I am pretty sure, if I own that domain, Ppl on NP, will make fun of me, and saying pigeon 5 hit! so, actually it's not about selling domain, credibility also taking a big part!
but let me saying, that domain are pigeon 5hit!
just my 2 cents!
Interesting perspective. I actually prefer your domain over the one that sold.Call to action names do sell, just probably lower STR than brandables.
I have seen/heard many ads where a brand builds an ad campaign around those type of names.
I registered Build on Trust dot com precisely for that kind of use (either for myself or a client) in the future.