easygoing

eNom, VeriSign and Rick Latona Auctions partner to auction off premium .TV names without steep renewal fees. | RickLatona.com

This auction is happening in Europe, the names are high quality and the premium renewals are below $1000, but will there be end users or just domainers?

Can this auction be the tipping point for .TV, or it is not fair to use it as a measuring test?

atypical

Name Reserve Renewal
Help.tv $37,500 $1000
Home.tv $90,000 $1500
Traffic.tv $25,000 $750
Lawyers.tv $25,000 $750
Sales.tv $14,000 $750
Racing.tv $14,000 $750
Classic.tv $15,000 $750
Classics.tv $15,000 $750
Germany.tv $75,000 $1000
Today.tv $9,000 $750


Interesting! What do you think of the list? I like racing.tv at that price (perhaps it will go much higher) & renewal.

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Jeff

Good "measuring test" ... but, alas, any potential auction acquisitions will be by the Usual Suspects™, IMHO.

I look forward to the auction updates.
-Jeff

Added: See you for additional follow-up after the 4th!

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wot

Nowhere near in the same league as these but I can barely give away country geo .tv's.

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finster

I doubt any of them will sell.
????: NamePros.com http://www.namepros.com/showthread.php?t=583439

The best thing for the powers to do would be simply auction a list with no reserve and no premium fee. Doing that could establish a baseline of realistic price expectations. If none of these sell it not only provides little information and further degrades the potential market by sending out another big question mark.

Of course RL might be very happy about this if he suddenly is warm to buying .tv's.

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snoop

They look badly overpriced. The auction will be another embarassment for the extension in my view.

TheWatcher

I will agree with Snoop on this one. Their target buyers are established entrepreneurs, small-medium businesses and corporations with deep pocket. Domainers and John Doe the entrepreneurs is out of the questions.

[MOD EDIT]
URL REMOVED

I've included Domainers because some of our established businessman/woman in the dot com won't support it anyway.
????: NamePros.com http://www.namepros.com/showthread.php?t=583439

As always,
EM

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Jeff

Link: T.R.A.F.F.I.C. - Amsterdam - Domain Auction

Link: First half of Targeted T.R.A.F.F.I.C. Amsterdam auction inventory released | RickLatona.com
(recent comments posted through today at the bottom)

Latest info above, looking forward to results of next week!

-Jeff

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joned

Very interesting list, thanks for posting. I'd never heard of .cm til I read it! Maybe I should have submitted my .vg's

Cheers, Jon

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twomoon

Here is the full list Final Auction Inventory for Targeted T.R.A.F.F.I.C. Amsterdam released here. More names, a few .coms | RickLatona.com

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TheWatcher

If the Germany.TV and Today.TV sold in this auction. I expect to see increase of niche and GEO .TV domain registration. Of course, if they don't sell we are heading south for the next couple years or more before we can pick up again.

If ever the auction fail, I hope Verisign or Enom re-evaluate their premium pricing schemes.
????: NamePros.com http://www.namepros.com/showthread.php?t=583439

IMHO

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Jeff

^ Thanks.

Hammer. Head. Nail.™
????: NamePros.com http://www.namepros.com/showthread.php?t=583439

We'll be watching (and hoping for favourable results), and Good Luck this week folks!
-Jeff

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cityforums.com

TheWatcher ... If we look at history ... if they succeed

it will justify their premiums ... if they really

succeed, they will raise their premiums ... where will this leave
????: NamePros.com http://www.namepros.com/showthread.php?t=583439

the extension as a whole ?

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sdsinc

Do they really care ?

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localexperts

DirectTV is running a cute commercial in the states. It shows a bunch of cable execs who are getting hammered by DirectTV. One of the Cable Execs says, "I learned in business school, when I read about business school, we should make our prices higher" (in order to compete against Direct TV)

I would imagine a similiar reaction from Verisign.

TheWatcher

Love that commercial.

---------- Post added at 11:41 PM ---------- Previous post was at 11:40 PM ----------

Seriously, NO!

In .TV extension, you're IN or OUT. And they don't care, that's a reality.

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shaper

It opens the door for reconsideration of the pricing structure, to whatever degree that suits them.

Regardless of the results, the fact of the auction itself allows them to gracefully reposition if they choose.

It also opens the door to pricing options such as a premium buyout option. This may be advantageous in terms of liquidity, and may be selectively or broadly applied.

If this will be leveraged, and how, will be as interesting as the outcome of the auction itself.

