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question Who is my Domain Target Audience?

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Praveen E

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I want to know who will be the target audience either a company or domainar.

Targeting Company : Keywords related such as hotels, fb, Amazon or any other company related

Domainer : Selling a 4L/5L domain or dictionary specific words like youcan, ideagenerate, etc..
This kind of domains are selling $$ or $$$ to domainer that they resell.

Which is preferable and most liquid ?
 
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Which is preferable and most liquid ?

Prefered = Companies, entrepreneurs, start-up = People who pay retail (the most)

Most liquid = Other domainers = People who pay wholesale (1-10% of retail)


The good thing about domaining is that there are many different business models possible:

- You can go for volume and resell to other domainers for very small mark-ups, but on many domains.
- You can go for big profits and wait for end users to make you bigger offers, but on few domains.
- You can do outbound to end users and get results somewhere in between.

All that said ... the majority of people attempting any of those 3 choices usually fail. There is no secret formula to domaining other than picking EXCELLENT domains at undervalue prices. Something most domainers simply don't ever master.


Targeting Company : Keywords related such as hotels, fb, Amazon or any other company related

Be VERY careful. "Hotels" is a generic word and generally safe depending on the prefix/suffix, but targeting trademarks like FB or Amazon is usually trademark infringement! It's not legal, nor is it ethical. It's what people call cyber-squatting .. if you do it, you make all of us look bad! Search the forums for the term "UDRP" and "TRADEMARK" .. you definitely need to learn about those before you buy your first domain!


These are just some of the very basics .. I highly suggest you take your time and learn as much as possible until you fully understand the answers I gave you.


Best of luck to you on your domaining adventures! :)
 
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It is good you asked the question now ask it yourself every time you buy a name as unless you have an idea of how you are going to sell it you might be better of with other sorts of investments as this also requires a bit of skill with promotions, negotiations and general wording. Eg stocks etc you don't have to hunt the buyer. A great way of thinking is ask if your happy to be stuck with the name yourself. @Ategy.com nailed it.
 
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Very well explanation by Ategi. For new domainer most easiest way is buy brand able domain name but UDRP is waiting.
 
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@Praveen E,Interesting question,This is one of the best platform to grasp knowledge in the way of domaining ...
Thanks
DpakH
 
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I want to know who will be the target audience either a company or domainar.

Targeting Company : Keywords related such as hotels, fb, Amazon or any other company related

Domainer : Selling a 4L/5L domain or dictionary specific words like youcan, ideagenerate, etc..
This kind of domains are selling $$ or $$$ to domainer that they resell.

Which is preferable and most liquid ?

Domain targeting advertising is a type of display advertising which gives you the ability to target a specific category of website that is related to your target customer. Domain advertising gives you the ability to advertise to prospects as they visit websites similar or related to your brand. The connection between visiting a website you are interested in and seeing an advertisement for your related product or service produces very exciting results. Capturing a person’s attention as they surf online isn’t easy. Domain targeting advertising is a big step in the right direction to drive prospects towards your goal.
 
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