Dominion.Domains
James Iles

Breaking: ICE.com Sells for $3.5 Million!

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By James Iles, Jul 17, 2018
  1. James Iles

    James Iles NamePros Writer PRO Gold Account VIP Trusted Blogger

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    Behind the scenes, there are numerous seven-figure sales that occur without public attention due to various non-disclosure agreements (NDA's). However, in this case, we're able to disclose the news of the largest domain sale of the year by far. The domain name in question is Ice.com and the sales price was a cool $3.5 million, a price that was agreed upon within forty-eight hours of a brokerage agreement being signed!

    The Ice.com domain name was previously owned by Glimmer, a company that works with e-commerce and vertical SaaS organizations. Matt Wilkinson of Glimmer told us: "We are about to make some major moves in the jewelry category, and we saw the domain, plus the value created around it, as a reinvestment opportunity."

    ice.jpg
    On May 24th, @Brian Harbin of GritBrokerage started negotiations to represent Glimmer in the sale of Ice.com. Brian, who is also Director of Sales at NamePros, told us: "It took us a month of back and forth on negotiating our exclusive agreement as there were quite a few exclusions we faced in selling the domain. However, we finalized everything on June 26th as the official start of our exclusive. We had a full price offer of $3.5 million in less than 48 hours, and we were closed out through Escrow.com in under two weeks."

    The perfect sale happened after a connection with David Clements (@davidclements) of Brannan's, who was given permission to reach out to two parties, one of which agreed to pay the asking price. At this time, the buyer's identity is unknown, but we have been assured that they have plans to use the name, and so their identity will become clear in future.

    While the buyer's identity is unknown, we can speculate. There are a couple of obvious potential end-users including the Intercontinental Exchange (theice.com), the company that owns the New York Stock Exchange. Elsewhere, a company called Ice Energy (ice-energy.com) has recently raised an additional $40 million in funding, so they could be looking to upgrade their name.

    The sale of Ice.com will rank as DNJournal's largest sale of the year. Ice.com beats the previous leader, Super.com, which sold for $1.2 million in March, 2018. The sale will also rank as the seventh largest sale of the last five years, according to NameBio, beating the 2014 sale of Whiskey.com. Another interesting statistic is that Ice.com is the third largest three-letter .COM domain sale in public history, beaten only by the two sales of Sex.com in 2005 and 2010.

    Congratulations to all parties on this sale!

    Update on Jul 18, 2018: Ice.com is redirecting to Intercontinental Exchange's TheIce.com domain name.
     
    The views expressed on this page by users and staff are their own, not those of NamePros.
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  4. James Iles

    About The Author — James Iles

    Writer for NamePros.com, domain name investor and broker. For all inquiries relating to stories and interviews, please email: [email protected]

    This is James Iles's 557th blog post on NamePros. View all blog posts

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  5. Comments (32)

  6. shabash786

    shabash786 DelightDomain.com VIP

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    Awesome News. Big Sale !
     
  7. owntype

    owntype Top Member PRO VIP ★★★★★★★★★★

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    Thanks for sharing this, congrats to both buyer and seller.
    What a name!
     
  8. FolioTeam

    FolioTeam Established Member

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    Really like the name. Congrats to both parties. Thanks for sharing
     
  9. TERADOMAIN

    TERADOMAIN Active Member VIP

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  10. MetBob

    MetBob Active Member VIP

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    Thanks for the very interesting behind the scenes look at the process. Will be fascinating to see who the buyer is. ICE as acronym stands for many things around the world. Interesting that before this the exact name ICE apparently just sold twice in any extension (one .io and one .mx).
     
  11. Crysis

    Crysis Established Member

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    Thanks for sharing!
     
  12. Crysis

    Crysis Established Member

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    Well, Escrow.com is having a fantastic time with three big sales this month - Ice.com, Sleeping.com & Snoring.com:whistle:
     
  13. StevD703

    StevD703 New Member

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    Great name with so much potential! Congratulations to the buyers and sellers...
     
  14. kandyan

    kandyan Established Member

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    Nice Name, Thanks for Sharing.
     
  15. andydotlol

    andydotlol Upgraded Member Gold Account

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    Maybe Rolex decided that they need a re brand to reach millennials
     
  16. alcy

    alcy Active Member VIP

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    yep looks like its been usedbin jewelry related for past few years..and sold for round 2 mil few years back...either as its last of before last pricetag... i googled this quickly
     
  17. CamMK27

    CamMK27 Top Member VIP ★★★★★★★★★★

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    Great sale. What a name. Thanks for sharing.

    Congrats to buyer and seller.

    This may not be the largest sale of the year. The largest sale is most likely of Crypto.com for possibly 8 figures.
     
  18. tld_org

    tld_org Established Member

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    For big sales like this what is typical broker's commission?
     
  19. MetBob

    MetBob Active Member VIP

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    Of course if they added an N to the front they would have a really NICE domain name! :xf.smile:
     
  20. MetBob

    MetBob Active Member VIP

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    While NameBio just had those two, I see that GoValue show more exact word sales on the name including a $2000 .club and a $499 .info. I see mention on here that the .com sold previously? Where is that information from?

    Anyway, no matter the other sales, or history, it is a truly superb name. Memorable, short, vivid, and versatile! What more could anyone ask for!
     
  21. DomainFQ.com

    DomainFQ.com DomainMarket.ws Gold Account

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    Awesome News Great Sale
     
  22. Cornelius S Murphy

    Cornelius S Murphy New Member

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    Thanks for this exciting update. Aside from diamonds and refrigerators it might be Vanilla Ice or Ice Cube as well . . . lots of potential uses and buyers for this "rare" 3-character .com name.
     
  23. Bonsu

    Bonsu Established Member

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  24. Promxy94

    Promxy94 Established Member

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    Wow
    Great Sale
     
  25. Josytal

    Josytal Established Member

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  26. Premiums

    Premiums Find.Ventures - Domains For Startups VIP

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  27. SuperNames

    SuperNames SuperNames.com PRO Gold Account VIP

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    Thank you for sharing...
     
  28. Corey

    Corey Top Member VIP ★★★★★★★★★★

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    Congrats to the buyer and seller

    Cheers
    Corey
     
  29. Keith

    Keith Top Member VIP ★★★★★★★★★★

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