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Strategy question for fast FLIPPERS

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Scot Thomas

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Ok, Flippers, here's one for you to jump in on.



I've read a lot about successful flips – great stories about patience paying off or getting lucky at the right moment, the reward being outstanding ROI and a big chunk of cash. But...



I've read very little about how to sell for speed. Churn-and-burn. Seeing value in a closeout or <$69 registration and quickly turning it into $250-750.Not homeruns, but just lots of singles that keep the game -- and the motivation -- moving in the right direction.



I'm not talking about one words or numerics, or even great dictionary 2-words that would be relatively easy to outbound marketing on. I'm talking about drops and smaller names that fly under the radar, but nonetheless could have obvious value to a small company or entrepreneur.



What technique have you used to keep your inventory moving when you can't wait for the sellers to come to you?



Cheers

Scot

ps. I'm including a nice bonus for the most helpful answer, not sure what the rules are so won't mention it here
 
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The views expressed on this page by users and staff are their own, not those of NamePros.
This sounds like the same strategy many domainers use that focus on "geo" domains. Quick flips for $300 - $600 selling 10 - 20 domains a month. A full-time domainer might see this as a better strategy given they have the time to devote in researching domains/end users and send outbound emails. Whereas a part-time investor would have more of the nest egg approach and wants their investments to grow over time without the constant maintenance.

You also have the hobbyist who probably falls into both categories. This is where I see myself. Putting in some time everyday to profit off small flips that can be used to enhance the quality of my portfolio and provide some good long-term investments.
 
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This sounds like the same strategy many domainers use that focus on "geo" domains. Quick flips for $300 - $600 selling 10 - 20 domains a month. A full-time domainer might see this as a better strategy given they have the time to devote in researching domains/end users and send outbound emails. Whereas a part-time investor would have more of the nest egg approach and wants their investments to grow over time without the constant maintenance.

You also have the hobbyist who probably falls into both categories. This is where I see myself. Putting in some time everyday to profit off small flips that can be used to enhance the quality of my portfolio and provide some good long-term investments.

Thanks for the input, Rothex. I think that most people jealously guard their secrets, so they happily post their successful sales....but don't want to help the "competition". In my eyes, we live in a generous universe and we all get farther ahead by sharing what we know and building on that.

Do you think that only geo-targeted domains are suitable? I actually enjoy sales and negotiating, so that's fine. In fact, that has been the difficult aspect so far: putting a domain "in the window" and waiting for someone to walk by.

But I'd planned to do outbound selling in the next phase, with better positioned names. In this first phase, I want to focus on little names that "pass under the radar" of bigger budgets, and flip them. SO...

APART FROM OUTBOUND, WHERE DO YOU GO WITH "smaller names" for quick sales?

- Flippa is flatlining
- Namejet takes only solid names, and quality at that
- anything else just gets lost on GD, Sedo, Afternic

WHO USES PAID ADS OR TWITTER OR YOUTUBE OR SOMETHING A LITTLE DIFFERENT?? MAYBE OUTBOUND THAT NOTIFIES THAT YOU'VE PUSHED A DOMAIN TO AUCTION TO CREATE INTEREST??
 
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Personally, I couldnt manage to sell a single geo domain via outbound or otherwise.

I have literally sent hundreds of FB messages, tweets, mails, linked-ins, smoke signals, pigeons, you name it.

Granted, I might not have the most premium geo's and most popular (read biggest) cities, but still.

Here are some I tried:

michiganoptometrist.com
salinaattorney.com
rockhillplumber.com
cincinnatioptometrist.com
santabarbaraoptometrist.com
sangabrielattorney.com
philadelphiacustodylawyer.com
newhavenrealestateagent.com
bostonfinejewelry.com
newjerseypsychiatrist.com

OK, maybe optometry is not a good niche, or psychiatrists and plumber don't really have a marketing budget etc etc, Ive heard it all.

