Read More.In the case of wwwHobbyLobby.com, the “www” prefix is taking advantage of a common typo: missing out on that dot. Registered in 2002, the domain has been parked with PPC providers for over two decades. When parked on a zero click lander, or even with a list of ads that lead to obvious trademark violations related to “Hobby Lobby” the revenue stream of pennies to the dollar adds up.