Dynadot

Domain Sales Letter Examples

Spaceship Spaceship
Watch
Impact
8
Domain sales letter example

Hi there,
I was wondering if some of you could give some examples of your domain seller letters that you send to partys you think might be interested in buying them.

Dear ......

etc etc


I am interested in how some of the more experience domainers here pitch their product. In our case domains.
 
5
•••
The views expressed on this page by users and staff are their own, not those of NamePros.
I sent at least 7 emails to companies from different countries..

Portugal, Korea, China, Canada, Germany, Brazil, Angola, ...

for a one word domain in dot co - no reply.

Hmm, that might be tough one, but keep it up. I have some as well, but not even tried yet.

Anyway, wish you best of luck man
 
1
•••
Hmm, that might be tough one, but keep it up. I have some as well, but not even tried yet.

Anyway, wish you best of luck man

I'm going to choose the option of domainking... direct and honest....


domainking say :

"To be honest with you, if you can't make $100 a day, or $1000 a day, or $100,000 a day, or more, online, don't waste your time with me."


http://www.domainking.com/
 
0
•••
great thread with some great templates for people who are starting out - commenting to bring it back to the top of the pile!
 
1
•••
Put this together just now and will be using it next week. :xf.smile:

********

Dear xyz (personalise - use name)

I am the current owner of xxxx (name + extension)

I feel the above would create excellent value for xxxx (name their company)

  • bullet point your reasons - unique selling points (USP)
  • no more than 5 max
  • make sure these are brief and to the point
  • it is easier and quicker for executives to digest info in this format and it stands out
  • keep it simple

I am only reaching out to a select few organisations and would appreciate a quick response if there is any interest from your side.

If you have questions please do not hesitate to get in touch via email or phone (see below).

Kind regards
Nicholas
xxxxxxxx (mob number)
 
8
•••
0
•••
Great thread. Thanks for sharing...

Marked.
 
0
•••
BEST DOMAIN LETTER TEMPLATE EVER!!!

(Originally written and posted in this thread by Namepros member Ronald Regging)

The following is the template that I use and I have had a lot of success with it. I like to be as vague as possible in order to create an air of mystery, but also add an element of personalization so that I can connect with the end-user. There are 5 elements to a proper domain sales letter and I will cover them below.

1. Title - I use the following because I think it appeals to everyone on a basic core level of human longing.

“Your Good Fortune!”

This approach implies that the contents of the email are about good fortune. Not just good fortune in general, but rather their good fortune. I ask you, who among us is willing to pass up the opportunity for good fortune?

2. Greeting - I want to use a greeting that catches the users attention and lets them know that this email is specifically for them.

“Hey, you there! No, don't look behind you, I'm talking to you, the one sitting right at the computer reading this. I am genuinely glad to make your acquaintance.”

As you can see, this gives the user a profound sense of inclusion and they will derive a feeling of great importance and personal validation from knowing that I am speaking directly to them and no one else. Also, they will feel warm and fuzzy inside, because I am genuinely glad to be talking to them. None of that fake, lip-service BS.

3. Pitch - This is where I like the mystery to come into play. I don't even tell them specifically what I am selling. All they know is that there is a domain involved and a possible exchange of money.

“I you have domain. Give me money NOW!!!”

Notice how I intentionally made a sentence structure error in order to add confusion? I, you... They're not sure if I have the domain or if they do. However, I seem to be adamant about not having been paid. This works, especially with large companies, because one department never knows what the other is doing. They may think there is a possibility that an accounting error has occurred and are likely to inquire further about which domain I am referencing.

4. Signature - Now this is where you really step it up a notch and add a lot of personalization.

“Your BFF,
htimS nhoJ
I said FOREVER!”

Notice how I state that we are Best Friends Forever? Obviously, your best friend wouldn't try to steer you wrong, so this instantly helps you to gain a level of trust with the user. But, just in case they may have their doubts, I signed my name backwards. The capitalization is at the end of each name, so they are likely to catch this and figure out that my name is actually John Smith. This will undoubtedly make them feel intelligent and it will give them a sense of personal accomplishment. Immediately, they will connect this feeling with John Smith and this will help to reinforce the fact that you are indeed Best Friends. Then I go a step further with the positive reinforcement angle, by declaring once and for all, that friendship and loyalty are valuable to me and are forever.

