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Name Selection Poll for Root Certificate brand

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Which brand names would you prefer for producing (free) domain certificates?


Rob Monster

Founder of EpikTop Member
Epik Founder
Impact
18,389
We previously announced a search for a great brand name for an online service for sourcing domain certificates. The thesis is that there will eventually be innovative alternatives to the likes of LetsEncrypt that empower more people to secure their sites with robust technology. That search was described here:

https://www.namepros.com/threads/ssl-root-certificate-authority-ca-brand-name.1158491/

In the meantime, we have had some great domain candidate submissions. In order to select a winning name, we welcome your input on name selection through poll and discussion as we make plans to co-create another tool that helps make the pie bigger.

As for the list of brand prospects, we used every slot allowed in the poll software. There were many good ones left out unfortunately, but it is still a long list from some very thoughtful submitters who I look forward to highlighting among the top contenders to the extent they choose to be identified!
 
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The views expressed on this page by users and staff are their own, not those of NamePros.
what happened to the DnCert .com that I suggested to you last Sunday, how come someone else ended up registering it the next day on Monday. It looks like you liked DN plus keyword domains for your other projects and have now included DnCert .com in the pole which is getting quite a lot of votes.

As a former participant in some of these past contests I can tell you that good names go fast. DNcert is extremely short and the DN prefix was also part of the name for the last contest winner, so the fact that someone else would reg it for this one is almost a given.. 21 of the 40 names in this contest were regged just in this past week, and those are just the few that made it to the poll.

I voted for NameCert.com (not mine), old 1997 reg!
 
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I voted for certifa.com ... as none of my domains where selected to the next round ( again ) ... one my list where domains like instalado.com , certificado.com , instala.com and many more ... no I'm not taking it personally ... no yet ..😁
 
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also missed submission time! would have thrown in GrowSecure, but in this instance I actually prefer these ones: Encert, WebSeal, TrustCert due to how easy they are to remember/say. Good luck to all!
 
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Though I like encert and fullencrypt , encert.io is already developed .
 
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Encert.io is Skills Certifications like Java Certifications, CCNA certifications, certifications of performance given by schools, employees and testing institutes. It is different from Encryption Certificates and SSL Security. Ofcourse, if Epik wants an unadulterated brand then other options can be considered.

- Leopard
 
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Of all the names, only the following 3 fits the bill:
RootAuth.com, TrustCert.com and CertAuth.com
On googling these names Root certificate Authority related info comes up.
Rest all throws up unrelated information ( nothing related to CA).

Interestingly, the current poll leader WebSeal appears to be an IBM linked product. Could lead to potential IP issues
 
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So @Rob Monster? lol .. I made my posts on the previous page hoping it would get you to tell us who is the end LCD (lower common denominator) end-user is on the techie spectrum? Are your targeted customers even very familiar with the terms and/or abbreviations? For me, voting/recommending a brand without considering the targeted end-user is not very relevant. It's often easy to come up with a neat, fun, cool brand .. but if it doesn't connect or have meaning with a strong majority of your target market, then even what many would think is the best brand could be a bad choice. My vote will be quite different depending on the answer to that question.


... Particularly since unfortunately @Rob Monster did not say anything regarding his target market. Because while yes it's been mostly technically savvy developers who have been acquiring SSL certification to date, with the changes in Google (search and Chrome browsing) requiring pretty much everyone with a website to get Trust Certificates to be relevant to search engines AND even more importantly to browsers themselves (even small rinky-dink wordpress site). So in my opinion, using technical abbreviations in this case would be a mistake, because while some of the names in the list are actually not bad phonetically, they fail the recognition factor of what should be the average targeted end user (who are no longer just tech-savvy nerds .. lol .. but the average person with only just enough internet skills to set up a WordPress site).
... That's actually ironically a part of the problem in a lot of cases, because a lot of end-users don't even think about their target audience when choosing a name/brand (possibly the case here) .. when in fact they should be the ONLY people that should matter. The only exception is when recruitment is more challenging than sales, or in cases of many B2B businesses when your target-market is effectively people in the same industry who understand the terms/slang .. only then maybe go with the cool "only industry people understand the meaning" name. Otherwise it's a mistake to go with industry abbreviations or words that the "lowest common denominator" end user doesn't know.
 
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IMG_20191018_194747_491.JPG
 
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Wow, what a list!

I submitted NameSeal again. Personally I love WebSeal that is a seriously great domain for this. I also liked NameCert and TrustCert.

I submitted as well Smartificate.com which didn't make the cut. I forgot to submit Trustra but not sure it's that good.

Hope RM has lots more in store!
 
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Question @Rob Monster . Is this the "end all, be all" poll, or will there be a certain % of these that make it to a "final round"? Like a Top 5 or Top 10.

Also, can Epik (or you) see a scenario where a few names may be chosen for other secret projects? Or Winner takes all?
 
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As a former participant in some of these past contests I can tell you that good names go fast. DNcert is extremely short and the DN prefix was also part of the name for the last contest winner, so the fact that someone else would reg it for this one is almost a given.. 21 of the 40 names in this contest were regged just in this past week, and those are just the few that made it to the poll.

