EnCirca announces landrush promotion for all licensed professionals BOSTON, July 16

BOSTON, July 16 /PRNewswire/ -- Effective July 21, 12:00 pm Eastern Time,
EnCirca (http://www.encirca.pro) will begin its special promotion for dot-pro
domain names to celebrate the re-launch of the dot-pro domain. Licensed
professionals from anywhere in the world will be eligible to apply for dot-pro
domain names such as trademark.pro on a first-come, first-served basis.

"We enthusiastically support the re-launch of dot-pro," says Thomas
Barrett, President of EnCirca, the leading dot-pro registrar. "These long
overdue changes will open the door for businesses representing over 1,100
licensed professions, from every country in the world, to establish their
Internet brand identity with the .pro domain name."

Previously, only four professions from four countries were eligible to
register dot-pro domain names using a costly and cumbersome procedure. With
eligible countries growing from four to several hundred and the number of
eligible professions growing from four to several thousand, trademark owners
are advised to protect their trademarks as a preventive measure. Businesses
may register industry keywords, search engine terms, company names, trademarks
or personal names. There is also no limit to how many dot-pro domain names an
individual or company can register.

Qualified businesses and licensed professionals from any country in the
world can register their business names, trademarks, and personal names.
Examples of businesses and professions that will be eligible for dot-pro
include: Lawyers, Accountants, Engineers, Architects, Surveyors, Doctors,
Dentists, Chiropractors, Nurses, Opticians, Optometrists, Podiatrists,
Psychologists, Therapists, Social Workers, Veterinarians, Plumbers,
Inspectors, Building Contractors, Electricians, Investment Advisors, Real
Estate Brokers, Insurance Brokers, Educators, Patent and Trademark Examiners,
Court Reporters, Police and Fire Safety Officers and any other profession
where an official credential is required for a business or individual to offer
services.

License credentials need to be provided by the applicant, however there
will be no verification of credentials conducted before the dot-pro names can
be used. Instead, the dot-pro registry will perform periodic audits of the
registered names to check compliance.