5. P.S. - Now that we've connected with our user and have clearly invested in our friendship, I like to ask them to reciprocate this sentiment.

“P.S. Please send this email to 10 of your business colleagues or you will break the chain and have bad fortune.”

Nobody, I mean absolutely nobody, wants to have bad fortune. Even if you might be arrogant enough to pass up the opportunity of good fortune, no one is daft enough to willingly invoke the wrath of bad fortune. This adds a viral element to our marketing approach and ensures that our offer of friendship and demands for money will be heard the world over.

So altogether, it looks like this.


Your Good Fortune!

Hey, you there! No, don't look behind you, I'm talking to you, the one sitting right at the computer reading this. I am genuinely glad to make your acquaintance.

I you have domain. Give me money NOW!!!

Your BFF,
htimS nhoJ
I said FOREVER!

P.S. Please send this email to 10 of your business colleagues or you will break the chain and have bad fortune.
 
Last edited:
0
•••
BEST DOMAIN LETTER TEMPLATE EVER!!!

(Originally written and posted in this thread by Namepros member Ronald Regging)

The following is the template that I use and I have had a lot of success with it. I like to be as vague as possible in order to create an air of mystery, but also add an element of personalization so that I can connect with the end-user. There are 5 elements to a proper domain sales letter and I will cover them below.

1. Title - I use the following because I think it appeals to everyone on a basic core level of human longing.

“Your Good Fortune!”

This approach implies that the contents of the email are about good fortune. Not just good fortune in general, but rather their good fortune. I ask you, who among us is willing to pass up the opportunity for good fortune?

2. Greeting - I want to use a greeting that catches the users attention and lets them know that this email is specifically for them.

“Hey, you there! No, don't look behind you, I'm talking to you, the one sitting right at the computer reading this. I am genuinely glad to make your acquaintance.”

As you can see, this gives the user a profound sense of inclusion and they will derive a feeling of great importance and personal validation from knowing that I am speaking directly to them and no one else. Also, they will feel warm and fuzzy inside, because I am genuinely glad to be talking to them. None of that fake, lip-service BS.

3. Pitch - This is where I like the mystery to come into play. I don't even tell them specifically what I am selling. All they know is that there is a domain involved and a possible exchange of money.

“I you have domain. Give me money NOW!!!”

Notice how I intentionally made a sentence structure error in order to add confusion? I, you... They're not sure if I have the domain or if they do. However, I seem to be adamant about not having been paid. This works, especially with large companies, because one department never knows what the other is doing. They may think there is a possibility that an accounting error has occurred and are likely to inquire further about which domain I am referencing.

4. Signature - Now this is where you really step it up a notch and add a lot of personalization.

“Your BFF,
htimS nhoJ
I said FOREVER!”

Notice how I state that we are Best Friends Forever? Obviously, your best friend wouldn't try to steer you wrong, so this instantly helps you to gain a level of trust with the user. But, just in case they may have their doubts, I signed my name backwards. The capitalization is at the end of each name, so they are likely to catch this and figure out that my name is actually John Smith. This will undoubtedly make them feel intelligent and it will give them a sense of personal accomplishment. Immediately, they will connect this feeling with John Smith and this will help to reinforce the fact that you are indeed Best Friends. Then I go a step further with the positive reinforcement angle, by declaring once and for all, that friendship and loyalty are valuable to me and are forever.

5. P.S. - Now that we've connected with our user and have clearly invested in our friendship, I like to ask them to reciprocate this sentiment.

“P.S. Please send this email to 10 of your business colleagues or you will break the chain and have bad fortune.”

Nobody, I mean absolutely nobody, wants to have bad fortune. Even if you might be arrogant enough to pass up the opportunity of good fortune, no one is daft enough to willingly invoke the wrath of bad fortune. This adds a viral element to our marketing approach and ensures that our offer of friendship and demands for money will be heard the world over.

