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discuss What's A Good GoDaddy Appraisal Value?

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Silentptnr

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Seems people are increasingly looking at the GoDaddy appraisal value. The value is plastered on auction pages and the tool is free to use. We all know the appraisal is automated which makes it pretty much for fun, but for some, it would be a dream come true to sell all their domains for GD value.

Here's a quote today from Elliot Silver:
"When looking at GoDaddy Auctions, the GoDaddy Appraisal is shown on each landing page. While I don’t give that value more credence than I should, it is undoubtedly one signal I look at when trying to find valuable domain names up for auction."

I'll admit, when I see it appraise my domain at $4000 or $5000+, I like it.

So what do you feel is a good GoDaddy Appraised value? Is it $1000+, 2000+, 3000+?
 
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The views expressed on this page by users and staff are their own, not those of NamePros.
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I have over 500 domains at godaddy and I'll admit that I sort them according to godaddy estimated value. It makes me feel great when I see all the ones valued over 10k.

So for me 10k is the answer but it tops out at 25k so you have to take everything with a grain of salt.

That said I have had a number of offers where the clients have a screenshot of the godaddy appraisal and they seem to want to negotiate using the tool.

In fact I sold a domain not that long ago that I was going to sell for under 500 bucks but I figured I would quote 2.5 just to start. The client showed me the 1,856 godaddy appraisal and I said ok lets do the deal. Seriously thought the client could have negotiated me down because I thought it was overvalued on godaddy.
 
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I have over 500 domains at godaddy and I'll admit that I sort them according to godaddy estimated value. It makes me feel great when I see all the ones valued over 10k.

So for me 10k is the answer but it tops out at 25k so you have to take everything with a grain of salt.

That said I have had a number of offers where the clients have a screenshot of the godaddy appraisal and they seem to want to negotiate using the tool.

In fact I sold a domain not that long ago that I was going to sell for under 500 bucks but I figured I would quote 2.5 just to start. The client showed me the 1,856 godaddy appraisal and I said ok lets do the deal. Seriously thought the client could have negotiated me down because I thought it was overvalued on godaddy.
I know, sometimes the GD value is helpful.
 
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My opinion is that around 4k is when domains start having value. It's not perfect, but it's actually very consistent for a robot.

Also, let me just say that I think gd appraisal is the only valuable appraisal tool out there. Estibot is shit. Godaddy is the only one which properly understands what to compare the name to.

Like, if I enter a domain hack like ''beatiful.ly'' for example, it will give other domain hacks, even in different TLDs, like ''cooki.es'' (made up examples). It seems to understand what is happening there.

It also understand the values of different TLDs the best. When you enter the same keyword in different extensions, it will adjust the price accordingly.

Just my 2 cents.
 
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My opinion is that around 4k is when domains start having value. It's not perfect, but it's actually very consistent for a robot.

Also, let me just say that I think gd appraisal is the only valuable appraisal tool out there. Estibot is sh*t. Godaddy is the only one which properly understands what to compare the name to.

Like, if I enter a domain hack like ''beatiful.ly'' for example, it will give other domain hacks, even in different TLDs, like ''cooki.es'' (made up examples). It seems to understand what is happening there.

It also understand the values of different TLDs the best. When you enter the same keyword in different extensions, it will adjust the price accordingly.

Just my 2 cents.
yes, I agree. Also, it seems GD has its own sales data that isnt available elsewhere.
 
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Not sure why so many domainers downplay or are negative on the free Godaddy valuations. It's probably because there's a long-time negative bias toward any automated valuations.

I am finding the GD appraisal tool very valuable and often shown to be accurate by sometimes running across names which appraise very close to recent or old offers. Using the tool more and more with both buy it now and minimum offer pricing.

Of course, it's not perfect and sometimes far from valid but overall it's good. If more of us rely on it as time goes by GD may in-effect control resale market pricing.
 
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Not sure why so many domainers downplay or are negative on the free Godaddy valuations. It's probably because there's a long-time negative bias toward any automated valuations.

I am finding the GD appraisal tool very valuable and often shown to be accurate by sometimes running across names which appraise very close to recent or old offers. Using the tool more and more with both buy it now and minimum offer pricing.

If more of us do that as time goes by GD may in-effect control resale market pricing.
On the lower end especially, the appraisal engine is pretty generous I find.
 
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On the lower end especially, the appraisal engine is pretty generous I find.

Yes, I have also noticed that.

P.S. When I say I use it a lot to set prices I mean only on .com and .org and have little experience on the newer extensions but suspect or guessing it may be generous on their valuations due to a lack of comp sales in the newer extension..
 
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This is a tough question - and one that is immensely confusing to new folks.

The thing about automated appraisals is you have to understand how to use them as a marketing tool & it has to be based on the other party's interest, knowledge, eagerness to learn, and frankly bias towards domain brokers.

Automated appraisals typically dont work for brandables - GoDaddy, Esti, and many more have their algorithms -online, if you look you will be able to better follow the process.

If you are talking about rocksold pure keyword they can be somewhat in the park, but trending, new etc.. not so much.

