTLD.
For engaging into the changeable market better and better, I do hope you guys can give us some advice and say out what you think. Many thanks..

The .TOP is effectively a Chinese gTLD with a much smaller market outside of China. The statistics, including the geography of .TOP (and all the gTLDs) and the numbers of .TOP websites by country are in the Domnomics book (available on Amazon).

I ran a quick check on the .TOP of December 2018 domain names still active in December 2019. The results are not exactly worrying but they show that the pricing of .TOP domain names has had an impact on renewals. It is one of the largest of the new gTLDs.

gTLD - December 2018 - Retained - Deleted - Retained% - Deleted%
TOP 3,514,579 - 615,317 - 2,899,262 - 17.5076 - 82.4924
XYZ 2,035,492 - 683,612 - 1,351,880 - 33.5846 - 66.4154
CLUB 1,140,507 - 367,484 - 773,023 - 32.2211 - 67.7789

This is a simple comparison of December 2018 domain names and those still live in December 2019. This is different from the renewal cycle as that can be as long as 45 days before a domain name can be either renewed or deleted. Those are the numbers and percentages for the main top new gTLDs. The problem is that the deletion rate for .TOP is higher than the others. This may be due to to the dynamics of the Chinese market. The other top new gTLDs have a more diverse geography and are less affected by the volatility of one country's market. Unless .TOP manages to get on to non-Chinese registrars, it is going to be remain a Chinese market gTLD.

Regards...jmcc

Jurgen Wolf · Dec 6, 2019

This month $0.79 at Epik...

Brands.International · Dec 6, 2019

GIGI ZHU said:
Hello, lolwarrior, thank you for your reply. Actually I read some of your threads in Namepros, surely you would know much about new gTLD, so I'm the one who should learn from you. .top has been 5years old and we once have the most registrations among new gTLDs which is now surpassed by .icu, as the head of overseas market, I'm quite confused here. It's not very long since I entered the domain business. Way too much to learn.

Hi Gigi, very gladly. If interested, You or someone from the registry can connect at LinkedIn with me if we are not yet, and surely we can discuss a bit about how some domain extensions are perceived at western countries, and what are the points which can improve the overall performance of the tld

Thank you.

Not a robot · Dec 6, 2019

I get extensions like .ltd or .pro or even .club, but I don’t get .top. A name like dog.top doesn’t make sense to me.

I am interested to see a list of .top domains in use. Specifically I would like to know if Chinese use English words or PinYin or some other variation. Since this is a domaining forum, such information would be useful.

Also, how about .win or .gold? Are they used by Chinese? If not, anyone knows why?

Not a robot · Dec 6, 2019

I went to the registry site to do some research. The registry is a Chinese company, so that explains the adoption in China.

One of the marketing point is TOP sounds like “tu-puo”（突破）(break through) and that .TOP is a breaking-through domain unlike dot-com. For someone who doesn’t speak Chinese, none of that makes any sense.

I checked .top sales on NameBio and tried typing on n the domains. I could not access many sites (they are blocking foreign IP?) I did find HC.top though. However, “HC” has nothing to do with the site title, which is three words.

I think this shows Chinese people think very differently. Personally I think it’s risky to do invest in .top or NNNN or CCCC unless you know the Chinese market well. Same goes for Chinese trying to invest in English word dot-com

Anyway, still would like to see a list of .top in use

Jurgen Wolf · Dec 6, 2019

@GIGI ZHU
Do you monitor your registrars?
I just rechecked Register.it - 59 EUR regfee for .TOP

Samer · Dec 6, 2019

Jurgen Wolf said:
@GIGI ZHU
Do you monitor your registrars?
I just rechecked Register.it - 59 EUR regfee for .TOP

I’m still 100% .com strong, but .it, really?

Jurgen Wolf · Dec 6, 2019

Really...
59 EUR .TOP with major Italian registrar...

Samer · Dec 6, 2019

Jurgen Wolf said:
Really...
59 EUR .TOP with major Italian registrar...

.it Italy? Nice! .ph Philippines or @Page Howe

i dont trust non-.com registrars, much as .com,
even both accredited, excludin if own that gtld.

Jurgen Wolf · Dec 6, 2019

I'm talking that Italian market is out of the game... with such prices...

Recons.Com · Dec 7, 2019

jmcc said:
The .TOP is effectively a Chinese gTLD with a much smaller market outside of China. The statistics, including the geography of .TOP (and all the gTLDs) and the numbers of .TOP websites by country are in the Domnomics book (available on Amazon).

I ran a quick check on the .TOP of December 2018 domain names still active in December 2019. The results are not exactly worrying but they show that the pricing of .TOP domain names has had an impact on renewals. It is one of the largest of the new gTLDs.

gTLD - December 2018 - Retained - Deleted - Retained% - Deleted%
TOP 3,514,579 - 615,317 - 2,899,262 - 17.5076 - 82.4924
XYZ 2,035,492 - 683,612 - 1,351,880 - 33.5846 - 66.4154
CLUB 1,140,507 - 367,484 - 773,023 - 32.2211 - 67.7789

This is a simple comparison of December 2018 domain names and those still live in December 2019. This is different from the renewal cycle as that can be as long as 45 days before a domain name can be either renewed or deleted. Those are the numbers and percentages for the main top new gTLDs. The problem is that the deletion rate for .TOP is higher than the others. This may be due to to the dynamics of the Chinese market. The other top new gTLDs have a more diverse geography and are less affected by the volatility of one country's market. Unless .TOP manages to get on to non-Chinese registrars, it is going to be remain a Chinese market gTLD.

