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new gtlds New gTLDs: Are You Rich?

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guillon

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This is an article that I just wrote about luxury new gTLDs:

Did you know about these new domain name extensions which focus on wellness, wealth and ego? Well, I listed them and there is an interesting one… which really is unique.
 
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I would think dot property should be top of list but no mention as far as rich sounding. Rich return may not include those extensions.
 
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There are a lot of TLDs related to Real Estate so I try to focus on really meaningful things for each category. I also try (when possible) to avoid duplicating TLDs between reports.
 
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As per your article on CircleID- the unique RichardLi extension. Indeed this is vanity to the max, akin to not only having a personalized license plate, but making your own brand of car as well to place it on. Being a branded ngTLD though, it is not open to public registrations, unlike the .diamonds, .gold etc. Benefit to owning your very own extension is not being dependent on registrations to keep it alive..

Discussed a couple years back:

https://www.namepros.com/threads/me...wn-piece-of-the-internet.945487/#post-5521004
 
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.RichardLi? More money than sense.

Forgetting for a second that this guy is a billionaire and it probably doesn't make any odds to him whether it's a good idea or not...

Surely it makes more sense to select an extension with more breadth than exactly your own full name. I feel a bit baffled why he wouldn't have just chosen .Richard if he really wanted his own name as an extension, then he'd at least have exclusivity on the name Richard which I could consider quite cool from a vanity perspective as eluded to by @HotKey.

From an investment standpoint it is completely useless. He literally had a choice to drop his $250,000+ (and the same every year) on any single word extension, there aren't that many gTLDs - he was spoilt for choice and he chose .RichardLi, an extension that is of no use to anyone apart from him, that will never be in demand by anyone else and I'd argue is difficult to use even for him.

Does he have to register his own domains and ensure he keeps them registered? With a nice $11 a year .com you don't have to manage your own registry, you have free reign on the subdomains with minimal configuration and zero ongoing maintenance and you don't have to leave anyone baffled when you explain to everyone that your email address ends in .RichardLi every bloody time you give your email address out. Using something that is non-standard is just a recipe for disaster: [email protected] or [email protected] trumps some non standard alien format like [email protected] every time.

On the other hand, maybe I'm wrong and that's why he's a billionaire and I'm not. :lookaround:


https://www.theregister.co.uk/2016/05/12/meet_the_man_who_owns_his_own_piece_of_the_internet/
 
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.RichardLi? More money than sense.

Forgetting for a second that this guy is a billionaire and it probably doesn't make any odds to him whether it's a good idea or not...

Surely it makes more sense to select an extension with more breadth than exactly your own full name. I feel a bit baffled why he wouldn't have just chosen .Richard if he really wanted his own name as an extension, then he'd at least have exclusivity on the name Richard which I could consider quite cool from a vanity perspective as eluded to by @HotKey.

From an investment standpoint it is completely useless. He literally had a choice to drop his $250,000+ (and the same every year) on any single word extension, there aren't that many gTLDs - he was spoilt for choice and he chose .RichardLi, an extension that is of no use to anyone apart from him, that will never be in demand by anyone else and I'd argue is difficult to use even for him.

Does he have to register his own domains and ensure he keeps them registered? With a nice $11 a year .com you don't have to manage your own registry, you have free reign on the subdomains with minimal configuration and zero ongoing maintenance and you don't have to leave anyone baffled when you explain to everyone that your email address ends in .RichardLi every bloody time you give your email address out. Using something that is non-standard is just a recipe for disaster: [email protected] or [email protected] trumps some non standard alien format like [email protected] every time.

On the other hand, maybe I'm wrong and that's why he's a billionaire and I'm not. :lookaround:


https://www.theregister.co.uk/2016/05/12/meet_the_man_who_owns_his_own_piece_of_the_internet/

From an investment point of view, I think it can make sense if you have the team to brainstorm about the use to have of such tool. An entire Top-Level Domain is a very powerful tool.
That's the actual problem with trademarked new gTLDs: their owners have very few ideas of what to do with them. Most who don't want to have to manage multiple websites when one is enough, use them for SEO but we're still at a very early stage of the development/innovation.
 
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Some Old g's are rich
Most New g's are poor
 
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The rich get richer. NewTLD will have their purpose, but .com remains king for now - especially while internet still expanding throughout the world.
 
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it took a long time waiting for my .coms registered in 1999 to be of high value. Maybe the lesson learned is to keep your best gtlds one worders only and invest instead aftermarket .coms which will rise as domaining becomes popular sooner than later
 
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