.com FingerPaint.com - Sold for $75K

Ace3coiner · Oct 19, 2018

Domain Price Date Venue
fingerpaint.com 75,000 USD 2018-10-18 Sedo

What's your opinion?

Hootsifer · Oct 20, 2018

Sale price speaks what is the better name.

Niraj Kumar · Oct 20, 2018

Buyer is not a domainer. So saying which name is better based only on sales price is half the truth. Low quality names sale for better price sometimes and high quality names sale for lower price. LLL.com is far better name but still available to buy for less than 50k. It all depends upon seller & buyer mindset.I will say he was one lucky seller in this case.

.X. · Oct 20, 2018

A good sale and good buy IMO, A solid deal for both parties.

Blueforever · Oct 20, 2018

How did they determine $75k?

DomainRecap · Oct 20, 2018

Niraj Kumar said:
You can justify the price by giving any reason but reality is it's not that good name for $75k price. "FingerArt.com" will be far better name.

frostify said:
If someone had offered me FingerPaint.com for $1500 yesterday I would have turned it down, honestly heck I'd still turn it down even after hearing the news.

I totally agree, and that domain name is only valuable to a company with "Finger Paint" in their brand name.

It's a new world out there, and EMDs like this are no longer useful to crafty companies like Crayola or Melissa & Doug or or Imaginarium or Hasbro, and the big market now is for companies looking to match or upgrade their brand name to an existing EMD.

I agree with the others on here, that the only rational reason to spend $75K on FingerPaint.com is if you're FingerPaintMarketing.com or similar.

Rick Ace · Oct 20, 2018

A wonderful deal for both sides. This is a great domain for investment or to develop. And it can sell for higher if the current owner finds the right buyer.

For those who don't know...
https://en.wikipedia.org/wiki/Fingerpaint

A pleasant domain sale.

I'm liking this one.

FolioTeam · Oct 21, 2018

This goes to show that a domain is worth the price anyone is willing to pay for it. Good name but a greater sale. Congrats to the seller.

Domaineer1 · Oct 21, 2018

Furquah said:
As far as I knew before the .de they where using the .net version (don't know why they let dropped the name recently. Now the .net in my pocket for just $1 all thanks to NetSol)

Lol, love those name drops and $1 domains. I'll be ready when bitcoin.com drops. I'll get it for $1.07 . No more, no less

.

Domaineer1

Domaineer1 · Oct 21, 2018

DomainRecap said:
I totally agree, and that domain name is only valuable to a company with "Finger Paint" in their brand name.

It's a new world out there, and EMDs like this are no longer useful to crafty companies like Crayola or Melissa & Doug or or Imaginarium or Hasbro, and the big market now is for companies looking to match or upgrade their brand name to an existing EMD.

I agree with the others on here, that the only rational reason to spend $75K on FingerPaint.com is if you're FingerPaintMarketing.com or similar.

Why are EMDs like this no longer useful to crafty companies?

Domaineer1

DomainRecap · Oct 21, 2018

Domaineer1 said:
Why are EMDs like this no longer useful to crafty companies?

Because Google no longer gives any benefit to URL keyword-stuffing and hasn't for a long time. Search engines delve deep into your sitemaps, and your company name could be XUYESDRISUI at XUYESDRISUI.com but with the proper design, products, content, and SEO, you could rank at the top of Page 1 for any product.

Today, it's all about brand, but that doesn't mean the EMD domain market is dead, it's just changed focus. Now instead of Crayola buying FingerPaint.com, then it's (most likely) a company like FingerPaintMarketing.com, and they could potentially pay more to lock up their brand.

You see it all the time - a big sale for an EMD and everyone's wondering who bought it and the vast majority of the time it's EMD + media or EMD + marketing or EMD + design or EMD + TV, etc. that ends up being the end user.

There is the odd promotional or contest EMD URL being bought by a large corporation for short-term use, but they don't usually pay as much.

Domaineer1 · Oct 21, 2018

DomainRecap said:
Because Google no longer gives any benefit to URL keyword-stuffing and hasn't for a long time. Search engines delve deep into your sitemaps, and your company name could be XUYESDRISUI at XUYESDRISUI.com but with the proper design, products, content, and SEO, you could rank at the top of Page 1 for any product.

Today, it's all about brand, but that doesn't mean the EMD domain market is dead, it's just changed focus. Now instead of Crayola buying FingerPaint.com, then it's (most likely) a company like FingerPaintMarketing.com, and they could potentially pay more to lock up their brand.

You see it all the time - a big sale for an EMD and everyone's wondering who bought it and the vast majority of the time it's EMD + media or EMD + marketing or EMD + design or EMD + TV, etc. that ends up being the end user.

There is the odd promotional or contest EMD URL being bought by a large corporation for short-term use, but they don't usually pay as much.

Thanks for the information

Domaineer1

DomainRecap · Oct 21, 2018

Domaineer1 said:
Thanks for the information

No problem, and just keep in mind that (as we've seen with FingerPaint.com) branding has actually increased the price of many EMDs, simply because companies really want to upgrade their URL and lock up the shortest domain possible.

Andrew Knox · Oct 23, 2018

DomainRecap said:
Exactly, and I don't think anyone is spending $75K to sell finger-painting kits, but as a match to their brand name.

It's like Beer.com, no beer company will ever pay money for that, but there would be some interested buyers (albeit at a huge lose for the current owner) from something like Beer & Associates or Beer & Sons Lawyers.

Brand is King.

Beer companies are stupid for not having bought beer.com already imo. How much does Budweiser spend on Superbowl ads?

DomainRecap · Oct 23, 2018

andydotlol said:
Beer companies are stupid for not having bought beer.com already imo. How much does Budweiser spend on Superbowl ads?

The point is, they don't care about anything but building the Budweiser, Miller, Heineken, Pabst, etc.brand names - hell, AB/Budweiser doesn't even own Bud.com, and they had more than enough money to get that one back in the day.

Domaining Ocean · Oct 23, 2018

Very Nice Name...Congrats to the seller

cooljub · Oct 23, 2018

Ram corbin said:
How did they determine $75k?

How long is a piece of string?

Andrew Knox · Oct 24, 2018

DomainRecap said:
The point is, they don't care about anything but building the Budweiser, Miller, Heineken, Pabst, etc.brand names - hell, AB/Budweiser doesn't even own Bud.com, and they had more than enough money to get that one back in the day.

They'll regret it if I get my hands on beer.com

Joshua16 · Oct 24, 2018

The seller was so lucky. If I was the buyer, I wouldn't buy it for more than $500

RobertoG · Oct 25, 2018

for $500 you wouldn't be the buyer.
Prices are relative.
A LLL.com would def be a better investment.
Category killers are always a premium.

Nahdism · Oct 25, 2018

Bonjour for $220
FingerPaint for $75000

I think I am living under some rock

Bob Hawkes · Oct 25, 2018

Nahdism said:
Bonjour for $220
FingerPaint for $75000

I think I am living under some rock

Certainly not easy to predict at times!

To clarify Bonjour did NOT sell for $220 - it was negotiated post auction and that entry was pulled from NameBio. As far as I know the real price was not disclosed but was at least 5 figures.

Bob

wizard · Oct 25, 2018

Good price ! Well done whoever owned it

cooljub · Dec 18, 2018

Bob Hawkes said:
I think there is a company that would benefit a lot from the name as an upgrade. Would not be surprised if they are the purchaser:
https://fingerpaintmarketing.com/

It was indeed these Bob

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