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question Where do you go for DN portfolio appraisals?

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MTB

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I want to show the domain portfolio to a professional DN broker (ideally with knowledge in my niche), 100 or so domains. Where's the best place to go? How much is standard to pay for this service? Thanks!
 
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The views expressed on this page by users and staff are their own, not those of NamePros.
Firstly you may want to share the 'niche' publicly in case a legit broker is watching.

Epik offers that service but I have not used it...I do my own pricing...but you could reach out to them to get an estimate on how much they would charge for the whole lot.

If I were you, I would pick the best 1-3 and put them here in the appraisal thread and some thoughtful memebers might give you an idea. But be specific what you are looking for...in my mind there are 5 levels of pricing ranging from 'fire sale' to 'full retail' so put in your post which you are looking for.
 
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I want to show the domain portfolio to a professional DN broker (ideally with knowledge in my niche), 100 or so domains. Where's the best place to go? How much is standard to pay for this service? Thanks!
Hello @MTB!
As @Mister Funsky mentioned, Epik does offer such service. Please visit this link to review: https://www.epik.com/services/appraisals/. If you find you have any specific questions you are welcome to reach me here on NP with a Direct Message or email me at [email protected]. We look forward to assisting you!
 
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Firstly you may want to share the 'niche' publicly in case a legit broker is watching.

Epik offers that service but I have not used it...I do my own pricing...but you could reach out to them to get an estimate on how much they would charge for the whole lot.

If I were you, I would pick the best 1-3 and put them here in the appraisal thread and some thoughtful memebers might give you an idea. But be specific what you are looking for...in my mind there are 5 levels of pricing ranging from 'fire sale' to 'full retail' so put in your post which you are looking for.

Bullion/Gold/Coin
 
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There are several sites offering DN appraisal, but I haven't used any, and the charges vary from $25 to almost $2,000. Is there a guide to this somewhere for newbies? The free sites are a joke. One site says my domains' value is $100 and another says $25,000! The only sites I found (and have heard of) for "professional domain name appraisal service" search on Google.com are:

Sedo
Epik
Afternic
NameCorp
 
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I've always wanted to find out about Nameworth.com appraisal service, mind if add it to your list?
 
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I rely heavily on recent sales as a guide. NameBio and DNPrices have good info. GoDaddy has a ton of related sales info but doesn't show the sale date which is really important (and would lose them money which is probably why they don't show it!).
 
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Pick your best 3 and ask for an appraisal here on Namepros. I'll take a look if you do.
 
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....The only sites I found (and have heard of) for "professional domain name appraisal service" search on Google.com are:
Sedo
Epik
Afternic
NameCorp

I am fairly sure that means next to nothing as far as google implying the 4 do good quality valuations because they are there via doing a good SEO job on the term "professional domain name appraisal service" and the web-pages get good traffic so they rank well in search.
 
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I saw this yesterday and started to reply .. but figured it was a good general topic for me to address on my blog (I need more content than just the expired auction/closeouts lists .. lol). I've attached my comments here (below) in case anyone wanted to comment.

Also .. pretty sure Sedo and Afternic are both automated appraisals ... I never saw any manual appraisals available (although in fairness I never looked .. lol)

@Jess Robison / @Rob Monster .. who does the Professional Appraisals at Epik? And what sort of reports do you get for the individual domain option and the portfolio option?

Anyhow .. here's my longer comments on the topic from my blog post ...
I saw this and ...
I saw this and with the possible exceptions of a couple very specific niches, I really felt strongly that there really isn't a "best place to go". Domain valuation is not an exact science. So unless your domains are in a niche with a lot of established sales, then paying money to get one domainer's opinion (who likely doesn't even understand your specific niche itself) is a waste of money (in my unpaid opinion .. lol).

Also .. valuations are only one part of the actual equation .. other important part is likelihood of actually selling the domain. That factor is often why you see huge variations in valuations. Some people price their domains to sell quickly .. while others want to get the maximum amount even if it means waiting a bit longer and missing some sales. That said, even valuations with the exact same sell-through goals can vary tremendously, but those two ends of the sell-through spectrum make it even more varied to the point where the numbers are going to be so different and wide ranging that you'll end up asking what's the point?

