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Bob Hawkes

How Are Investors Pricing Their Domain Names?

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By Bob Hawkes, Oct 22, 2020
  1. LUP

    LUP Top Contributor VIP

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    Another great article Bob
    Thanks for sharing!
     
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  2. s.g

    s.g Okay, you've cracked it. There is more to us... Gold Account

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    Hi Bob, a quick one:

    If your closely watched dot com selling category is $1k to 5k, how can another sample category (.org) get extended to $250 to $5k? Statistically speaking, it's it like saying Bill Gates walks into a bar and everyone is worth...

    Once the price bracket gets extended by that much, of course the final percentage will be significantly different (but also significantly irrelevant). For the sake of the features of the distribution to be relevant, wouldn't it be easier to simply stick to 250-5k or 1k-5k across the spectrum?

    Back to reading...

    Your stuff is so catchy. This point was just so obvious it had to be shared.
     
  3. Bob Hawkes

    Bob Hawkes Top Member NameTalent VIP Gold Account Trusted Blogger

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    An interesting perspective, and certainly true that many investors are bullish on .io. It should also be kept in mind however that the type of name available for marketplace listing is very different in different TLDs: many .io listings are prime single words, whereas the era when many single word .com were priced in marketplaces is largely in the past.

    There definitely are buyers who are resistant to pay more than low $$$. I think we partly see some names priced in that range for those hoping to increase the sell-through rate.

    Thank you for your kind comments. Of course the really hard work was put into those who created tools like Dofo and NameBio that make analyses such as this so relatively easy to do.

    That is an excellent point. Also, many of the premium names are probably not even placed on the marketplaces.

    Thank you!

    I agree that there are various communities of buyers, and someone in the domain world should be servicing each of those communities. I believe a range of prices for a range of domain qualities makes sense.

    Thanks. Overall the Afternic/GD sales data and .com asking prices seem broadly consistent, considering that many domains sell for less than asking prices.

    I should perhaps have made clear that the bullet points were mainly intended as a brief summary of that distribution, rather than as comparison with other TLDs covered. Therefore I made the range wider for TLDs that seemed more spread out, such as .co and .org, compared to more concentrated ones .io and .com. I agree that the absolute percentage in the different range is probably not significant. Perhaps I should have left at just the graphs, with give the full picture. Thanks for pointing this out.

    Thank you everyone for your perceptive comments and encouragement.

    Bob

    PS In most cases there seems a pretty significant drop at $5000+. One thought I had, is that not the limit that some corporate credit cards have for an individual purchase? I wonder if there is pricing less than that to support possibility of impulsive acquisitions.
     
  4. s.g

    s.g Okay, you've cracked it. There is more to us... Gold Account

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    One more note:

    [​IMG]

    You know, Bob, Microsoft got nailed for this quite a few times! :)
     
  5. rumevic

    rumevic Upgraded Member Blue Account

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    Why, Chinese buyers?
    Thanks!
     
    Last edited: Oct 27, 2020
  6. Cannuck

    Cannuck 420 friendly VIP

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    You got me thinking again (y) Re-evaluated some, added one additional. Thanks!
     
  7. 4better

    4better Established Domainer VIP

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    Thanks for the remarkable post Bob. Love reading it.
     
  8. Suman S

    Suman S New Member

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    Thank you for writing! It is easy to understand and detailed. I feel it is interesting, I hope you continue to have such good posts. i also invested a medium cost for this @ certivatic.com/iso-certification-in-bahrain/ domain
     
  9. lock

    lock DomainUsed.com VIP

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    Last moment as almost hate thought of others picking out best because i dropped prices over all trying to encourage a sale. I just hate also to come off unapproachable with a bin out of question to buyer. Would be nice to negotiate to middle rather trying to entice.
     
  10. ReviewG

    ReviewG New Member

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    I bought a domain poker.buzz, is it good can anyone pls tell?
     
  11. DigitalRoar

    DigitalRoar Investor & Creator VIP

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    The only .com domains I sell to end-users that are priced under 10k are made-up words. A great .com domain is worth a lot more than people think.
     
  12. Omar Negron

    Omar Negron Top Contributor VIP

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    Wonderful write up. Thank you!
     
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