I find that the to 2-3K range is a nice sweet spot with "value" buyers. And 2-<3K can be an easy business decision - *** now here is the key*** when the buyer can present the (non-broker assigned) valuation - again sub 3K- back to the final decision makers, it seems to easy and presale worries. (check if GD, Est, ect. are about the same).

approaching 10K, I think is interesting to the investor crowd more than the buyer - but if your in the 10K+ area I would want to be prepared with much more than someone else's appraisal. It doesn't touch the market, growth, etc..

long to short - I think the 2-5K buyers may find the most value & interest in them. We just have to understand them, what the mean to the buyer, & how to position properly. Sorry for the ramble
 
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I like the GD Comparable sales (alot of mine value at low to mid $x,xxx). Sometimes the comparable sales help me re-value my own names a little higher -- they open my eyes to comparable sales that I didn't know about. I do wish they included the SOLD Date for the comparables.

I often use the GD Appraisal Tool in my counter offers by sending:
  • a link to the GD Tool
  • the sale prices for similar names
  • the positive bullet points the GD Tool includes such as ("great extension", "Memorable", "Valuable Keywords", etc...)
 
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I like the GD Comparable sales (alot of mine value at low to mid $x,xxx). Sometimes the comparable sales help me re-value my own names a little higher -- they open my eyes to comparable sales that I didn't know about. I do wish they included the SOLD Date for the comparables.

I often use the GD Appraisal Tool in my counter offers by sending:
  • a link to the GD Tool
  • the sale prices for similar names
  • the positive bullet points the GD Tool includes such as ("great extension", "Memorable", "Valuable Keywords", etc...)
I adjust my retail pricing as well. So long as it works in my favor. If I have a domain that I would sell for $500, and gd has it at $1500, I sometimes raise my price some.
 
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I'm not seeing many 10k+ gd appraisals. :(
 
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For those reading who dont know why automated appraisals are confusing - here is 1 of mine (I only keep, because I like the appraisal hahaha-doubt it sells for much).

Immagine the different call I would get if (imaginary) buyer called me after finding the automated appraisal from:

itll.org

  • Estibot = $14,000 (Ill take it hahahahaah)
  • GD = $555 (that is just sad)

So who is correct? We wonder why buyers and new domainers get confused/
 
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Outbound sellers can also use GD appraisal in their favour, here is a domain valuated by Godaddy for $800, you can take it today 50% discount for only $399....
 
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For those reading who dont know why automated appraisals are confusing - here is 1 of mine (I only keep, because I like the appraisal hahaha-doubt it sells for much).

Immagine the different call I would get if (imaginary) buyer called me after finding the automated appraisal from:

itll.org

  • Estibot = $14,000 (Ill take it hahahahaah)
  • GD = $555 (that is just sad)

So who is correct? We wonder why buyers and new domainers get confused/
I know...I have some like that.

P35.net
Esti: $14k
GD: $485

Crazy difference. I'd meet in the middle. :)
 
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Outbound sellers can also use GD appraisal in their favour, here is a domain valuated by Godaddy for $800, you can take it today 50% discount for only $399....
Nice technique.
 
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Like many, I've found the Godaddy valuation to be fairly accurate, which prompted me to check all my domains just out of interest . I do think the valuations are end-user prices. Your very unlikely to be selling your domains on domain boards for their valuation..(probably nearer 15%). Interestingly also they took the CO.UK cctld right down, which is where our particular market is at the moment, with the .UK launch.

Of course it is a 'pinch-of-salt' job but, I found all my .coms falling in the 2k to 4k,US$,
 
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Like many, I've found the Godaddy valuation to be fairly accurate, which prompted me to check all my domains just out of interest . I do think the valuations are end-user prices. Your very unlikely to be selling your domains on domain boards for their valuation..(probably nearer 15%). Interestingly also they took the CO.UK cctld right down, which is where our particular market is at the moment, with the pending .UK launch.

Of course it is a 'pinch-of-salt' job but, I found all my .coms falling in the 2k to 4k,US$,
I noticed the gd values for random 4L .com are all over the place. Some are given very low values and some high.
 
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I noticed the gd values for random 4L .com are all over the place. Some are given very low values and some high.

Yes indeed, I think, as mentioned above The Godaddy valuation need some comparison data to work its algorithms. It is also not very good on recognizing words out of context or in reverse (its probably applying a similarity metric)

I do think the 'four letter investment is a bit of a hit and miss anyway. Your either matching the initial letters of a business (hopefully many) or your not. To think these are somehow going to be usable pronunciations with appeal is very wishful thinking. There are, what I like calling "Art work lettering" and some other exceptions but, not as many some seem to think have value
 
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Of course, it's not perfect and sometimes far from valid but overall it's good. If more of us rely on it as time goes by GD may in-effect control resale market pricing.

I think that is one of their aims with this tool. Just like they want to control the expiring domains marketplace. I can't fault their vision, even though I sometimes find fault with their implementation.
 
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Well it is funny as Godaddy itself doesn't know the value or lets say '' they dont know how to appraise their own site. :xf.laugh: IMG_20190105_230215_676.JPG
 
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Godaddy has Remote.XXX appraised at $6,742. I think that is way too high for just the domain name itself.
 
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