I sent out some emails to end-users & said they can make an offer or I could provide a price.
When I do this I usually get people asking the price, but any suggestions what to do on people who give you lowball offers & how best to explain to them why a domain is worth a lot?
Their offer was $25, where I am looking for $800 - $1500.
I already included a small bit of why the domain will be benificial to them in the inital email.
Hehe.... yeah, thanks for the reply... just the first part it sounded like you were implying I should expect offers like $25 because I'm probably promoting crappy names.
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I received quite a few inquires for the price but once I told them that didn't have much interest.
Got some clown who replied that said they would give me "3 cold dollars", I replied with what I was looking for & then you wouldn't believe how unprofessional it got....acted like a child, you'd expect someone in the real estate industry to be more professional in their business ethics.
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Excellent stuff!
"birminghamrealty.com"
You are targeting potential Real Estate leads in Brimingham, correct? Can you post your initial "marketing letter" to these folks?
I'm supposing Birmingham (in the UK), but have you also tried Birmingham (in the US). Let's work on this one together ... if you wish. Want to be sure we're on the same page as to the intended audience, and perhaps we can fine-tune it and provide more descriptive advantages for its use to these End users.
Please post what you have here ... and we'll walk it through ... if that is acceptable to you.
PS. What are to folks doing now at "birminghamrealty.co.uk" or "birminghamrealestate.com" or birminghamhomes.com" ?!?
Yes, I was marketing to the US & UK Birmingham, whatever I could find
Here is my inital email I sent out to them:
"Dear Sir/Madam,
I notice you run a Realty company dealing in real estate within Birmingham & I have a proposition for you.
I am selling the prime Realty domain name "birminghamrealty.com" & thought you may be interested.
This provides a very marketable & rememberable location for interested parties to find out information on what services your company provides. Alternatively you can redirect people typing in this location to your current web location.
Can you afford for your competition to get a generic domain like this?
If you´re interested in purchasing this domain name, please reply with your offer in US dollars. If you would prefer for me to provide a price range, I can also do that.
If you aren't interested, I apologize for interrupting your day.
Thank you for your time,
Regards,
Brett Marks
shadowdomains.com"
Seems to be good bait but doesn't reel them in
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Sounds like you have enough to get them interested, you just need a little change in your marketing to close the sale.
A couple of suggestions,
1) Since you're the one initiating the contact, you should also be the one to establish the price for the domain. Remove the request for them to reply with an offer. Most people have no clue what price to offer for a name and it's an awkward situation for them. ("Do I offer $50, or is the guy looking for $50,000?')
Have a target price ready for them when they reply with their interest.
2) Consider removing the link to your shadowdomains.com site from your letter. This identifies you as a domain reseller, and some may equate that with being a cybersquatter and be hesitant to deal with you.
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testing 1..2..3... is this thing on?
Have a price/range to offer him, be reasonable and professional ... and enjoy the day! Under the right circumstances, he'll buy the domain from you TODAY, IMHO.
Please let us know how it went.
PS. Agree with BOTH points made by RJ and CenterPoint, as well.
Excellent "Marketing letter", Cyphix ... thanks for sharing.
Thanks for the tip CoolHost but I already contacted him initally & he was one of the ones that was interested but didn''t respond after I sent him a price.
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Birminghamrealty not the best of names for the UK - "realty" is not generally a UK word and therefore limits the recognition potential from UK residents who would be checking for "estate agent" "property agent" and the like - would suggest you concentrate your efforts in the US.
I chose that range going by what I thought it would be worth to an end-user & by the resller appraisals I got here. I don't want to let it go too cheap as it is one of the prime names for a Birmingham RE company.
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price/range to offer him, be reasonable and professional ... and enjoy the day! Under the right circumstances, he'll buy the domain from you TODAY, IMHO. 