While so many domainers are passing on the new extensions, these are the future. You can obtain some great one-word domains on extensions that make a lot of sense. For example, foresight.domains. Well I'm partial to these new extensions, but only when the new extension makes your name more elegant, and possibly allows you to grab a better spot shortening your 3 word .com domain to a two-word or even 2 letter "dot only" domain. ig.guru tw.guru hey these are great elegant ways to say you are the guru of twitter or instagram.
3 Reasons Why a “Dot Only” Domain Name is the Best Investment for your Money and Business Right Now
- "Dot only” Domain Rush
- Scarcity
- Clamor
"Dot Only" Domain Rush
a) New open terrain - New extensions are the “Oklahoma Land Rush” of our time
b) One-word domains are available again!
c) Elegance of the “dot only” Two-word Domains
PizzaExpress.com of the olden days can now be “upgraded” —>> pizza.express or express.pizza!
d) Enclosing the “dot” with your concept, protects your name forever
Scarcity
a) Similar to lake front real estate - there is only so much to go around
Imagine if Lake Michigan property could be expanded, but people weren’t looking to buy land on Lake Michigan because they have been so programmed to try to find an
empty lake somewhere and be the first lot on the lake. (buy a .com) The short 2-letter or 1-word names we are finding on the top keywords are unbelievable on the new extensions. Someday you’ll be able to tell your grandkids how you had the foresight to grab a prime location on one of the best internet spaces.
b) The best internet lakes (most searched keywords) just expanded to fit more lake front properties, and you can be on the BEST LAKE, jumping over your competitors.
Clamor - Domains count as a Keyword to Raise Your Voice above the Noise
a) The largest difficulty in web success is getting traffic because the entire web is clamoring for attention. There are 100M results on the best keywords.
b) More precise categorization helps searchers choose your link
c) New extensions let you grab a spot on the BEST lakes: (loans, cars, investments, etc.) while everyone else is trying find the best lot (the available .com) on an inferior lake (annualloanpayments, myfavoritecars, longtermretirementinvestments, etc.).
Lake = Keyword = Domain Name -> the higher monthly search volume and higher CPC (cost per click) the keyword, the more valuable the domain that matches that keyword.
Lot = Extension (.xyz) - Google has stated the extension doesn’t matter, ONLY the keyword. Extension matters for your domain resale value quite a bit, but for a higher ranking in the search results, Google says they look only at the part before the dot.
I'm sure there will tons of reasons you all disagree, and please do share I want to learn all of the reasons. I'm sure there is plenty I don't know, this is just how I see the space developing.
-KeywordControl.com