Your best bet is to post a few domains in a valuation section of a forum to see what people say in general .. take it all with a grain of salt knowing that some people are significantly better at seeing value in domains while many others don't have a clue.

I have a different model than most of the so called "big players", and while I've learned sooo much from them and most definitely would not be here today if not for all the information and discussions they've shared. But of the little specific advice they've given me regarding my domains .. it's mostly turned out to be wrong (generally speaking on a portfolio level .. I'm sure I still have a few domains I should have dropped at some point .. lol .. although most of those I've already dropped). While I'm very organised with my acquisitions because of my daily lists and blog, I'm extremely disorganised with my actual portfolio. I'm probably operating at about 30% of my capacity as most of my domains aren't priced nor even listed at most of the main marketplaces .. yet I started being profitable in domaining within 2 years (and it wasn't so much that I was losing before that, I was just growing my portfolio very fast).

The best advice I can give is learn learn learn as much as possible .. listen and relisten to all the old episodes of Domain Sherpa to the point where at first you understand everything .. then to the point where you actually disagree with them on a few things (most of what they say is right on track .. but there are exceptions) … once you get to that point you'll find you no longer need other people's evaluations. As well as have a good enough general feel for domains that you'll end up on your feet if you've got a very good general knowledge set and a good command of language and linguistics, or if you stick to niches you understand.

In the end though .. remember that unless you're doing pro-active outbound, valuations on specific domains really don't mean much .. overall the lower your price the more likely someone is to buy your domain .. but if you have 1000 GOOD domains priced optimally and have all your domains listed at all the market places, you'll still end the year with about 980 of them unsold .. so valuations/pricing ??? Meh importance!

The most important thing you can do within your control is getting GOOD domains that someone (or hopefully many people) will actually want and be able to use .. AND .. most importantly .. be sure to acquire them at cheap enough prices so that overall when you combine that with your sell through rate and your mark-up multiple, that you end up making profits!

I've added traffic numbers that are reported by GoDaddy .. use them with a grain of salt, they can often change quickly and some question how accurate they are to begin with!
 
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Afternic offers a affordable appraisal service. Keep in mind this is a estimate and without active site revenue no number is definite. I think it's still a useful tool but just my opinion.
 
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Afternic offers a affordable appraisal service. Keep in mind this is a estimate and without active site revenue no number is definite. I think it's still a useful tool but just my opinion.
Can't say I really agree with you based on the info they show ...

Domain Name: gotref.com
Domain Name Index (DNI) Score: 47%
Domain Name's Appraisal Value: $1,250.00
Domain Attributes Value: 32/40
Market Value: 3/25
Commercial Value: 12/35

https://www.afternic.com/appraisal-listing/42664534

Domain Name: Sample.com
Domain Name Index (DNI) Score: 64%
Domain Name's Appraisal Value: $3,502.00
Domain Attributes Value: 30/40
Market Value: 14/25
Commercial Value: 20/35
https://www.afternic.com/domain-name-appraisal#1 Click "View sample" at bottom of page.

It seems the largest parts of their analysis is simply based on search and other data like the TLD and domain length. In the description for their $25/20 reviews they claim "Each domain name appraisal is reviewed and customized to help you make the best decision about your domain’s value." .. but I didn't see anything of the such in both examples I found. In fact the only available evidence points to be it being a colossal joke and waste of money! Like seriously .. $3.5k for Sample.com? The very fact they used that as an example shows a supreme lack of understanding of domain value .. it's rather surprising.

On top of that, "gotref" had a higher attribute score (32) than "sample" (30).

Or maybe they used "Sample.com" just as a placeholder to mean any random domain .. but that certainly isn't clear .. and more importantly just goes to show there is zero hands-on personalisation for each valuation.