Verisign has an objective.

Whether that objective is to retain the bulk of the premiums until their own renegotiation approaches, until the market comes of age, or for other reasons is open to speculation. By working through a high profile intermediary they can gain more information about their present course of action and provide a focal point for making adjustments to their strategy. Unless we know the true reasons behind their long term strategic position, we are all simply guessing.
????: NamePros.com http://www.namepros.com/showthread.php?t=583439

This does however provide an interesting opportunity for Verisign to restructure some of the uncertainty that is involved in their extension and do so advantageously. Whether they choose to exercise that option remains to be seen, but there is clearly a level of experimentation involved. Why they are conducting this test and how they will interpret the results is probably only known to their management team.

That said, this does seem to be part of a strategic move. Whether improvised tactically on the basis of an ad hoc concession to a high profile domainer or part of a carefully considered strategic adjustment is simply unknown at this point.

I imagine we will find out more as we move down the road towards Verisign's own negotiation point with the Tuvalu nationals.

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twomoon

Is there any live translation of this conference?

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joned

Great post shaper, repped

Cheers, Jon

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poiuytrewq

Agreed. The extension is dead in the water IMO and I will be surprised if any of them sell. I know you're not supposed to post negative things on here but I really don't see much action. A glance at recent sales figures (quoted on on DNJ and Development.tv) would seem to support that view.

????: NamePros.com http://www.namepros.com/showthread.php?t=583439
Perhaps, in the future who knows....

discovernow

Is it really the extension really dead in the water, or is it just the sign of the times, bad time to sell any domain in any extension? I will report back to you with my ROI for Spain.tv within the next 6 months to see how bad the extension is dead in the water

Thanks, Jim

.tv

The Traffic Amsterdam auction was a failure one, imo.

Many killer names in top cctlds have received no interest at all in the live auction.

To read more: http://www.namepros.com/3470334-post21.html

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Jeff

Why are you not supposed to post your opinion here?
By the way, I agree with you ... the ".TV", and Geo's in particular, are in fact struggling IMHO.

Hi Jim, you mentioned a 2-year ROI for the same domain name in another thread, as well as developing it if it didn't sell in another post ... are you still planning on developing it, and if not, I would add that its best days (for resale / undeveloped) are now well passed, IMHO.
????: NamePros.com http://www.namepros.com/showthread.php?t=583439

Best of Luck.
-Jeff
PS. Copying this post to Staff™, as well!

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poiuytrewq

Hi Jeff. Well, once upon a time any negative .TV comment would be considered trolling by certain individuals. I must say though, the place seems a little more relaxed these days. I might stop by more often.
????: NamePros.com http://www.namepros.com/showthread.php?t=583439

Jim (discover now) it's ok to say that when you have as good a portfolio as you have (possibly one of the best as I seem to recall). But I would say you are the exception that proves the rule. If you have done well out of .TV, great. There are perhaps 10 - 20 others that have also done well (I've done ok myself as it happens). Not alot though is it in the grand scheme of things. Is it a sign of the times? I am not so sure.

I am coming from the angle of someone who used to love this extension, and whose business site is a dot tv site. However, I can only assess the state of the market based on two things:

a) interest/sales in my names (sold 50 .tvs over 2007-8, none this year)

b) sales data.

As regards a) I recently tried to shift my remaining portfolio of very good one word .TVs and there was no interest. Not one inquiry. So the evidence there wasn't good. But perhaps I could have done more to sell them - I have no interest in domains these days - hence the desire to sell.

b) I have looked on DNJ and the sales figures there seem to be appalling. If anyone thinks I am wrong, please enlighten me. But in the main, we are talking hundreds for great names and not thousands. Of course, there are the odd exceptions as one would expect.

So why do I think it's dead in the water? Well, sales evidence as mentioned above, and the fact that I see the extension used all over the place here in the UK - which would suggest that if it hasn't had a significant impact by now, it never will.

I see it going backwards, not forwards. The pricing structure killed it.

IMO

localexperts

If I decide to open my wallet again and start buying geos or when I launch our geo dot tvs - people will be back on the geo bandwagon. Louisville.tv is going to launch soon.

Only fools who sell low and buy high invest based on news and not based on an understanding of true values.

There have been geo dot tv sales, most have been kept under water. And I have not (and will not release) my geo dot tvs sales because I don't want to have another "geo dot tv" bubble like the one that followed the MyrtleBeach.tv purchase.

I've learned from my mistake. Keep quiet.