Bottom line is, IMHO I think most small businesses still don't see the value of owning these domains and will settle for "Bob's Plumbing Services" or "The Eye Doctor" etc...

Ofcourse I could be totally wrong.
 
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Thanks for jumping in, Pierre. I tried a couple too - coloradospringsbuilder was one, I can't remember the others). The idea was sound enough, but I found geo domains too prosaic, too Yellow Pages.... Best, Scot
 
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Thanks for the input, Rothex. I think that most people jealously guard their secrets, so they happily post their successful sales....but don't want to help the "competition". In my eyes, we live in a generous universe and we all get farther ahead by sharing what we know and building on that.

Do you think that only geo-targeted domains are suitable? I actually enjoy sales and negotiating, so that's fine. In fact, that has been the difficult aspect so far: putting a domain "in the window" and waiting for someone to walk by.

But I'd planned to do outbound selling in the next phase, with better positioned names. In this first phase, I want to focus on little names that "pass under the radar" of bigger budgets, and flip them. SO...

APART FROM OUTBOUND, WHERE DO YOU GO WITH "smaller names" for quick sales?

- Flippa is flatlining
- Namejet takes only solid names, and quality at that
- anything else just gets lost on GD, Sedo, Afternic

WHO USES PAID ADS OR TWITTER OR YOUTUBE OR SOMETHING A LITTLE DIFFERENT?? MAYBE OUTBOUND THAT NOTIFIES THAT YOU'VE PUSHED A DOMAIN TO AUCTION TO CREATE INTEREST??

Geo domains is one direction, you could also focus more quality 3 keyword combinations since these are going to mostly fall in that same price range. I would set these with a highly competitive BIN on Afternic and Sedo then while waiting do some outbound email campaigns to potential buyers at the same.

One strategy I've been wanting to test is registering a domain with a fair amount of easy to find end users (maybe 15-20) then setup an auction at GoDaddy with a feature listing. From there you can send emails to the end users you've identified and advise them the domain in question is up for auction and provide a link. Using a reputable site GoDaddy to host the auction will also help ease their concerns about the legitimacy of your email. One key thing to remember when doing outbound emails as well is to make sure you have a full signature line with all your contact details, basically the same information that's available in the whois lookup for the domain. I also setup a Google Forms link so they can unsubscribe from the email if preferred.
 
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I'm on the verge of doing the same thing. Just came across 2 domains that fit that description, one is a two-word hyphenated name but defining name for a high $$ real estate business. Thanks for sharing!
 
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Geo are not selling if you don't have premium
I have sent countless emails to sell

Losangelesdesignfirm
Termitecontrolhouston

But nothing came out of it...
 
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or <$69 registration and quickly turning it into $250-750.

In general:

No matter where you price the quick model type of domains (longer and acquired without a fight) when you actively look for offers you end up with "Ill give you $50" type of offer replys.

Also you tend to end up contacting people that already have a website, then you get stuck because you are telling people they should have the domain because of traffic (or around about), yet the domain probably has no traffic. So in other words you have to tell people why they need to speed upwards to $700 on a domain that gets two hits a month.
 
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Geo are not selling if you don't have premium
I have sent countless emails to sell

Losangelesdesignfirm
Termitecontrolhouston

But nothing came out of it...
Not true at all. I sold 2 hand regs in the last 7 days. Only $420 total but they do sell
 
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Not true at all. I sold 2 hand regs in the last 7 days. Only $420 total but they do sell
Can you share the names and how you sold them? PM is okay if you want. Will really appreciate the info, I could do with some geo sales right now

Thanks(y)
 
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In 2018 there is not that much money in fast flipping. You might get a sale here or there but it is not easily repeatable.

For many years now spammers have been sending out email after email selling crap domains. The vast majority of potential buyers just instinctively ignore these emails at this point.

Brad
 
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Can you share the names and how you sold them? PM is okay if you want. Will really appreciate the info, I could do with some geo sales right now

Thanks(y)

Same here!
 
