James Iles

Top Topics: Imminent Price Increase for .COM; Acquired for $1.82 Million...

By James Iles, Aug 8, 2021
  1. In this week's Top Topics, a domain investor asks whether a domain's spam score could be an influential valuation metric. Elsewhere, a domain registration hack is shared, and we look at the domain name and question why Twitter founder Jack Dorsey doesn't own the name.

    How Critical is Spam Score in Your Domain Valuation?

    As domain name investors, there are tens of metrics that we consider when valuing a domain name either before buying it or during a portfolio evaluation. Some of those typical metrics can include similar sales prices, search volume, TLD registered count.

    Does a domain name’s spam score have a role in your valuation? A domain’s spam score may be influential on someone looking to acquire a domain to develop, but is it something that domain investors should take into consideration?

    Topic by: @m1zz

    My Domain Registration Hack

    Despite being hundreds of millions of domains in existence, many domain name investors are registering hundreds of new names on a daily basis. How, though, do you find investment-grade domains to register?

    In this discussion, a domainer shares their tips for hand registering domain names primarily using a tool called LeanDomainSearch. Other domain investors have shared their opinions on this creative method.

    Topic by: @abstractdomainer

    Why Doesn’t Jack Dorsey Own

    Jack Dorsey, the founder of Twitter, also co-founded the popular payment solution Square. Since launching in 2009, Square has grown into a company with a market cap of more than $100 billion.

    It seems, though, that Dorsey’s financial services outfit doesn’t own According to WHOIS, the domain is owned by Square Enix, a Japanese company. does redirect to Square’s website, but it seems the company rents the name. Why doesn’t Square own

    Topic by: @Robbie

    Imminent Price Increase for .COM

    Domain name registrars have started to send details to customers regarding a planned .COM registration, renewal, and transfer price increase. This comes after Verisign, the registry for the .COM extension, announced it will raise its wholesale prices from $7.85 to $8.39.

    Some domain investors are taking note of the planned price rise and taking action by renewing domain names before the increase, especially if they have hundreds or thousands of names due for renewal.

    Topic by: @lennco Was Acquired for $1,820,000 in 2015

    Last week, George Kirikos uncovered the $1.95 million sale of the domain from February 2021. This week, Kirikos is back with news of another seven-figure sale. While this one is from 2015, it’s still both significant and notable.

    The domain in question is, a domain acquired by mortgage platform Better over six years ago. The purchase price, $1.82 million, came to light thanks to Kirikos’ search of a recent SEC filing.

    Topic by: @GeorgeK

    Top Topics of the Week is a blog series featuring the most popular discussions and content within the domain community. Tune in weekly to see what’s trending
    The views expressed on this page by users and staff are their own, not those of NamePros.
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  4. James Iles

    About The Author — James Iles

    James is a domain name industry writer. Contact james (at) For all inquiries relating to NamePros stories and interviews, please email: [email protected] For James' own blog, visit

    This is James Iles's 778th blog post on NamePros. View all blog posts

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  5. Comments (1)

  6. geekyganesh

    geekyganesh New Member

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    Great write up. Thanks for sharing this info
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