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What makes a great domain landing page?

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DomaHub

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Hello!

We at DomaHub are currently beta-testing a new type of domain landing page and wanted to get some feedback / discussion started with the experts over here at NP.

We think that a great landing page can greatly improve chances of sale. However, a lot of domains that are available for sale look extremely out-dated and is poorly designed

For example--let's take a few domains and examine their landing pages--

HealthNHealth.com

Pros
  • Easy to use buy now button
Cons
  • Looks like a website from 1999
  • The landing page on this domain name provides NO relevant information to the domain being sold.
  • A 1 minute video explaining how a domain name is valuable (as if we in 2001)
  • Testimonials on why HugeDomains.com is a trustworthy site
There is only three relevant pieces of information to the original domain on this landing page--the buy now button, the payments plan, and the domain name itself. This landing page looks more like an advertisement for HugeDomains rather than a sales page for HealthNHealth.

HealthyHeart.com

Pros

Cons
  • No buy now button, must "inquire" about purchasing the domain
  • Ads
Yeah parked domains might be okay, but you're doing nothing to increase the value of the domain. If anything, a parked website hurts your domain brand by associating your domain with negative and often irrelevant advertisements.

Health.club

Oh dear god what is this website.

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It's clear that there are a lot of really bad domain landing pages out there. Great landing pages can be built by the owner, but is extremely time consuming across thousands and thousands of domains. But what if that didn't have to be the case? What if domains that were for sale provided actual useful information automatically? Things like...

Custom Images / Branding / Color
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Traffic data:
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Demographics data:
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Browser / OS data
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Other Information / Portfolio
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Just to make it clear, we don't actually have the above features currently, but we want to see if this is something the domain community would be interested in. We think we can create the better landing page for domains. A new type of landing page that displays relevant information, is branded for YOU and not the hosting company, and provides a great user experience for your buyers.

But to do that, we need your help. We realized that we need valuable feedback from the people who will use this product--the domain owners like yourselves on NP.

We are trying to gather important feedback from domain owners. If you can just take 2 minutes to fill out this survey, it would help us greatly. Thank you very much!

Link to survey - https://docs.google.com/forms/d/e/1FAIpQLSc2h9r7v0wWFHlB2wWPM_U_OxYeMC9PSQaRkNSQC8QDZYJO7w/viewform
 
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The views expressed on this page by users and staff are their own, not those of NamePros.
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Nice clean platform. Tutorial was a nice touch. Much good luck with it.
- Commerce
 
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Nice clean platform. Tutorial was a nice touch. Much good luck with it.
- Commerce

Thank you very much! Did you sign up for a new account with us?
 
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its good but not really giving interest to buy domain.
 
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its good but not really giving interest to buy domain.

What do you mean by that? Do you have any suggestions or ideas on how the landing page can "give interest to buy a domain"?

Thank you!
 
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you need to add pricing plans in front of the page with heading what is the site about because strorefont for your domain is not easily understoodable to everyone.
 
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you need to add pricing plans in front of the page with heading what is the site about because strorefont for your domain is not easily understoodable to everyone.

You are talking about domahub.com, right? I am still not sure how your suggestions will "help give interest to buy domains." We don't sell domain names. :xf.frown:
 
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Hello,

Just wanted to update everyone. We're very close to finishing our new marketplace / hub for domain portfolios and wanted to get some feedback on our design.

What do you guys think? Obviously things like color/images/logos can be edited.

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A lot of landing pages look "cookie cutter" or pre-fab. I think they need more diversified look...IMO
 
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A lot of landing pages look "cookie cutter" or pre-fab. I think they need more diversified look...IMO

Out of curiosity, do you have any examples of landing pages you consider to be good?
 
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Thanks for sharing wonderful information.
 
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Has anybody made a video landing page like GoDaddy did for Turnon.tv?
 
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