So altogether, it looks like this.


Your Good Fortune!

Hey, you there! No, don't look behind you, I'm talking to you, the one sitting right at the computer reading this. I am genuinely glad to make your acquaintance.

I you have domain. Give me money NOW!!!

Your BFF,
htimS nhoJ
I said FOREVER!

P.S. Please send this email to 10 of your business colleagues or you will break the chain and have bad fortune.


Worst one ever!
 
5
•••
I add this 2019

"If you have hope in catching this domain expired , good luck. it's good to have hope in something."

or this

"
There are three types of people who visit this domain, the curioss,
those who do something for their future and those who think they are lucky."
 
Last edited:
0
•••
Up we go!

Have posted this before.... Bit late I know and for those who have read it, sorry.....

1. First up introduce the name and a strap line i.e. - "RE: XXXX.com -- 400 visitors a day -- A one off rare sale of this unique web name" (do not use domain, to a non internet junkie 'domain' wont mean anything)
2. Next, a hard one, get past what in marketing is called 'the gatekeeper'. That person who filters the approaches made their organistaion yet holds little power. You might like to put something along the lines of - "I am sorry this letter goes without a recipient but this is an important and rare opportunity for your business and you should pass this onto the person responsible for gaining new business for your organisation". Again, this sentence is very dependant upon the size of your prospect, nature of domain, industry, value of domain etc etc
3. Next is the hook, heres where you have that short period of time to tell them why they need your name. "I am sorry for this crude and impersonal approach, but I have recently acquired the rare and generic web name XXXX.com. This web address alone receives 400 customers (again, do not use the words 'type ins' or 'hits') a day from people all looking for the kind of service your business provides. That equals 2000 potential new customers a week, 9000 a month".
4. Ok, they can now imagine the potential. Now you must now give them the benefits - though do give them too much here for you dont know their business. Maybe a question like "What would you pay for a salesman who could generate that kind of business for you?"
5. Now you must take away their internet industry concerns and this is more important than you might think. You must give yourself status and kudos and show that youre bonafide and not as a chancer looking to make a quick buck from an unsuspecting and naive company - for this will be your prospects fears - Something like, "I have been trading in web names for over 5 years now [this gives you stature], I only trade in valuable and generic names [kudos] and I target my marketing only to select organisations likely to be interested in acquiring such names ['big up' the prospect]".
6. Next, give them a bargain and be considerate and slightly self defecating. "This name has been independantly valued at $$$$$" or "names very similar to XXXX.com have been sold recently for $$$$$ (give examples)", "though, as I am sure you are aware, a name is only as valuable as what someone is prepared to pay for it"
7. The close. "Therefore from xyz date, I am taking offers for the lease of this name starting at $$$$ per annum or, if you would like to buy this name outright including all current and future rights, I will accept bids over $$$$$"
8. Where to next. "At the moment this name is exclusively being marketed to a limited number organisations and I reserve the right to remove this offer and sell this name elsewhere at any time. In the meantime, if you see value in owning or leasing this name and if you wish to discuss this offer further either by telephone or by email, my contact details are listed below".
9. The end "If for any reason this offer is not of interest to you, I thank you for your time, yours etc etc etc"
10. In the UK we are always urged to write "Without prejudice, no contract given or implied" at the bottom of such correspondences.

Hope this helps and good luck folks

Ian Collier
BA(Hons) MCIM
 
Last edited:
1
•••
Hmm, that might be tough one, but keep it up. I have some as well, but not even tried yet.

Anyway, wish you best of luck man

Which language(s) do you send your outbound e-mails in?
If you keep your e-mails extremely short then online translation services such as Google Translate can give you a higher CTR.
Also, check your time zones. If you're in Cuba and e-mailing someone in Moscow when are they likely to get your e-mail. Some studies show the best day to sent e-mail is Tuesday and the best time is 10am. One more thing - read up on the culture of the country your prospective buyer is located in. Is it "Festival of the Mountains" or something. Say "Happy Festival of the Mountains!" and it shows you actually took the time to do some research. The more research you do and the more tailored your e-mail the better chances of success. My personal opinion is you also might not be having so much success with .co as .com but that's not backed up by data, just my opinion.
 
