guide Efty landing page

Adnan Shaikh said:

How to get traffic on efty landing page

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Facebook! you can get free traffic from any landing page or parking page spamming on facebook! lol

good domains

Okay @ alcy , so your'e saying if I have good domains I won't have to do any marketing.. However I am still wondering how will people find my landing pages.

OmarVG said:

Facebook! you can get free traffic from any landing page or parking page spamming on facebook! lol

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Thank you omar, but do you think spamming FB pages would get me serious biyers

Adnan Shaikh said:

Okay @ alcy , so your'e saying if I have good domains I won't have to do any marketing.. However I am still wondering how will people find my landing pages.

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Typically, marketing domain names only works if you're marketing them to:

1. Investors
2. End users

If you're marketing to the 1st group (Resellers), the domains should be worthy of investment, and listed at a price that makes it worthwhile for them to buy. You market to investors by making real connections with them via places like Namepros, or by reaching out to them with something of value to offer (other than the opporunity to buy your names). I've heard people say they've had a little success by constantly posting their names to Twitter, but of course that requires a good number of quality follwers that you develop by making connections (or by tweeting your ass off).

To market to end users, the most effective (and least spammy) way is to contact only end users who can legitimately benefit from owning your domain names (Outbound marketing). Send customized emails to decison-makers in companies that can actually use the names you're selling. If you do your job right, they'll visit the site and see a professional landing page, and will perhaps feel a bit more at ease about spending their money to buy a domain from a stranger who reached out to them.

And as @alcy said, if your names are good enough, you don't need to market them because people will be looking for them already (Inbound enquiries).

So don't worry about driving traffic to your pages. Traffic doesn't matter nearly as much as making connections, buying good names, and learning how to sell them.

Landing pages are good to have, but the point of them isn't to drive traffic. They exist to tell people the name is for sale if people want it, and to present your business in a professional manner.

Thank you @Joe, for sharing the valuable information but like you said, the professional landing page makes a buyer somewhat comfortable while making the purchase. So will, placing my domain name on sedo or any other reputed market place will. While there may be many more benefits I think the sole purpose of efty landing page is to make your own client database an save the commission because marketplaces do not share the buyers info as well they charge you the commison.

Adnan Shaikh said:

Okay @ alcy , so your'e saying if I have good domains I won't have to do any marketing.. However I am still wondering how will people find my landing pages.

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Habibi, here's a tip.

Adnan Shaikh said:

Thank you @Joe, for sharing the valuable information but like you said, the professional landing page makes a buyer somewhat comfortable while making the purchase. So will, placing my domain name on sedo or any other reputed market place will. While there may be many more benefits I think the sole purpose of efty landing page is to make your own client database an save the commission because marketplaces do not share the buyers info as well they charge you the commison.

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Commission - not an issue on marketplace sites as long as you account for it in your pricing

Database of clients - Good to have, I suppose, but for low level sellers like us, the value it is somehwhat limited.

So once again, to answer your question, simply driving traffic doesn't bring you quality sales leads or clients. Good names and good sales practices do that.

Joe Nichols said:

Commission - not an issue on marketplace sites as long as you account for it in your pricing

Database of clients - Good to have, I suppose, but for low level sellers like us, the value it is somehwhat limited.

So once again, to answer your question, simply driving traffic doesn't bring you quality sales leads or clients. Good names and good sales practices do that.

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Thank you @Joe Nichols .. noted

Adnan Shaikh said:

Okay @ alcy , so your'e saying if I have good domains I won't have to do any marketing.. However I am still wondering how will people find my landing pages.

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yes.. that is exactly what I meant by good domains.

if you have good domains which people want, they'll find ways to find them on the net.

be it through google search.. searching on auctions.. searching on efty market.. or simply typing the name into their browser and then landing on whatever lander you are using to sell.

as the good old saying goes in domaining.. good domains sell themselves

alcy said:

yes.. that is exactly what I meant by good domains.

if you have good domains which people want, they'll find ways to find them on the net.

be it through google search.. searching on auctions.. searching on efty market.. or simply typing the name into their browser and then landing on whatever lander you are using to sell.

as the good old saying goes in domaining.. good domains sell themselves

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Thank you @alcy.. appreciate it.

People will find your Efty page by any organic type in search for it.

karmaco said:

People will find your Efty page by any organic type in search for it.

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Thank you @karamco. Appreciate it.

Have you tried buying FB ads targeting people by location / business?

mr-x said:

Have you tried buying FB ads targeting people by location / business?

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Not yet @mr-x, if it works I can definitely try.does it work??

I don't know. You can target businesses so if your ad copy and landing page are good, it should.

FB, ads are still cheap, so would worth testing.

Excellent advice offered by @Joe Nichols ! It is not so much how many people find your landers, as the right people who are potential buyers finding them. Once there, the page should look professional and give confidence, and as several have noted really the quality of the name is what sells it.

Still, even if you set up one of your domains as an Efty Marketplace, people will not find your pages unless you have a name that is so obvious that people enter exactly it into a browser and get directed to your Efty lander.

Clearly being on a marketplace like Sedo, the Afternic network, Undeveloped, etc. has the advantage that people looking for domain names enter a search term and as long as your domain name is close enough that it appears in the search results, they will find you. So you do get more potential buyers, at the price of paying commission.

If you have enough domain names in your portfolio that it is reasonable setting up your own website, then you could have the domains direct to your own landers. This has the major advantage that if you have several names in a subject area, when they are directed to your site they will see all of the domain name options that you are offering.

One can purchase advertising, from Google, Facebook or somewhere else, to direct people to your domain names. I have not yet tried that for domain names, but I did effectively use Facebook advertising in an organization. It certainly is an effective way to target an audience by demographics such as age, geographical location, etc. It probably is effective when you are selling domain names specific to a geographical area.

Sorry for rambling on... if you find the answer please share it with me!

Thank you @MetBob will keep you in loop.