@Joe Styler and @Paul Nicks .. you might want to take a look at that .. it's .. well .. I don't want to use the word pathetic .. but having a hard time finding anything more suitable! :-/

Curious if anyone actually uses this service .. maybe we should all pool together $65-85 to submit a few random names just to see what they spit out as a report! Sure seems like it could be entertaining! ;)

Heck .. they don't even offer automated customisation of each point's finding which they could have set up easily to at least fool people into thinking a human actually looked at it! Something generic like:

"With a score of 4 in market value, our (automated) analysis found very few people searched for the term using search engines, a key indication of .. bla bla"

In my opinion Gotref (or possibly GotRef) is a garbage domain that would be a mistake to buy at even $5 closeout for a domainer .. and well .. even if you bought it for only $1000 as an end user it would be a huge mistake given the vast array of choices even at that price point. This is actually the FIRST result google spits out! lmao ...
www.allscrabblewords.com › unscramble › gotref

All that said, given the dates of these sample reports (2013), domain values for such domains have not really changed much since then. If anything, gotref in theory as a brandable should be worth more today, which makes that valuation even worse now when considering that fact. I'm not sure if the newer valuations at GoDaddy auctions are based on these (still extremely bad, although I'm thinking it wouldn't have given "Sample.com" a 64% / $3500 valuation).

So no .. unless @Paul Nicks and @Joe Styler can add some evidence that their reports are indeed more customised than shown in the samples available, then definitely don't bother paying $25 for the same information you could get at Estibot for free.


Please note that I am not saying @estibot.com will spit out more accurate results (although I'm willing to put money it will for Sample.com .. lol. But for $29 (a month) you can look up 150 domains a day and get much more information and data for each domain .. and then based on that data you can then go on to set a more appropriate number than ANY automated service could ever hope to provide!

Actually, I just put them both through Estibot and it gave Gotref $82 and Sample.com $104,000. Considerably more accurate .. but again .. more importantly you also get the search/cpc and tons of other data to give you the context you need to either justify or modify the valuation.

@Luc and @Ivan Rasskazov of Estibot will be the first to tell you that even the valuation number Estibot gives should be taken with a grain of salt. It's meant more as a guide or even more accurately I'd say as a starting point. Because while there is tons of useful data points to get the value of each domain, most of the time there are equally important metrics that could never be captured by a bot that really can only be seen through human eyes.
 
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I saw this yesterday and started to reply .. but figured it was a good general topic for me to address on my blog (I need more content than just the expired auction/closeouts lists .. lol). I've attached my comments here (below) in case anyone wanted to comment.

Also .. pretty sure Sedo and Afternic are both automated appraisals ... I never saw any manual appraisals available (although in fairness I never looked .. lol)

@Jess Robison / @Rob Monster .. who does the Professional Appraisals at Epik? And what sort of reports do you get for the individual domain option and the portfolio option?

Anyhow .. here's my longer comments on the topic from my blog post ...

I saw this and with the possible exceptions of a couple very specific niches, I really felt strongly that there really isn't a "best place to go". Domain valuation is not an exact science. So unless your domains are in a niche with a lot of established sales, then paying money to get one domainer's opinion (who likely doesn't even understand your specific niche itself) is a waste of money (in my unpaid opinion .. lol).

Also .. valuations are only one part of the actual equation .. other important part is likelihood of actually selling the domain. That factor is often why you see huge variations in valuations. Some people price their domains to sell quickly .. while others want to get the maximum amount even if it means waiting a bit longer and missing some sales. That said, even valuations with the exact same sell-through goals can vary tremendously, but those two ends of the sell-through spectrum make it even more varied to the point where the numbers are going to be so different and wide ranging that you'll end up asking what's the point?

Your best bet is to post a few domains in a valuation section of a forum to see what people say in general .. take it all with a grain of salt knowing that some people are significantly better at seeing value in domains while many others don't have a clue.

I have a different model than most of the so called "big players", and while I've learned sooo much from them and most definitely would not be here today if not for all the information and discussions they've shared. But of the little specific advice they've given me regarding my domains .. it's mostly turned out to be wrong (generally speaking on a portfolio level .. I'm sure I still have a few domains I should have dropped at some point .. lol .. although most of those I've already dropped). While I'm very organised with my acquisitions because of my daily lists and blog, I'm extremely disorganised with my actual portfolio. I'm probably operating at about 30% of my capacity as most of my domains aren't priced nor even listed at most of the main marketplaces .. yet I started being profitable in domaining within 2 years (and it wasn't so much that I was losing before that, I was just growing my portfolio very fast).

