domains Are Your Brandables Profitable?

Each person who liked this article received a brandable domain name idea that is available for hand registration. I gave each person 12 hours to register the domain before I published them here. Here are the names I sent to individual readers yesterday.

One man's trash is another man's (or woman's) treasure. Take a look and see if there is anything that looks good to you and if so, hand reg it. Good luck!

ALL ARE DOT COM's:
DeskFleet
HeadAdvisor
MicroTino
StyleTender
ViaLifestyle
SaleFriendly
ForRush

80-20 said:

In general, a helpful post, Keith. Thank you!

However, when you say:

you seems to be ignoring the fact that particularly in brandables, we make money on the sale - as they are mostly handregs.

Click to expand...

But the majority of brandables never sell. There are 100 times as many brandable domains as their are startups and end users. That's why one must purchase wisely to even have a chance of making a profit. The domain BlueCloud.com is many times more saleable than BagelLady.com. Yes BagelLady is a brand but BlueCloud contains two keywords in very high demand and the name appplies to a much wider range of businesses than BagelLady. Therefore BlueCloud has a much greater chance of selling and at a higher price.

Great article to my eyes.. I appreciated a lot how is possible find an analytical calculation of what has more potential to be sold. I also think that is better buy brandables on the niches where we have high knowledge inside because we can know what an enduser might desire

A good piece of advice. I've been already employing many of these tips but I learned a couple of new ones. The only thing I'm not sure about is the age bit as I'm inclined to think age is not as important as it usually is if you're selling through marketplaces like BrandBucket and Namerific, but I may be wrong.

Each person who liked this article received a brandable domain name idea that is available for hand registration. I gave each person 12 hours to register the domain before I published them here. Here are the names I sent to individual readers yesterday.

All are dot COMs:
StartChimp
DualSwitch
CatchyGroove
Yaparoo

A random list of existing startup companies:
ADGATE, ADSUPPLY, AFTERWIRE, AIRCALL, ArrowLytics, Ascenta, BETTERVIEW, BILLIONAIREBAY
BlackHornet, BookingBoss, BoxFul, Breakaway, CAREMONSTER, CLICKBOOTH, CubeSensors, DotStay, DoubleMe, DreamWare, DropGrab, GenoPlan, GrandOpinion, GrandRounds, GreenFire, HelloPhoto, MentorTech, NuWave Sensors, OffPeak, OneGo, PACIFICA, Plus Ventures, PowerLeads
PowerSense, Primary Ventures, Red Swan, RENTCHECK, RootOrange, SenseLabs, SenseWare, SensorFox, ShareAway, SideCar, SkyCatch, SmartCamp, SmartShift, SmartStones, SOCIALWIRE, SoftPoint, Soma Capital, SPACEMONKEY, SparkLabs, SquareYard, STOCKWALLET, STORAGENOOK, StructureCapital, StyleSage, STYLESEAT, SummerChill, SwiftMile, SynapSense, TextMaster, Thrive Capital, TIMEMASTER, Titan, TravelBird, TreePlanet

Nice post, thanks for sharing.

Brandables, whether made up words or two real words give off feelings, either positive, negative or just funky. I always consider how the word(s) look, feel and what feelings they put out there.

As they say, what you put out there you get back. From a business point of view you want to be putting out emotions or images that make sense for the market or product you are selling.

So in photography for example, creating space, technology mixed with nature or vibrance can create a brand that makes sense.

As you mentioned too, looking at Greek and Latin word roots can open the door to some cool words (made up), when you look at 'ocu' you see why oculus was named.

Keith DeBoer said:

Each person who has liked this article has received a brandable domain name suggestion that is available for hand registration. I gave each person 12 hours to register their suggestion before I published them here.

Click to expand...

Not me

cocaseco said:

Not me

Click to expand...

Sorry, I'll send one now

cocaseco said:

Not me

Click to expand...

I can't access your account to send you a private message. Ping me after you've adjusted your settings.
This is the error message I get.

Weird, all settings are correct and I get PM's all day. Oh well, thanks for trying. :D

Hi Keith, Very interesting thread, and my question is about trademarks (TMs). I am buying some names on the expired domain marketplaces, and always check for TMs first. If a domain comes up that I really like but there is an existing TM, does that always mean I should stay away from it?

Many different companies can have a TM for the same word /phrase as long as it is in different TM classes (like "Delta" for 1) an airline 2) a hotel chain and 3) a plumbing /faucet company). If I got the domain, a new owner would only be restricted by not using it for the same class of goods as the existing TM holder.

Any thoughts appreciated. Thanks.

You dont have to go to someone's full profile page to send a pm. Just click cocaseco's name under his avatar, then click Start a Conversation. to send a pm

Keith DeBoer said:

I can't access your account to send you a private message. Ping me after you've adjusted your settings.
This is the error message I get.
Show attachment 18441

Click to expand...

cocaseco said:

Weird, all settings are correct and I get PM's all day. Oh well, thanks for trying. :D

Click to expand...

Just sent you two. Sorry for the delay.........

canbrit said:

Hi Keith, Very interesting thread, and my question is about trademarks (TMs). I am buying some names on the expired domain marketplaces, and always check for TMs first. If a domain comes up that I really like but there is an existing TM, does that always mean I should stay away from it?

Many different companies can have a TM for the same word /phrase as long as it is in different TM classes (like "Delta" for 1) an airline 2) a hotel chain and 3) a plumbing /faucet company). If I got the domain, a new owner would only be restricted by not using it for the same class of goods as the existing TM holder.