I voted for NameCert.com (not mine), old 1997 reg!

It's not a big deal now, @Rob Monster already explained to me in PM that he had so many domain submissions at the same time that he missed my suggestion, I am sure that he would have registered it if he had seen my PM on time. I only suggested this domain, it's not something that I would have normally registered for myself. Nevertheless someone else submitting it doesn't bother me as a name like that being available I am sure would have gotten someone's attention sooner or later. As long as @Rob Monster acknowledges my efforts in suggesting him a good name I guess I am happy.
 
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I voted for FullEncrypt.com. I like the name. Best of luck Rob.
 
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Encert.com or Certifa.com

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Copyright: Makise on NP
 
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It's not a big deal now, @Rob Monster already explained to me in PM that he had so many domain submissions at the same time that he missed my suggestion, I am sure that he would have registered it if he had seen my PM on time. I only suggested this domain, it's not something that I would have normally registered for myself. Nevertheless someone else submitting it doesn't bother me as a name like that being available I am sure would have gotten someone's attention sooner or later. As long as @Rob Monster acknowledges my efforts in suggesting him a good name I guess I am happy.

Lucky you ...
 
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Lucky you ... I was told by pm that my domains where not included as he was looking for domains that fit the request and are prized fair and hat my domains usually don't fit that .... this is a very unprofessional response to say the least ... but this is very common at this forum ... however I expected to be given at least a chance and be asked for prices ... but I guess he is not much for second chances ... so after all I will take it Personal .
You're lucky you got a detailed response from Rob, imo. He doesn't need to answer, especially if your submissions weren't adequate.

Stop feeling entitled, and embrace the fact that the CEO of a major registrar is bringing the domaining community together, one way or another. This should be fun, not something you "take personally."
 
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You're lucky you got a detailed response from Rob, imo. He doesn't need to answer, especially if your submissions weren't adequate.

Stop feeling entitled, and embrace the fact that the CEO of a major registrar is bringing the domaining community together, one way or another. This should be fun, not something you "take personally."
@Rob Monster is one of the active CEOs I have ever seen. Even in his busy time as a CEO, great to see he replies almost for every DM we send to him, atleast he says thanks when he doesn't like the domain

Regards,
Sumeeth
 
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You're lucky you got a detailed response from Rob, imo. He doesn't need to answer, especially if your submissions weren't adequate.

Stop feeling entitled, and embrace the fact that the CEO of a major registrar is bringing the domaining community together, one way or another. This should be fun, not something you "take personally."


No ... I feel everyone deserves second chances and we all deserve professional curtesy ... which i guess no one knows how anymore ! In the 20 years or so that I do this full time I met a lot of people , but I still amazes me how many people hide behind there computer and feel it's okay to write or not write certain things ! ( like you ! Not knowing me but telling me to stop feeling entitled ... this has nothing to do with entitlement thus gas to do with what you learn as a child how to treat people ... i sit at my computer and go through 1000's of names to find the right names and figure out how low I can sell them after having them for 15 or 20 years and I submit dictionary domains ( well some in different languages ) and then I get what I call a very arrogant response ... sorry ... this has nothing to do with entitlement this gas all to do with being professional ( I did not get a response on my original list .. i got a response after my post on too if this page ) that that response was not ask for and it was nasty . So this has nothing to do with entitlement ... please know the whole story before judging.
 
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No ... I feel everyone deserves second chances and we all deserve professional curtesy ... which i guess no one knows how anymore ! In the 20 years or so that I do this full time I met a lot of people , but I still amazes me how many people hide behind there computer and feel it's okay to write or not write certain things ! ( like you ! Not knowing me but telling me to stop feeling entitled ... this has nothing to do with entitlement thus gas to do with what you learn as a child how to treat people ... i sit at my computer and go through 1000's of names to find the right names and figure out how low I can sell them after having them for 15 or 20 years and I submit dictionary domains ( well some in different languages ) and then I get what I call a very arrogant response ... sorry ... this has nothing to do with entitlement this gas all to do with being professional ( I did not get a response on my original list .. i got a response after my post on too if this page ) that that response was not ask for and it was nasty . So this has nothing to do with entitlement ... please know the whole story before judging.

Rob's not only a great guy, he's extremely busy. If you were as busy as the Founder/CEO of a "Monster" sized company who's also holding a submission contest to find a brand name, and had literally hundreds of submissions, I'm sure you would have canned or semi-canned responses too. It's more efficient and effective that way, agreed? Read his posts....he said there were several good names that unfortunately, didn't make the cut, but maybe should have. I have a couple in the list and received just literally 9 words. Don't feel bad or take it out on Rob or Epik. You understand business, so you know how things are sometimes. Best of luck in all you do though.
 
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Please only concentrate/focus the poll, and vote your favorite name.

Note: My suggestion and favorite is:
FullEncrypt.com
Reasons: Brandable, Comprehensive, Descriptive, Memorable, All-in-One;
namely very powerful, very ideal.
 
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