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Can you share the names and how you sold them? PM is okay if you want. Will really appreciate the info, I could do with some geo sales right now

Thanks(y)
just outbound email, one was (city)+restoration.com

the other i bought on the 10th and sold on the 12th for $200
 
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The Geos are hit or miss. I think most local businesses just don't care when they only want to use the FaceBook or similar.
 
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2018 has been a bit harder for outbound sales. What Brad mentioned is completely true. There is just too much junk/scam emails flowing related to domains. But you can still flip profitably if you know what to buy. But definitely the market and pool of buyers has gotten smaller. It's more trend based nowadays. Every morning I wake up to a bunch of website design, seo, and domain spam emails. And then many of them don't even honor/respect a "please don't contact me again, I am not interested" which makes matters even worse. Luckily, I am focusing mostly if not all my business solely on inbound sales these days.
 
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Should look at Geos in isolation, that is register about 5-6 of them and try to sell them. Even if you sell 1 you'd be in profit of anywhere from 100 to 250 on a single sale.

To sell Geos few things are a must;

1- Right geo and combo
2- Enough end users
3- Priced right mostly anywhere in between 250-1000
4- Follow up emails and fast response to replies you get is key

Have sold about 3 geos in recent times that way!
 
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Should look at Geos in isolation, that is register about 5-6 of them and try to sell them. Even if you sell 1 you'd be in profit of anywhere from 100 to 250 on a single sale.

To sell Geos few things are a must;

1- Right geo and combo
2- Enough end users
3- Priced right mostly anywhere in between 250-1000
4- Follow up emails and fast response to replies you get is key

Have sold about 3 geos in recent times that way!
Yea pretty much. Also read anything @Federer and @infosec3 say about geos. Im no expert or amazing salesman, but i sold another today for $350 bought less than 24 hours ago. They wont make you rich but it is profitable if you dont buy total garbage
 
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Yea pretty much. Also read anything @Federer and @infosec3 say about geos. Im no expert or amazing salesman, but i sold another today for $350 bought less than 24 hours ago. They wont make you rich but it is profitable if you dont buy total garbage
What Geo niche was the sale, if you don't mind me asking.
 
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The Geos are hit or miss. I think most local businesses just don't care when they only want to use the FaceBook or similar.

This is very true. Restaurants and small walk in businesses leads are generated signage, by location, or by social media referrals or yellowpages too. Google “sushi near me”, and yelp pops up, or a google map with suggestions of sushi bars, usually the hours are even posted. Owners no longer need a website for directions or need to post menus or pay for web design or support. Even a plumber or optometrist needs nothing but facebook. It really sorta sucks for those of us who refuse to use facebook, but lately I notice they at least post minimal info without logging in to facebook. Now, the more forward thinking and medium sized small businesses do have detailed websites, so you need to find them, new startup businesses. You can find geo too if you Contact the local chamber of commerce too.

If you have a unique product or niche its totally different and then you have to compete with Amazon, Banggood, Alibaba getting higher rank these days too. I see it all the time.
 
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I have 5 geo names in 2 niches with no response at all even though the i see many endusers using it in their title and ads. It is a tough task to get a sale....:xf.frown:
 
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I've read a lot about successful flips – great stories about patience paying off or getting lucky at the right moment, the reward being outstanding ROI and a big chunk of cash. But...
PATIENCE is key in this Domaining Business! desperate domainers sell for low prices just to get some quick cash.

If you have Valuable domains, you must wait some years before the Big Sales kicks in. Or if you get lucky, just a few months, but that's very rare.
 
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I have 5 geo names in 2 niches with no response at all even though the i see many endusers using it in their title and ads. It is a tough task to get a sale....:xf.frown:

Yep. If it was easy everyone would be doing it. Proactively selling domains has never been that easy. It is a numbers game.

There is money there but you have to keep learning and investing wisely. It doesn't take many decent sales to offset domains that have not sold (yet) and turn a profit.

Brad
 
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