Whenever you start a company, there is going to be issues and drama. You have a business making $0. Unless you take VC money and have millions in the bank that allow you to make mistakes, the margin for error is very small.
I went outside my comfort zone and tried to seize an opportunity.
.TV is still good
GEO .TV is still good, but I still don't believe anyone right now is going to pay more than $10K for a GEO .TV unless a traditional media company (newspaper, TV station, radio, magazine, etc) is the acquiring entity.
I'm personally overhauling all the Channel Local GEO sites.
Since I'm the product manager and the coder; I don't have to communicate what I want to anybody and get the message lost in translation. I can run marketing "tests" to study, learn about what makes a good GEO .tv site, and make decisions in real time that improves the product.
Then once I have the "cookbook", I will expand beyond the initial "core" 15 markets and THEN bring on other folks to manage and optimize what I've built.
THIS IS THE MISTAKE I MADE.
Channel Local is going to make itself or break itself on making $1,000,000 with WASHINGTONDC.tv vs making $1,000,000 on DESMOINES.TV. Meaning, if DC doesn't work; then none of the cities are going to work.
So I'm selling cities OUTSIDE the Top 50. I don't need the money; but I also don't like to waste it either.
Cheers for explaining mate, i always enjoyed your posts so was naturally a little worried a serious problem had arose.
Best wishes, i am sure you will do great as you have an amazing set of Geos and have obviously put in the ground work.
Ronnie
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oot ma heid ragin at aw the tubes aboot
.Tv is dead, did nobody tell you??
Google hates it, BMW use a hyphen, .com's are worth more, leakage leakage leakage, tv.com is better, premium renewals are killing it, you cant flip .tv's.......Is it true, am i wrong, should i sell up
We have advertised on Intellistrand. They operate Baltimore com, MyrtleBeach com, Charleston com, Williamsburg com, and others.
Intellistrand is HQed in MyrtleBeach.
As this real world data shows, with the same placement on all their sites. The number represents the number of leads we got from each property during the scope of the "test" plase. Same placement on all the sites below.
As you see the SC city traffic far exceeds the non-SC cities, including Baltimore com. So this is real world data that supports the assertion that geographic proximity is important.
charleston com 179
myrtlebeach com 107
hiltonhead com 59
williamsburg com 30
baltimore com 13
daytona com 10
And yes I believe I have the answer to address this issue.
BTW LocalExperts is HQed in Baltimore, MD.
Last edited by localexperts : 07-28-2007 at 05:40 PM.
You also should keep control of everything if it is your project unless someone bringing something that is proprietary or invaluable that you cannot do yourself.
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Jim Buckmaster - A Hokie CEO who is a former CTO, still codes, and leads of staff of 20 running one of the internet's largest sites.
For this Hokie CEO who is a former CTO, still codes, and would like to build one of the internet's largest sites; I will be pursing the smaller staff model ala Craigslist.
