Guys, don't you think it's a bit gross for a registry to be cashing in on this massacre and the scandal? In particular, to use the surname of Epik's CEO in that way? Surely not a coincidence. Of course, you're donating the money. But it is nonetheless a marketing ploy to gain positive exposure for .XYZ in the context of a massacre and a high-traffic NamePros thread.
You could have done this in a context that didn't piggyback on a really unfortunate scandal. And you could have done it in a way that didn't actively promote the new TLD you're selling or further link the name of Epik's CEO to the massacre.
Some people accused Epik of trying to profit off this massacre – which is nonsense, since it has only been a PR disaster that will cost Epik business. But it seems that the XYZ registry is genuinely attempting to profit off the incident, selling its new .XYZ under the guise of philanthropy and at the same time doing so with a personal insult to the CEO of Epik. I should remind you that we sign promo contracts with your registry regularly. Though you may not agree with Rob's decision – as I myself do not – it is surely inappropriate for a company try selling .MONSTER domains by linking that TLD to the surname of a CEO involved in a scandal that pertains to the death of dozens of innocent people.
I see that Epik isn't the only company making bad PR decisions in the context of a mass shooting. Please discontinue using a .MONSTER domain for this unseemly purpose. You can promote your cynical charity drive in some other NamePros thread – without trying to drive buzz here. Really gross, guys. Really gross.