1
•••
Your 100% right. I read that before (day of the week etc.), and I also strongly believe the .com is the best.
 
1
•••
0
•••
This is one of my letter examples

Dear Sir/Madam,

I am contacting you regarding one of our online properties. We have the domain, website.dot of which we were wondering if you'd be intrested in making an offer towards it, as it's the perfect keyword domain . If you are interested in purchasing the domain and/or placing an offer, please reply to this email or visit our website: website.dot

King regards, and take care,
Jon Doe,
Domain sales manager.
 
2
•••
1
•••
I know 8 pages seem like a lot to read, but if you are wanting to do outbound there are some outstanding examples within this thread.
Take the time.

If you have a proven example, please share it with the members.
This is what NamePros is all about.

Thanks to all those that have shared so far.

Peace,
Kenny
 
2
•••
Nice read for beginners like us (y)B-)
 
0
•••
Hello,

Since you are in the _ business, I thought you might like to know that I am selling the domain name _ .

This domain can be forwarded to your existing site to capture some pre-qualified leads from people who type in the domains into their browser.

This domain should serve work to your advantage in the search engines and in Internet and offline marketing campaigns.

This is a very short-term, first come first served opportunity. I am contacting other _ businesses today about this opportunity.

I will sell this domain today for ___.

Summary with your contact info.

Hello,

I'm the owner of _ domain name.

I checked out information about your company and noticed that your company is offering tour and guide services, and this domain name fits perfect to your services which you are offering.

It has relevance to your business which can be developed and redirected to your current website for traffic build.

Asking price is $200

Any interests, kindly visit;
____domain name____

Best Regards,
your name
 
0
•••
Hello ABC,

Your online presence game is not the best.
I own the domain name xxxxx dot com which directly relates with what you do.

I'm selling this domain name as I've chosen to focus on other passions.
ABC, is this something you might be interested to know more about?

Best regards,
JJJ

PS: The reason people don't buy from you is because, they don't know you.
 
0
•••
BTW: I am not sure about other members, but I sent some email and never got an answer. I give up on that approach completely. Example: Hidrolipoclasia.com, unique and very popular procedure how to get rid off fat with out surgery. Close to 600,00 google results. The domain will pay for it self after 1 or 2 clients. Doctors are bit dense and not marketing savvy.
 
0
•••
BTW: I am not sure about other members, but I sent some email and never got an answer. I give up on that approach completely. Example: Hidrolipoclasia.com, unique and very popular procedure how to get rid off fat with out surgery. Close to 600,00 google results. The domain will pay for it self after 1 or 2 clients. Doctors are bit dense and not marketing savvy.
Perhaps because "Hydrolipoclasia" is a more common spelling.

Peace,
Kenny
 
2
•••
Hi

i only read page 8 of this thread, and thinking in my head
do senders of this, ever proofread?
don't take it personally, but if you want success, then you have to do your best

learn proper writing skills, usage of english grammar, eliminate redundancy and vagueness.


if you'd be intrested

making an offer towards it

I thought you might like to know

to capture some pre-qualified leads

this domain should serve work

first come first served opportunity

I checked out information

your company is offering tour and guide services, and this domain name fits perfect to your services which you are offering.

i can offer to proof, for a small fee
if interested, contact me

imo...
 
3
•••
Perhaps because "Hydrolipoclasia" is a more common spelling.

Peace,
Kenny

I know that as well buddy, but unfortunately the procedure has not been approved in USA, that's why Latin America doctor and clinics are immensely popular.
That's also why Google result for Hydrolipoclasia is only 7000 ;)
Frankly the spelling has nothing to do when I am reaching Spanish speaking audience.

Regardless thank you for your comment...
 
Last edited:
1
•••
Here is a straightforward Domain Sales Letter sample of mine:

Hallow Mr. X,

I would like to let you know that the domain “---------------------" is currently available and I am convinced that this name could be an asset for your business.

Do get in touch if you are interested in placing an offer.


Best Regards,

-Name-
-Phone-
 
1
•••
Back