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discuss Domains and Phonetics

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I have noticed a few more domains popping up that are being advertised on the radio. It has gotten me to thinking. Wrynt = Rent . . .

Think names like this that do not pass the "radio" test have upside at all?
 
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I have noticed a few more domains popping up that are being advertised on the radio. It has gotten me to thinking. Wrynt = Rent . . .

Think names like this that do not pass the "radio" test have upside at all?

It's all about the quality of content, service or a product... in summary "footprint". Reddit doesn't pass radio test either but somehow they Rank #7 Globally and #4 in US (as of Feb, 18th 2018)
 
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I have noticed a few more domains popping up that are being advertised on the radio. It has gotten me to thinking. Wrynt = Rent . . .

Think names like this that do not pass the "radio" test have upside at all?

Whats radio?
Is it still relevant?

I stream almost everything and no ads, so I would not hear your commercial anyways. Not sure if radio will even be around in its current advertiser supported format a few years from now.
 
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What about text readers, voice commands etc? Also look at the radio test as a proxy for stating domains over a phone call. Taking the OPs example, you're saying rent but it is spelled as wrynt. Which induces higher probabilty of error in the listener?

Another scenario to consider: Say you're dictating text to a speech to text conversion software and say tire (but the software recognizes it as tyre).

The "radio test" should not be considered literally word for word but instead be used as a proxy for verbally communicating a domain name.
 
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What about text readers, voice commands etc? Also look at the radio test as a proxy for stating domains over a phone call. Taking the OPs example, you're saying rent but it is spelled as wrynt. Which induces higher probabilty of error in the listener?

Another scenario to consider: Say you're dictating text to a speech to text conversion software and say tire (but the software recognizes it as tyre).

The "radio test" should not be considered literally word for word but instead be used as a proxy for verbally communicating a domain name.

You make a great point except for the fact that voice commands will be smart.

I just said ok google to my phone and said reddit.... it took me right there.

For sure what you say cannot be dismissed but don't underestimate how smart technology is becoming.
 
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You make a great point except for the fact that voice commands will be smart.

I just said ok google to my phone and said reddit.... it took me right there.

For sure what you say cannot be dismissed but don't underestimate how smart technology is becoming.

Agreed. Technology is becoming smart. But even to become smart, the tech has to learn. Reddit, as you mentioned, is the 7th most visited site in the world. But a new domain (let's same made up by a domainer) will not necessarily be known to the tech. They'll make a best guess effort and such an effort will likely be a miss than a hit.
 
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Reddit is the Latin word for surrender (gives back) or exercise or witness something or to submit - to spread. In English Red is prefix and Dit is another word for Dot. Sure it passes the radio test. (Verb Reddere; - Reddidi)
 
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This “radio test” thing has always been silly to me, what given the amount of homophones in the English language.

“Yeah just go to my new site at sow.com and I’ll sign you up”

“Oh you own so.com?”

“No, sow.com”

“Oh ok so i go to.. sew.com? Cool. My site is at wear.com”

“Where.com?”

“No, wear.com.”

“Oh ok so I go to.. ware.com... seeya there!”
 
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This “radio test” thing has always been silly to me, what given the amount of homophones in the English language.

“Yeah just go to my new site at sow.com and I’ll sign you up”

“Oh you own so.com?”

“No, sow.com”

“Oh ok so i go to.. sew.com? Cool. My site is at wear.com”

“Where.com?”

“No, wear.com.”

“Oh ok so I go to.. ware.com... seeya there!”


Beautiful point(s) you have made! Are you a maid?

Lol
 
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real-eyes-realize-real-lies.png
 
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I have noticed a few more domains popping up that are being advertised on the radio. It has gotten me to thinking. Wrynt = Rent . . .

Think names like this that do not pass the "radio" test have upside at all?
I own " aiouea.com" , all-vowels word...and I just love it :xf.smile:
 
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:xf.smile:
Did you have to say that allowed? Now shoe.
Their are some funny people here on NP. There the type of folks you want at a party. It’s really they’re personalities that bring this place to life.

😜
 
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Unsure if Wrynt is a real business, but if I were an investor I'd insist they change their name. If your product is good enough it can overcome poor naming, but it can be a bottleneck. Anyone remember Ainol? They started selling tech products to the Western market a few years ago...
 
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Reddit doesn't pass radio test
The only way you could rightly suggest this doesn't pass the "radio test" is due to the double-d. If I heard the word "reddit" I'd assume it was spelled "red-it" or "red-dit". But IMO we're apples and oranges away from:
Wrynt = Rent
I cant see that one ever being valuable in the context of the word "rent".
 
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I sometimes have to spell an E-mail address over the phone (when you get a phone call from someone who wants to send you some information). It's already hard enough for the other party to get it right without a good domain name.
The other aspect is memorability. If people see your domain name but can't remember it - it's wasted exposure.

So I am not among those who think that the radio test doesn't matter at all and that voice command will solve everything.
Of course it depends a lot on the development model. Some domains rely on SEO, others on word of mouth, others on branding/advertising.
 
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some alterations to words are fine, but wrynt does not pass the visual test, without seeing what you meant (wrynt = rent) i think people would be confused on how to pronounce wrynt
 
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Most of the problem seems to come from the fact that people don't enunciate correctly. I suspect this is the reason that the US drifted away from correct spelling.

Radio used to be a great advertising medium, especially for targetting drivers . From what I can hear from the current traffic, this would seem to continue to be valid. A name that the guy will remember when he gets into the office must be worth more than one he has to research.
 
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Plenti does not pass radio test, yet they do lots of radio ads ))

That said wrynt is nowhere near rent.
 
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You should try to explain some of my at-tail mail addresses such as n@ughty - people have real problems getting their heads round that. :)
 
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Lord that is a bad name. I think one letter is OK. Like Lyft or Duud. But even with you telling me Wrynt is rent I still don't see it. To get around the homophone/radio test problem I like to pronounce duud as rhyming with good when talking to people IRL. Then they say what? And I say d-u-u-d dotcom :) Can't say "double u" though or they might go to dwd haha
 
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I like to pronounce duud as rhyming with good when talking to people IRL
And then they're likely to also spell it as dood instead of duud ;)
So can't get around spelling it out for them anyway
 
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