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strategy Buy Low & Sell High With These Domain Name Patterns

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Investors have made millions of dollars by following patterns with their domain investments. However, most of the lucrative domain patterns are too pricey for the entry-level domainer. Don’t hang your head though, domainer on a budget! With a little creativity, we can find patterns of domains that may offer upside with limited upfront costs. In this article, I present twenty-eight domain patterns for two-word domains that I believe can help domainers find success.

Most of the time when we speak of patterns in domaining, we are referring to the usual suspects: CVCV (consonant, vowel, consonant, vowel), LLL (letter, letter, letter), NNN (number, number, number), etc.

A less competitive category of patterns are based on the length of each word in a two-word domain name. In the table below, I analyze and share twenty-eight of such two-word combinations based on the length of each word, and I chart the historical sales for each pattern. The domain sales used for this analysis took place at GoDaddy.

Here is the meaning of the columns in the table:
  1. Group: Length of each word in the .com domain name. So, for example, “4–4” would mean each word has four letters, while “7–5” would mean the first word has seven letters and the second word has five letters.
  2. $ Min: Minimum sale price in that Group.
  3. $ Max: Maximum sale price in that Group.
  4. $ Median: Median sale price of domains in that Group.
  5. $ Mean: Average sale price of domains in that Group
  6. Std. Dev.: Standard deviation of domain sale prices in that Group
  7. Count: The number of sold domains (sample size) in that Group

IDGroup$ Min$ Max$ Median$ MeanStd. Dev.Count
13–41007,355359565.4767.8187
24–41005,049350613.1779.7259
34–31005,000348600.2772.7150
43–31043,500333.5478.0528.2114
53–51003,550333479.7484.8135
65–31004,953332511.0672.1141
76–31004,765222.5374.8539.1146
83–91001,525219.5355.9362.162
96–41003,605205330.4429.0308
103–81003,350205351.0470.291
115–41006,501204404.0614.3461
127–31009,002200444.7978.690
134–51009,200200447.7899.3422
145–510010,501194360.2705.4447
154–71003,050194326.9415.8222
163–71002,022193312.0298.2159
173–61004,450193359.5588.3212
186–51004,494191327.7410.2283
195–71004,338189322.6507.7241
207–41003,150185336.3436.5223
218–41001,231184257.7224.1127
224–81002,705178321.8406.4138
236–61008,700175385.9832.1267
245–61009,277174390.7837.6340
254–610081,000170586.24,437.9334
269–31022,002161.5291.4351.730
277–51005,356160299.1486.9219
288–31001,913160283.4312.267
Table sorted by Median from Largest to Smallest.


Summary Statistics

Total number of domains: 15,104
Median: $205
Mean: $397
Standard deviation: 1,175.9


Important Numbers

In the above table, the Median and Group provide valuable information.

I place more value in the median sale price for my calculations because the median provides a reflection of the most frequent sales. The median, like the mean, estimates the middle or center of a group of values. The median in this case is a more robust measure of central tendency than the mean, which is susceptible to outliers. However, I have provided values on the mean and median, so you can choose whichever measure you prefer.


Applying the Data to Domaining

We’re looking for patterns that may have some value as domain investments. Let’s examine group “4–4,” which refers to a two-word domain with each word having four letters, making the name eight characters total.

You can see that the median selling price for group “4–4” domains is $350. This means that half of the group “4–4” domains that sold, were purchased for $350 or more.

These are five examples, which fit into the “4–4” group, taken from GoDaddy Auctions:
  1. cakemart.com
  2. thindude.com
  3. looktall.com
  4. dietonly.com
  5. linkmama.com
Cakemart.com sold for $695 on GoDaddy. The rest of these domain names on the list went unnoticed, and I am pretty sure they were picked up for the minimum bid price of $12 or less if they reached the GoDaddy Closeout process.

Based on my analysis of the data, investing in these group “4–4” pattern domain names could yield high returns, as cakemart.com and others have. I think this is good news for domain investors without a lot of capital, as some domains with these patterns can be had for the minimum bid price on GoDaddy Auctions.

Domainers on a budget can use patterns to make investments, but you may have to get creative and use longer domains with lower upfront costs.


More information

The tools used in this analysis were Python 3, WordSegment, Wordnik, pandas, Jupyter notebook, and NumPy.

You may download the sanitized sales data* that was used in this analysis or download all of the sales data.


* Sanitized sales data excludes domain names not composed entirely of words.
 

Attachments

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The views expressed on this page by users and staff are their own, not those of NamePros.
Nice idea for a general overview of the market, thanks for posting that.
What was the "4-6" domain name that sold for 81k?
 
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It still goes down to the meaning and usefulness of the keywords
 
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Would be nice to see a break down of word values, like market.
 
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jAY jAY : Nice analytics...

I prefer 4-4, 4-6
 
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Any 2-4, 2-6 sales numbers?
 
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Fantastic analysis ! Its a big enticement for the new domainers as well as for those who are disappointed on using their investment without any strategy and not making good money so this is a great knowledge to restart. Thanks Jay Jay
 
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Thanks @ValleyRock for sharing this nice piece of analysis. It's definitely worth taking into account while picking 2-word gems.
 
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can you tell me more about this how can i find out two word name like "cakemart" on go daddy closeout section and how can use all these site.
 
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Thanks, good explanation.
nevertheless, I am missing the 63 character (maximum number of characters) patterns.
 
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Each day domains are sold that leave many scratching heads. I think we all like to punt and nice to have a form guide.
 
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Thanks, good explanation.
nevertheless, I am missing the 63 character (maximum number of characters) patterns.

they are all 1 billion dollars each. no need to include them in the analysis.
 
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is only expired domains sales data ? ,
 
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@ValleyRock Thank you for this analysis! (y)

What is the sales timeframe of the data used?
 
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Thanks Jay...very interesting.
 
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can you tell me more about this how can i find out two word name like "cakemart" on go daddy closeout section and how can use all these site.
expireddomains.net
 
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