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James Iles

Joe Uddeme Brokers the Sale of Storm.com

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By James Iles, Mar 25, 2019
  1. James Iles

    James Iles NamePros Writer PRO Gold Account VIP Trusted Blogger

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    On this blog, one-word domain names are highly covered thanks to a large number of premium, single-word names that trade on a regular basis. These highly desirable assets are snapped up by investors and end users alike, often in deals facilitated by brokers.

    Today, domain broker @Joe Uddeme announced the sale of a one-word domain, Storm.com, via his LinkedIn account. This domain name was previously owned by L3 Technologies, a company with an operating income of $1 billion in 2017, with clients including NASA. Aside from Storm.com, Joe is also close to finalizing the sale of Link.com, another name being sold by L3 Technologies.

    The name was purchased by HostGator's founder Brent Oxley, who adds Storm.com to his vast portfolio of premium domain names including Broker.com, Drone.com and Nut.com.

    I reached out to Joe to ask him for more details about this sale, but unfortunately, the sales price is confidential. Joe was able to confirm that the name was being marketed at a mid six-figure price, but was unable to give further details.

    Congratulations to all parties involved in this sale.
     
    The views expressed on this page by users and staff are their own, not those of NamePros.
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  4. James Iles

    About The Author — James Iles

    James is the lead writer for NamePros' Blog and founder of Iles Media, a domain name broker working on both acquisitions and outbound sales. For all inquiries relating to stories and interviews, please email: [email protected]

    This is James Iles's 635th blog post on NamePros. View all blog posts

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  5. Comments (28)

  6. maxtra

    maxtra Let's make a deal Gold Account VIP

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    Congrats to @Joe Uddeme and Brent Oxley on a completed deal
     
  7. barman

    barman Established Member

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    Not to be a hater but what is Oxley going to do with all of these names? Stop hoarding!
     
  8. dande

    dande Premium Domain Names VIP

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    Stormy deal :xf.grin::xf.grin:

    Congratulations to both parties
     
  9. ThatNameGuy

    ThatNameGuy Restricted Gold Account

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    James...i have a question, and i hope you can help me. As you know I'm still a relative newbie to the name game, but would Watergate(.)com as in the Watergate political investigation be considered a one word domain? Thanks in advance.
     
  10. wesley sweatman

    wesley sweatman durfer Gold Account VIP

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  11. andyboothsi

    andyboothsi Member ICA Member VIP

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    This reads the note I received a week ago:

    Hi Andy,


    No, we will not sell the domain.


    Best regards,


    Nancy

    -------------------------------------------------------

    Nancy Linn

    Bids & Proposals Manager

    L3 Telemetry & RF Products

    9020 Balboa Avenue

    San Diego CA 92123

    (858) 694-7935

    [email protected]

    web: L3T.com/TRF
     
  12. andyboothsi

    andyboothsi Member ICA Member VIP

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    Update: Nancy still thinks the domain isn't sold. Clearly she didn't get the memo. Bizarre communication within L3T. Congrats to Joe/Brent. Nice catch.
     
  13. NonHipster

    NonHipster Established Member

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    Oh no So much controversy!
     
  14. Candace

    Candace Broker at Starfire Holdings Starfire Holdings PRO Blue Account VIP

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    Doesn't Brent Oxley tend to buy in the low six fig range? The sweet spot is usually somewhere between $100K and $200K? If that's the case, then I'd say the domain was probably sold for less than mid six figs. But then again, all 'rules' are forgotten if someone really wants a domain name. So, perhaps I'm wrong.
     
  15. NonHipster

    NonHipster Established Member

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    Agree!
     
  16. wwwweb

    wwwweb Top Member VIP

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    Agreed value buyer, quick payment, quick deal, but needs value.

    Many times undisclosed deals are given a higher lean rumor price, who is really to know right.
     
    Last edited: Mar 26, 2019
  17. andydotlol

    andydotlol Upgraded Member Gold Account VIP

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    Develop them or sell them for more than he paid?
     
  18. TERADOMAIN

    TERADOMAIN Top Member VIP

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    Thanks for sharing
     
  19. Kingslayer

    Kingslayer Top Member VIP

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    Great sale, especially as it was an investor who spent half a million on it.
     
  20. andyboothsi

    andyboothsi Member ICA Member VIP

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    Where was the sales price? As someone on this thread stated, odds on was in the 100-200 range
     
  21. Kingslayer

    Kingslayer Top Member VIP

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    Even if it went that range, it's still a fantastic sale.
     
  22. James Iles

    James Iles NamePros Writer PRO Gold Account VIP Trusted Blogger

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  23. andyboothsi

    andyboothsi Member ICA Member VIP

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    It sold in the 100-200 range I would bet )
     
  24. thebutler

    thebutler Established Member ★★★★★★★★★★

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    If he was able to get it for below $200K great deal. Hold and resell for over 500K
     
  25. 1Darko

    1Darko Top Member VIP

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    Thanks for this info! (y)
     
  26. andyboothsi

    andyboothsi Member ICA Member VIP

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    How many names realistically sell for over 500k though? It's a nice fantasy.
     
  27. thebutler

    thebutler Established Member ★★★★★★★★★★

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    Do you really want a list? Just use namebio.

    A small sample from 2018 for some single word domains in 500K range.
    snoring.com 502,225 USD 2018-07-16 Buckley Media Group
    sleeping.com 502,225 USD 2018-07-16 Buckley Media Group
    inception.com 550,000 USD 2018-07-08 BestWeb
     
  28. andyboothsi

    andyboothsi Member ICA Member VIP

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    You seem to be missing the point. I'm not saying $500k + sales don't happen, they just represent a tiny fraction of domains that do sell. Storm.com COULD sell for 500k + but it's by no means a probability. Brent can afford to roll the dice.
     
  29. Recons.Com

    Recons.Com Top Member VIP

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    The reality is this:

    Let's say there are 10 000 names that could be argued to be worth 500K and more.

    Yet, we hear only about handful every year, let's say 10. Now let's assume 90% go unreported. That makes 100 sales every year out of 10 000 available or the standard 1% sell through.

    Now if you buy them at reseller pricing of 100K to 200K, it means you'd need to have 100 names of this quality to make 1 sale a year. That translates into 10MM to 20MM investment for 300K-400K return or 1.5% to 4% IRR. He could get that kind of return guaranteed with government bonds or double of that via stocks.

    This explains why for a guy like Brent it doesn't make sense to pay higher than 100K-200K per name of the quality with few exceptions. And why this is not the most lucrative segment in domain investment.
     
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