In 2017, I have been able to add to my portfolio of domain names thanks largely to a combination of hard work, research and timing my offers right. Below, I have revealed a number of domain names that I have bought this year along with why I decided to buy that type of name. The categories of domain names in this article are reflective on where I am as an investor, and the niches I'm willing to invest time and money in.
To fund some of these purchases, I sold off a number of Chinese “premium” domains including five-letter .COM’s, six-number .COM’s and four-character .COM’s. My idea was to reduce my portfolio size into a smaller number of higher quality assets.
You’ll notice that all of my domain acquisitions are .COM. This is my personal preference as I believe the best opportunities for both liquidity and end user sales are within the .COM extension.
Three-Character Domains
So far this year, I have acquired three three-character .COM’s. These are 90X, L23, GK4. One of these domain names was acquired privately, while two were acquired from a fellow domain investor here at NamePros.
You may notice that aside from L23, I have chosen to invest in domain names with a dreaded zero or four. I think that GK4 could be considered to be a risky investment since it does contain the least desirable number from a Chinese perspective and since Chinese investors are the primary buyer of this type of name, it is a risk. However, I think that all three-character .COM’s will continue to improve in value to investors, and we have seen several examples of end-users acquiring three-character .COM’s too.
As for 90x, it is one of my favourite purchases ever. It is a whole number followed by an “x”, which I have learned from @DomainSherpa shows can be considered to be a wildcard letter with many uses. From a Chinese investment point of view, a zero can be valuable in the right scenario. I was told by George Hong of Guta.com that the myth of zero being an undesirable character was likely introduced around the time that six-number .COM’s were being registered in bulk.
Four-Character Domains
As well as three-character .COM’s, I have also acquired several four-character .COM domain names. The first of my acquisitions from this category is ATLP, a four-letter .COM with plenty of history since the name was originally registered in 1993. Aside from the age, I chose this name due to its combination of letters. Starting with an “A” is a positive since there are so many possible popular words starting with an “A” including American, Agency and Advanced.
I am a fan of LLNN and NNLL domain names, having owned and sold many of this type of name. After selling two of my domains for four figures each recently, I decided to add to my small portfolio of four-character .COM’s by acquiring 88ZZ and 88GT. Domains such as 88ZZ are extremely rare, and historical sales figures reflect this rarity. I ended up selling 88ZZ just a couple of days after acquiring it.
While sales figures may suggest that the NNLL pattern is less valuable than the LLNN equivalent, I feel that a double eight in a four-character domain name is worth holding.
Brandable Domains
I have rarely acquired brandable .COM domain names, but I was pleased to acquire Krysp via GoDaddy’s auction platform recently. As a brandable domain, I believe it has all of the qualities you could look for. It’s short, memorable and easy to spell. It’s also pronounceable and looks to be a word that is already used by several businesses.
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These are some of the domain names that I have acquired this year. Since this is a public platform, I’d invite you to comment on my purchases and perhaps even share your own purchases with your reasoning behind those acquisitions.
To fund some of these purchases, I sold off a number of Chinese “premium” domains including five-letter .COM’s, six-number .COM’s and four-character .COM’s. My idea was to reduce my portfolio size into a smaller number of higher quality assets.
You’ll notice that all of my domain acquisitions are .COM. This is my personal preference as I believe the best opportunities for both liquidity and end user sales are within the .COM extension.
So far this year, I have acquired three three-character .COM’s. These are 90X, L23, GK4. One of these domain names was acquired privately, while two were acquired from a fellow domain investor here at NamePros.
You may notice that aside from L23, I have chosen to invest in domain names with a dreaded zero or four. I think that GK4 could be considered to be a risky investment since it does contain the least desirable number from a Chinese perspective and since Chinese investors are the primary buyer of this type of name, it is a risk. However, I think that all three-character .COM’s will continue to improve in value to investors, and we have seen several examples of end-users acquiring three-character .COM’s too.
As for 90x, it is one of my favourite purchases ever. It is a whole number followed by an “x”, which I have learned from @DomainSherpa shows can be considered to be a wildcard letter with many uses. From a Chinese investment point of view, a zero can be valuable in the right scenario. I was told by George Hong of Guta.com that the myth of zero being an undesirable character was likely introduced around the time that six-number .COM’s were being registered in bulk.
Four-Character Domains
As well as three-character .COM’s, I have also acquired several four-character .COM domain names. The first of my acquisitions from this category is ATLP, a four-letter .COM with plenty of history since the name was originally registered in 1993. Aside from the age, I chose this name due to its combination of letters. Starting with an “A” is a positive since there are so many possible popular words starting with an “A” including American, Agency and Advanced.
I am a fan of LLNN and NNLL domain names, having owned and sold many of this type of name. After selling two of my domains for four figures each recently, I decided to add to my small portfolio of four-character .COM’s by acquiring 88ZZ and 88GT. Domains such as 88ZZ are extremely rare, and historical sales figures reflect this rarity. I ended up selling 88ZZ just a couple of days after acquiring it.
While sales figures may suggest that the NNLL pattern is less valuable than the LLNN equivalent, I feel that a double eight in a four-character domain name is worth holding.
Brandable Domains
I have rarely acquired brandable .COM domain names, but I was pleased to acquire Krysp via GoDaddy’s auction platform recently. As a brandable domain, I believe it has all of the qualities you could look for. It’s short, memorable and easy to spell. It’s also pronounceable and looks to be a word that is already used by several businesses.
—
These are some of the domain names that I have acquired this year. Since this is a public platform, I’d invite you to comment on my purchases and perhaps even share your own purchases with your reasoning behind those acquisitions.
