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Pricing domains based on the end user

NameSilo
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iTerminal

Established Member
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Hi,

What are some metrics you use to price domains based on the specific end user?

E.g. If an end user mentions that they are a "3 person start up", you might reason that each person should be able to contribute at least $1000, and insist on a price of at least $3000.
 
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That's a good rule of thumb if those three people are all cofounders. If two of the three are employees with no stock then $1,000 might be the better quote.

Usually, I base it off of the order of magnitude that I believe (or know, if their funding is public on CrunchBase.com) they have in the bank. 1-3% of free cash flow is more than fair and when they have tens of millions in the bank from their last funding round, that can be a substantial number.
 
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It gets tougher when you propose a seven figure name to a billion dollar company ...
 
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I always price my domains astronomically to buyers who have filed a UDRP against me, and they lost. I never want to sell them the domain. I'm reminded of this because it is happening to me, again, as I type this message.
 
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Is NamePros dying? I thought this was an important topic which deserved more discussion from experienced sellers.
 
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Use Reverse Whois to find out where the buyer lives. Then use Google StreetView to see if the person lives in a nice home :) Wait, does StreetView still exist?
 
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