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discuss Your Criteria For Domain Acquisition

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Hello All,

Everyone has their own criteria for chossing best domain to add in Portfolio.

Mine is Number of TLD's registered as well as Age....What's your?

Best Regards,
Mohit
 
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The views expressed on this page by users and staff are their own, not those of NamePros.
Too many things to type here.
 
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I don’t have a long list of criteria, it must be .com , it can be .org, but if .org, it must fit the extension.

The name can’t carry a history of negative luggage with it.


Aside from the above, nothing else really matters to me.
 
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1st age
2nd how many tlds regged
3rd keyword sales in namebio
4th how many endusers i can target
5th and last price should be lower then market rates if we want to sell rightaway we should loss max 10-15 percent
 
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1) keyword.extension sensibility
2) age
3) renewal cost
4) short term vs long term hold
5) TM
 
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Age is not a factor to me

.COM or strong cctld
Previous sales
Number of other extensions its registered in
Number of potential end-users - I always research and get a long list of potential buyers before buying any names
Brandability
How it sounds when you say it
 
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Besides the obvious criteria such as number of registered extensions, trademarks etc., I've compiled the following basic checklist for myself:
- This is a real thing or the naturally sounding brand.
- There are real companies built around this term. The niche is wide enough to build serious business.
- The future trend is positive for this.
- It's not too long.
- It passes radio test.
- The spelling is easy.
- There are no better alternatives, or they are too pricey or unavailable.
- There is a reasonable chance of selling it at least for 10x at some point.
- My gut feeling says "Buy it!".

I remember I was partially inspired by this old post (with some questions applicable mainly to generic names, but most still to the point):
http://www.ricksblog.com/2009/02/do...ons-when-buying-domains-my-top-20-right-here/
 
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- must be new gTLD (this is what I specialise at, I personally do not do .com or ccTLDs )
- must sound to me like big company can build its online presence on it easily
- must have low renewal so it is easy to hold longterm
- purchase price must be a deal
- keyword must fit the extension nicely

I personally do not care about age that much, as in new gTLDs some of the domains were reserved by registries, and only released recently, in some cases there was a change of pricing, etc, so age is not really a good indicator here.
 
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I use a lot of the mentioned criteria. In addition, I often use the 'Kid Test'. I mention the entire domain to a kid (10 or younger) and they must remember it in full. Bonus if they can spell it. This may seem silly to some, but the entire DNS is designed so we don't have to remember long IP addresses.
 
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Must be a .com (or EXTREMELY good .org)
Must be easy to say, remember and make sense
Must have a clear end user/market
Age, for the most part, is irrelevant to me. A good name is a a good name...period.
 
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Hi

to me -

criteria, depends on category i'm searching at the moment

I might be looking to buy some 3 letter .org

or maybe a long tail .com with potential type-in traffic

but it all depends on category, which may decide extension, or a keyword search where other extensions may fit the quality level.

:)

imo...
 
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what's the best tool for checking: number of registered extensions ?
 
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This might seem a bit simple but my only criteria is - Do I think I can find someone to buy it for more than it will cost me.
Obviously there are things we use to decide this but it all boils down to this one point.
 
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I don’t have a long list of criteria, it must be .com , it can be .org, but if .org, it must fit the extension.

The name can’t carry a history of negative luggage with it.


Aside from the above, nothing else really matters to me.
Thanks for sharing....according to you how to choose the best domain in.org Extension
 
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what's the best tool for checking: number of registered extensions ?
You can also use Namedroppers it will also suggest you similar names with the same keywords
 
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First check on google if any enduser or some little search on business that specific business have more potential in future or not, after final step move to namebio.
 
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what's the best tool for checking: number of registered extensions ?

I use also an app DomainTyper, really easy to use
 
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a bulk searcher would be nice
 
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A consideration of the following...
  1. Can I list multiple categories of users who would legitimately want this name?
  2. For some users in those categories is there a legitimate advantage to having this particular domain name?
  3. Have similar names sold before, or if not, can I explain why they have not (e.g. very new area)?
  4. When I do a Google search is the name meaningful in terms of web popularity?
  5. Is the price low enough, and the renewal fee standard, so that I can justify that a reasonable probability of sale times reasonable net expected profit exceeds my annual cost?
  6. If I had the time, would I personally use the name for development?
  7. Are the aesthetics of the name sound? Memorable, positive, a little unique but not too unique, differentiated from others for sale.
  8. Is the niche not already over speculated? i.e. look at competition
  9. Would I feel proud to see it in my portfolio? (i.e. it is just me but I never consider many names, even in niches that are popular, for this reason)
  10. Does the niche fit my personal branding strategy? That is does it match what I have defined as being interested in.
  11. Are the automated appraisals at least reasonable?
  12. Does the name excite me?
  13. Do I have particular expertise in the niche represented by the name?
  14. Does the acquisition fit my personal risk tolerance?
  15. Will availability of similar names for hand registration kill potential price on reselling?
  16. Is it likely that in a year's time there will be more rather than less interest in the domain name? i.e. trend positive
  17. Have I slept on the idea and still feel as positive as yesterday?
Some of these, like 9, 12, are completely subjective. Re 10, I realize many active on NPs are in this full or significantly part-time as a business, and are much earlier in life, but for me I don't ever want to be in the position that if I never sell another domain name I take a big loss on domain investing.

