Last December, I published an article entitled “By this time next year, I will…” which outlined my own domaining goals for 2017. Almost a year on from that article, I thought it would be an opportune time to review the year to see whether those goals had been met. As of writing, the original article received sixty-six comments with many other domainers making their own goals for 2017. Did you achieve your goals? Comment below.
Buying One-Word .COM’s
One of my main targets for 2017 was to buy a great one-word .COM domain. Did I achieve this? No. Although I spent significant time researching potential purchases, I ultimately decided that a better short-term return on investment would come from liquid domains such as three-character .COM’s. This proved to be correct, as I bought and sold several valuable names within this category.
Whilst I didn’t personally buy any one-word .COM’s, I did broker several one-word domain names for five and six-figure fees.
Selling Speculative Domains
At the start of 2017, a portion of my domain portfolio was dedicated to six-number and five-letter .COM’s thanks to the popularity of these domains amongst Chinese domain investors in 2015 and 2016.
I sold all of these domain names at wholesale value within the first three months of 2017 and put the funds into the purchase of a four-character domain name, which I later sold for a 4,000% return on investment. I took a loss on the five-letter and six-number domains, but I reinvested those funds into something that would be more likely to sell for a higher amount.
This proved to be right, and it was a reminder to me that taking a loss isn’t necessarily always a bad move.
Speeding Up My Email Replies
Organization was often a problem for me in the past, which sometimes lead to emails remaining unanswered. Fortunately, there are many plugins and apps available that will help even the most disorganized person to become a functional professional.
Thanks to the addition of tools such as the CRM plugin Streak and this useful IFTTT applet, I was able to keep on top of emails and maintain a greater control of my inbox. Since domaining is largely an industry based online, it’s important to keep on top of incoming messages, reminders and alerts.
Sell a Domain for Five Figures
One of my goals for 2017 was to sell a domain from my own portfolio for five-figures. From a brokerage perspective, I achieved this comfortably. From my personal portfolio, I didn't get an individual five-figure sale but I did get several mid to high four-figure sales along with a five-figure sale for multiple names. As a side note, I did turn down a five-figure offer on a domain name I own, purely because I feel it's worth more.
In terms of sales, I believe it's important to set yourself realistic targets to aim for. These targets can be motivational and an excellent way to focus.
How did you do with regards to domain investing in 2017? Did you achieve what you wanted to? Looking forward to next year, how will you improve? Please feel free to post your review of your own year below, or post your domaining goals for next year.
Buying One-Word .COM’s
One of my main targets for 2017 was to buy a great one-word .COM domain. Did I achieve this? No. Although I spent significant time researching potential purchases, I ultimately decided that a better short-term return on investment would come from liquid domains such as three-character .COM’s. This proved to be correct, as I bought and sold several valuable names within this category.
Whilst I didn’t personally buy any one-word .COM’s, I did broker several one-word domain names for five and six-figure fees.
At the start of 2017, a portion of my domain portfolio was dedicated to six-number and five-letter .COM’s thanks to the popularity of these domains amongst Chinese domain investors in 2015 and 2016.
I sold all of these domain names at wholesale value within the first three months of 2017 and put the funds into the purchase of a four-character domain name, which I later sold for a 4,000% return on investment. I took a loss on the five-letter and six-number domains, but I reinvested those funds into something that would be more likely to sell for a higher amount.
This proved to be right, and it was a reminder to me that taking a loss isn’t necessarily always a bad move.
Speeding Up My Email Replies
Organization was often a problem for me in the past, which sometimes lead to emails remaining unanswered. Fortunately, there are many plugins and apps available that will help even the most disorganized person to become a functional professional.
Thanks to the addition of tools such as the CRM plugin Streak and this useful IFTTT applet, I was able to keep on top of emails and maintain a greater control of my inbox. Since domaining is largely an industry based online, it’s important to keep on top of incoming messages, reminders and alerts.
Sell a Domain for Five Figures
One of my goals for 2017 was to sell a domain from my own portfolio for five-figures. From a brokerage perspective, I achieved this comfortably. From my personal portfolio, I didn't get an individual five-figure sale but I did get several mid to high four-figure sales along with a five-figure sale for multiple names. As a side note, I did turn down a five-figure offer on a domain name I own, purely because I feel it's worth more.
In terms of sales, I believe it's important to set yourself realistic targets to aim for. These targets can be motivational and an excellent way to focus.
How did you do with regards to domain investing in 2017? Did you achieve what you wanted to? Looking forward to next year, how will you improve? Please feel free to post your review of your own year below, or post your domaining goals for next year.