The best advice I can give is learn learn learn as much as possible .. listen and relisten to all the old episodes of Domain Sherpa to the point where at first you understand everything .. then to the point where you actually disagree with them on a few things (most of what they say is right on track .. but there are exceptions) … once you get to that point you'll find you no longer need other people's evaluations. As well as have a good enough general feel for domains that you'll end up on your feet if you've got a very good general knowledge set and a good command of language and linguistics, or if you stick to niches you understand.

In the end though .. remember that unless you're doing pro-active outbound, valuations on specific domains really don't mean much .. overall the lower your price the more likely someone is to buy your domain .. but if you have 1000 GOOD domains priced optimally and have all your domains listed at all the market places, you'll still end the year with about 980 of them unsold .. so valuations/pricing ??? Meh importance!

The most important thing you can do within your control is getting GOOD domains that someone (or hopefully many people) will actually want and be able to use .. AND .. most importantly .. be sure to acquire them at cheap enough prices so that overall when you combine that with your sell through rate and your mark-up multiple, that you end up making profits!

I've added traffic numbers that are reported by GoDaddy .. use them with a grain of salt, they can often change quickly and some question how accurate they are to begin with!
@Ategy.com - @Rob Monster reviews and does the professional appraisal. It comes with a 4 page PDF document with a valuation and a discussion of how the valuation was determined.
 
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@Ategy.com - @Rob Monster reviews and does the professional appraisal. It comes with a 4 page PDF document with a valuation and a discussion of how the valuation was determined.
Definitely sounds like great value, I want to clarify imo no appraisal is a concrete determination of value merely a potentially useful sales tool.
 
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It seems clear enough to me that the view sample appraisal link - means its an example not actually sample.com.

You do get an appraisal from someone on the Aftermarket team. I wouldn't buy 100 appraisals though if I were @MTB If you are looking for a broker most good ones will not work on names less than 6 figures. If you have a good portfolio or good names they will be happy to tell you that or to let you know otherwise.

You should know if your domains are worth that much or not so it is not worth buying an appraisal. If you are unsure then they probably are not in that ballpark and you can do what someone suggested and post a couple here on namepros and let people here give you an idea of what your names are worth.

From there you can list them for sale here or on various other platforms like Afternic, or you can contact people you think would benefit from owning the domain.
 
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Please appraise viewhorse.com
 
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Pick out a few and ask here on the forums or give more information as to the market your targeting.
 
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Can anyone please help valuate this Domain Names for me?
VegasRealEstates.com
DrawingChallenge.com
AustinAirs.com

Thanks
 
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Firstly you may want to share the 'niche' publicly in case a legit broker is watching.

Epik offers that service but I have not used it...I do my own pricing...but you could reach out to them to get an estimate on how much they would charge for the whole lot.

If I were you, I would pick the best 1-3 and put them here in the appraisal thread and some thoughtful memebers might give you an idea. But be specific what you are looking for...in my mind there are 5 levels of pricing ranging from 'fire sale' to 'full retail' so put in your post which you are looking for.
what are the other two (of the 5 levels)?
 
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I went there and liked just the right number of questions asked.
 
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The tea-leaves in the cup are usually my last option but just as reliable as all the others for vague domain names.
 
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what are the other two (of the 5 levels)?

Everyone develops his/her own selling levels...some have two and others I know have seven. Five is what I am currently breaking names down to.

Fire Sale (you no longer want the name and something is better than nothing) $10
Wholesale (you have decided the name is okay, but worth more than wholesale) $25
Investor (someone buys the name to sit on it for a much later sale) $100
Re-seller (someone may have a buyer in mind so they buy the name to resell) $250
Full Retail (the magic level---a end user wants the name for his/her project) $1000

If you select good names knowing you may have sit on them for a few years, eventually the full retail customer will come around. I am not a flipper and will wait quite a while for the full retail customer before considering lower levels.
 
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Where can I see a list (get a sense) of qualities/features that 6 figures have?
 
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