Like any set of rules, they are guidelines, not absolutes. Seldom do all of the boxes get ticked, but I still go ahead, particularly if the cost is low. For example I recently registered a name that had both GoValue and Estibot <$100, and was not a niche I have particular expertise in, but it was a domain phrase I really liked and thought the word worked perfectly with the (new) extension. The .com sold not too long ago for $29k, but the major part of my decision was I really liked how natural the phrase was. I had considered it multiple times over weeks, and still personally really liked it. So I decided to try it.

Thanks for the question!

Bob
 
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A consideration of the following...
  1. Can I list multiple categories of users who would legitimately want this name?
  2. For some users in those categories is there a legitimate advantage to having this particular domain name?
  3. Have similar names sold before, or if not, can I explain why they have not (e.g. very new area)?
  4. When I do a Google search is the name meaningful in terms of web popularity?
  5. Is the price low enough, and the renewal fee standard, so that I can justify that a reasonable probability of sale times reasonable net expected profit exceeds my annual cost?
  6. If I had the time, would I personally use the name for development?
  7. Are the aesthetics of the name sound? Memorable, positive, a little unique but not too unique, differentiated from others for sale.
  8. Is the niche not already over speculated? i.e. look at competition
  9. Would I feel proud to see it in my portfolio? (i.e. it is just me but I never consider many names, even in niches that are popular, for this reason)
  10. Does the niche fit my personal branding strategy? That is does it match what I have defined as being interested in.
  11. Are the automated appraisals at least reasonable?
  12. Does the name excite me?
  13. Do I have particular expertise in the niche represented by the name?
  14. Does the acquisition fit my personal risk tolerance?
  15. Will availability of similar names for hand registration kill potential price on reselling?
  16. Is it likely that in a year's time there will be more rather than less interest in the domain name? i.e. trend positive
  17. Have I slept on the idea and still feel as positive as yesterday?
Some of these, like 9, 12, are completely subjective. Re 10, I realize many active on NPs are in this full or significantly part-time as a business, and are much earlier in life, but for me I don't ever want to be in the position that if I never sell another domain name I take a big loss on domain investing.

Like any set of rules, they are guidelines, not absolutes. Seldom do all of the boxes get ticked, but I still go ahead, particularly if the cost is low. For example I recently registered a name that had both GoValue and Estibot <$100, and was not a niche I have particular expertise in, but it was a domain phrase I really liked and thought the word worked perfectly with the (new) extension. The .com sold not too long ago for $29k, but the major part of my decision was I really liked how natural the phrase was. I had considered it multiple times over weeks, and still personally really liked it. So I decided to try it.

Thanks for the question!

Bob
Thanks for sharing this valuable information @Bob Hawkes
 
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A consideration of the following...
  1. Can I list multiple categories of users who would legitimately want this name?
  2. For some users in those categories is there a legitimate advantage to having this particular domain name?
  3. Have similar names sold before, or if not, can I explain why they have not (e.g. very new area)?
  4. When I do a Google search is the name meaningful in terms of web popularity?
  5. Is the price low enough, and the renewal fee standard, so that I can justify that a reasonable probability of sale times reasonable net expected profit exceeds my annual cost?
  6. If I had the time, would I personally use the name for development?
  7. Are the aesthetics of the name sound? Memorable, positive, a little unique but not too unique, differentiated from others for sale.
  8. Is the niche not already over speculated? i.e. look at competition
  9. Would I feel proud to see it in my portfolio? (i.e. it is just me but I never consider many names, even in niches that are popular, for this reason)
  10. Does the niche fit my personal branding strategy? That is does it match what I have defined as being interested in.
  11. Are the automated appraisals at least reasonable?
  12. Does the name excite me?
  13. Do I have particular expertise in the niche represented by the name?
  14. Does the acquisition fit my personal risk tolerance?
  15. Will availability of similar names for hand registration kill potential price on reselling?
  16. Is it likely that in a year's time there will be more rather than less interest in the domain name? i.e. trend positive
  17. Have I slept on the idea and still feel as positive as yesterday?
Some of these, like 9, 12, are completely subjective. Re 10, I realize many active on NPs are in this full or significantly part-time as a business, and are much earlier in life, but for me I don't ever want to be in the position that if I never sell another domain name I take a big loss on domain investing.

Like any set of rules, they are guidelines, not absolutes. Seldom do all of the boxes get ticked, but I still go ahead, particularly if the cost is low. For example I recently registered a name that had both GoValue and Estibot <$100, and was not a niche I have particular expertise in, but it was a domain phrase I really liked and thought the word worked perfectly with the (new) extension. The .com sold not too long ago for $29k, but the major part of my decision was I really liked how natural the phrase was. I had considered it multiple times over weeks, and still personally really liked it. So I decided to try it.

Thanks for the question!

Bob

I need to talk to you regarding something. Can I PM you
 
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