Regards...jmcc

Thanks for the stats. Do you have something similar for .com .net .org to get true benchmarks what the numbers should be?

I think these registries competing on total names registered as their kpi is hurting them a lot, instead of focusing on true adoption. They virtually give away 3 million names a year, for under $1 reg that probably registrar keeps only to see virtually all of it drop next year.

lock · Dec 7, 2019

You have bit of repair work to do ahead of you if you want the extension to move forward. I would think same problems plague all low cost registrations. Need to price your spam renewals out of market to start the repair eg double triple price now you will lose nearly all the business doing this but it maybe only chance of survival. These will be same problem any extension will get with low registrations it will be your users that will make or break you.

jmcc · Dec 7, 2019

Recons.Com said:
Thanks for the stats. Do you have something similar for .com .net .org to get true benchmarks what the numbers should be?

These are the stats for the December 2018 new gTLDs.
www.hosterstats.com/Delta-new-gTLDs-December-2018.php

Will crunch the legacy gTLDs later today.

I think these registries competing on total names registered as their kpi is hurting them a lot, instead of focusing on true adoption. They virtually give away 3 million names a year, for under $1 reg that probably registrar keeps only to see virtually all of it drop next year.

It is a cynical numbers game in that only small percentage renew. If the registry does it often enough, it can build up a small set of renewing domain names but it destroys development in the TLD.

Regards...jmcc

myfavorite · Dec 7, 2019

Hello @GIGI ZHU

What most people want to see here is sales.

Find and report current sales especially to end user. Also indicate the platforms where the sales was made and also check how easy it is for domainers worldwide to register and trade on the platform.

Because some people suggests .top it's most popular with the Chinese market and some of us don't know the particular platforms involved. Even the ones we do know seems difficult for none Chinese to register and trade on their platform. JMO

jmcc · Dec 7, 2019

The main legacy gTLD stats (Dec 2018 doms still in the Dec 2019 zones) are:
gTLD - Retained - Deleted
com - 82.67% - 17.33%
net - 81.07% - 18.93%
org - 83.20% - 16.80%
biz - 59.70% - 40.30%
info - 70.30% - 29.70%
mobi - 80.50% - 19.50%
asia - 77.32% - 22.68%

Still checking the others.

Regards...jmcc

Jurgen Wolf · Dec 7, 2019

.PRO (2004) is absent in your legacy stats...

jmcc · Dec 7, 2019

Jurgen Wolf said:
.PRO (2004) is absent in your legacy stats...

Retained 61% and 39% deleted.

The stickiest, in terms of registrations, is .XXX with 97.82% retained and 2.18%

cat - 85.83 - 14.17
coop 91.27 - 8.73
jobs - 93.22 - 6.78
museum - 88.38 - 11.62
name - 86.79 - 13.21
tel - 83.98 - 16.02
travel - 82.11 - 17.89

Regards...jmcc

Jurgen Wolf · Dec 7, 2019

jmcc said:
The stickiest, in terms of registrations, is .XXX with 97.82% retained

Because domainers are almost absent there...
Only endusers and defensive regs.

Jurgen Wolf · Dec 7, 2019

From my understanding, Retained in the zone file and actual Renewal rate are different values.
Because domains could be dropped and then caught/registered again - and that's why they are among Retained.
Actual renewal rates only Registries know.

jmcc · Dec 10, 2019

Jurgen Wolf said:
From my understanding, Retained in the zone file and actual Renewal rate are different values.

Yes. This is just a straight comparison of domain names from the December 2018 zones still in the December 2019 zones. The renewal rates are different. The .TOP does have a lower renewal rate than .COM. The problem with computing renewal rates from the ICANN registry reports is that the new registrations and deletions/renewals don't quite line up due to the grace periods so a domain name that was registered in December 2018 would not be deleted/renewed in December 2019. The actual renewal rates don't stabilise until about two months after the calendar month of the report. The ICANN reporting guidelines mean that the registries have to submit their registry reports 20 days after the end of the month and these reports are published after 3 months on the ICANN website.

Actual renewal rates only Registries know.

Yep. Many of them do publish a blended renewal rate which is a mix of one year renewals and historical renewals.

As the .TOP is a primarily Chinese market gTLD, it has some of the economic characteristics of the Chinese market where other gTLDs might have characteristics that are closer to those of gTLDs in the US or Europe. Things get even more complicated when there isn't one dominant country in a TLD but many. This means that the economic characteristics of the top 3 or top 5 can have more of an effect on sales in the gTLD.

Regards...jmcc

Jurgen Wolf · Jan 1, 2020

.TOP started 2020 year with the worst result among all TLDs...
https://www.spamhaus.org/statistics/tlds/
Badness Index 5.33

Jurgen Wolf · Dec 23, 2020

Jurgen Wolf said:
.TOP started 2020 year with the worst result among all TLDs...
https://www.spamhaus.org/statistics/tlds/
Badness Index 5.33

1.24 at the end of 2020...
Very significant progress... from the worst to average level...

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