Any thoughts appreciated. Thanks.

Click to expand...

I'm not a lawyer but that is my understanding also. Unless you create a website for it that somehow relates it to a conflicting industry, it is generally the enduser's problem. The exception would be if you own something like: DeltaFlyers.com. Then you might hear from a lawyer. But if you own DeltaPhase.com I don't think there is any issue. But again that is my layperson's opinion.

Each person who liked this article received a brandable domain name idea that is available for hand registration. I gave each person 12 hours to register the domain before I published them here. Here are the names I sent to individual readers yesterday.

ALL ARE DOT COMs:
RateNotice.com
SkillCab.com
CatchyLogic.com
TelSquad.com
LogicTarget.com
ZenNiche.com
IDmagnet.com

Each person who liked this article received a brandable domain name idea that is available for hand registration. I gave each person 12 hours to register the domain before I published them here. Here are the names I sent to individual readers yesterday.

All are dot COMs:
ChipCycle
FashionSprint
NovoNiche
SaleJockey
Wheelza

Each person who liked this article received a brandable domain name idea that is available for hand registration. I gave each person 12 hours to register the domain before I published them here. Here are the names I sent to individual readers yesterday.

These are dot coms:
HatchFuel.com
LogicTab.com

If you 'liked' the article and did not get a private brandable suggestion then send me a message. I will not be following this blog after today. Thanks to all for reading and commenting!

Thank you for the article. I appreciate you and all the others that take the time to write these. I'm trying to increase my reading and learn more ways to gather information. The tools you listed out are much appreciated. This is exactly the type of article I am looking for. something that breaks things down with more detailed steps so that as I follow them, I can use that to develop my own style. It gives me a starting point.

I have learned that I tend to over evaluate my domains. I think that is due to starting out in domaining with Domain Sherpa before learning about Namepros. So I was thinking much higher dollar amounts than what the reality is. I think that is an important lesson for to learn fast.

I did have one question. As I am learning what makes a brandable, I think I am getting it confused with a different type of domain. Here are three I have:

itvillas.com
tackset.com
geopwr.com

Are these brandables? Or a different type of domain?

Thanks again.

Gary Moore said:

Thank you for the article. I appreciate you and all the others that take the time to write these. I'm trying to increase my reading and learn more ways to gather information. The tools you listed out are much appreciated. This is exactly the type of article I am looking for. something that breaks things down with more detailed steps so that as I follow them, I can use that to develop my own style. It gives me a starting point.

I have learned that I tend to over evaluate my domains. I think that is due to starting out in domaining with Domain Sherpa before learning about Namepros. So I was thinking much higher dollar amounts than what the reality is. I think that is an important lesson for to learn fast.

I did have one question. As I am learning what makes a brandable, I think I am getting it confused with a different type of domain. Here are three I have:

itvillas.com
tackset.com
geopwr.com

Are these brandables? Or a different type of domain?

Thanks again.

Click to expand...

Thanks for the comments on the article. I really appreciate it.

Yes the domains you've listed would be considered to be brandables.

Gary Moore said:

Thank you for the article. I appreciate you and all the others that take the time to write these. I'm trying to increase my reading and learn more ways to gather information. The tools you listed out are much appreciated. This is exactly the type of article I am looking for. something that breaks things down with more detailed steps so that as I follow them, I can use that to develop my own style. It gives me a starting point.

I have learned that I tend to over evaluate my domains. I think that is due to starting out in domaining with Domain Sherpa before learning about Namepros. So I was thinking much higher dollar amounts than what the reality is. I think that is an important lesson for to learn fast.

I did have one question. As I am learning what makes a brandable, I think I am getting it confused with a different type of domain. Here are three I have:

itvillas.com
tackset.com
geopwr.com

Are these brandables? Or a different type of domain?

Thanks again.

Click to expand...

If you can think of at least one really good idea that the name can be used for then register it. If you can't then don't register it. The more uses you can come up with for any domain the better the domain is.

hookbox said:

If you can think of at least one really good idea that the name can be used for then register it. If you can't then don't register it. The more uses you can come up with for any domain the better the domain is.

Click to expand...

Good point, Hook. The more industries it applies to the more potential customers you have.

By the way everyone, one of the name ideas that I 'gave away' on this thread was Wheelza. No one hand regged so I went ahead and it's now listed on BrandBucket at $1995. Let's see if it sells.....

Keith, in your various (excellent) posts you have mentioned the "radio test" for names. Some of the names I buy in the expired lists would not pass this test but have excellent potential for apps etc (my first BB sale was just such a name). Since most kids and younger adults never actually listen to the radio, and most information is passed on through texting, emailing and social media, (i.e.: in written rather than verbal form) do you feel that the "radio test" is maybe becoming less important?

canbrit said:

Keith, in your various (excellent) posts you have mentioned the "radio test" for names. Some of the names I buy in the expired lists would not pass this test but have excellent potential for apps etc (my first BB sale was just such a name). Since most kids and younger adults never actually listen to the radio, and most information is passed on through texting, emailing and social media, (i.e.: in written rather than verbal form) do you feel that the "radio test" is maybe becoming less important?

Click to expand...

The radio test is a widely established principal in brandables. However, rules can and are successfully broken. Name hacks like Prysm.com are one example.

PS what was the name you sold at BB?

Sending this by PM.