The "Mobi is Dead" Presentation

**Galel** · 08-21-2008, 11:28 PM

Did anyone here attend the presentation? Any feedback? I'd really like to hear what went on, and if they took any questions from the attendees.

24HourDomainer · 08-22-2008, 12:35 AM

I love to hear what was discussed

ginggang · 08-22-2008, 01:46 AM

What was the conference called again ? Search Engine Strategies ?

whitebark · 08-22-2008, 02:25 AM

http://www.seroundtable.com/archives/018004.html

ginggang · 08-22-2008, 02:43 AM

Case study on where to find a toliet ? Taking the piss aren't they ?

Jasdon · 08-22-2008, 02:57 AM

Must've been real popular...

Wow GF - I see you've been Knighted....have you taken your oath of allegiance to dis certain extensions?

sdsinc · 08-22-2008, 04:47 AM

It's not only the SEO cicles that diss mobi... there is no mention of it in cellular industry shows either. Only the speculators care, and many have already shifted focus to the latest extensions like .asia or .me

-db- · 08-22-2008, 04:53 AM

Quote:

Originally Posted by Jasdon

I see you've been Knighted....have you taken your oath of allegiance to dis certain extensions?

Not funny, Jasdon.

Jasdon · 08-22-2008, 05:16 AM

Quote:

Originally Posted by sdsinc

It's not only the SEO cicles that diss mobi... there is no mention of it in cellular industry shows either. Only the speculators care, and many have already shifted focus to the latest extensions like .asia or .me

From DNJ - http://dnjournal.com/lowdown.htm

The final results from that event were unfortunately awful with just $15,950 in total sales according to Moniker's site. An extended online auction in conjunction with the event will continue through Thursday, August 28, but it doesn't look like the SEO crowd has much interest in domain names (which could mean some bargains will be available for the rest of you in the ongoing online auction). The results from this auction were in sharp contrast to what we saw in Moniker's last live/online auction at the Internext Expo earlier this month where $828,825 in total sales were booked.

As I said before the event, why would people who are trying to sell their SEO services extoll the virtues of domain names?

sdsinc · 08-22-2008, 06:56 AM

Well some SEO people understand the importance of domain names, but not all. That much is true

Actually many webmasters and SEO 'professionals' don't like us

WhoNet · 08-22-2008, 10:12 AM

Here is a article -

http://www.clickz.com/showPage.html?page=3630613

Quote:

Dot-Mobi, Dead or Alive?
By Anna Maria Virzi, The ClickZ Network, Aug 22, 2008

Should search marketers optimize Web pages for the ".mobi" domain, which is exclusively for mobile applications, or focus on ".com" and other major Web domains?

This week, that question fired up at least one person attending a Search Engine Strategies panel discussion devoted to mobile search engine optimization (SEO).

Some search-engine marketing experts said the arrival of Apple's iPhone, which has a desktop-like Web browser, along with other developments mean marketers should focus on optimizing their Web sites using .com, .net, and other major domains.

Dhana Pawar, co-founder of Yojo Mobile, a company that develops location-based applications for mobile devices, was discussing Apple iPhone usage statistics during the session. Suddenly, someone interrupted her from the back of the room.

"I own 700 dot-mobi [addresses]; I don't want to see 'dot-mobi is not alive in the United States,'" he yelled. "You're trying to sway [us] toward your company."

Pawar countered that her company does not have an interest in seeing dot-com addresses fare better than those with dot-mobi addresses.

Returning to the topic at hand, Pawar said using one Web address makes it easier to track Web site usage. Plus, it's easier for consumers to remember one Web address.

Cindy Krum, senior SEO analyst at Blue Moon Works, also pointed out that companies that use both .com and .mobi addresses run the risk of publishing duplicate content, a practice that's frowned upon by search engines.

There are more than one million .mobi domains registered, according to dotMobi, the registry for that domain.

In an e-mail interview, Vance Hedderel, dotMobi's public relations director, said the .mobi domain remains relevant. He pointed out that there were more than 200 mobile sites in July 2008, up from 25,000 in July 2007 -- based on a crawl of all mobile-specific and mobile-friendly sites on more than 80 million .com, .org., .net, and .mobile domains.

"While that very strong increase shows the growing interest in the mobile Web, itÃ�Â¢Ã¯Â¿Â½Ã¯Â¿Â½s obviously a fraction of the total number of Web sites that will not work on a mobile phone," Hedderel wrote. "This is why the .mobi domain is relevant for end users -- they can know that content is designed to work on their mobile devices."

Hedderel said dotMobi is an iPhone fan, adding that point has been made on the domain registry's blog.

**Galel** · 08-22-2008, 02:00 PM

Quote:

Originally Posted by whitebark

http://www.seroundtable.com/archives/018004.html

Thank you for posting it, Roy! I was hoping there was something like this around.

I would have liked it had there been someone from mTLD there to state their case... Kind of one-sided, no?

WhoNet - thank you for posting the article you found as well!

thebiffenator · 08-22-2008, 06:26 PM

On a friendly note who is this bluemoon company? and who is MizPee and how do they relate to dot mobi? I have checked out there sites, there nice sites and I will check out mizpee on my mobile. (One thing I noticed is that she is missing my state, nothing bad...but when you really got to go, wouldnt it make much more sense to find something along the highway you are traveling along? I mean bathrooms are not wine and dining, you either go or you don't go, or you go someonwere else lol

for example I got johny.mobi and to me it makes perfect mobile sense. It's branded and supplies relevent entertainment from sports-news and loads quickly, to me that is more relevant content then Mizpee for the mobile phone.

I am just currious, and found some other crap in that anti movement, thats why I posted.

It's Just me reacting to the (is .mobi dead or alive) I will display facts and will be very polite and I always respect all input.

You all know me,
Biff

mediaadvantages · 08-22-2008, 09:48 PM

Maybe this find a toilet thing is a woman issue. As men are concerned, we don't ask for directions, we find it on our own. I don't ever see myself searching for a website on the internet to find a bathroom. By the time I search a mobile search engine for the a site that shows me where bathrooms are then search the site for the closest bathroom to me, I will have already soiled my pants which is what this lady must have done long ago when coming up with this concept. I can picture her actually going through this process and thought it was a great idea for a site. Worst concept ever for a website even if it's a .com, .mobi or .bathroom.

WhoNet · 08-23-2008, 12:50 AM

Here is another interesting article -

Quote:

Big Companies Go After .Mobi Domain Names
Friday, August 22nd, 2008
A sign of strength for .mobi? Big companies file UDRPs to get .mobi domains.

Are big companies starting to pay more attention to .mobi? Recent UDRP filings with WIPO and National Arbitration Forum show this may be the case.

In the past two months, Capital One, Airtran, Tufts, State Farm, and Primerica have all filed UDRP complaints to get their hands on .mobi domain names.

Since .mobi was released there have been 51 .mobi disputes filed with National Arbitration Forum and 100 at World Intellectual Property Forum. Of these, only 8 have been denied: ufa.mobi, interactivebrokers.mobi, xxxx.mobi, sania.mobi, mps.mobi, assurant.mobi (denied twice), and telpay.mobi.

Of course just because someone files a UDRP doesn’t mean they intend to use the domain if they win. Here are some of the big names that have won .mobi arbitration cases in the past and what they’re doing with the domains now:

Vonage - does not resolve
Playboy - does not resolve
Intuit - does not resolve
Harvard Business Review - does not resolve
Craftsman - does not resolve
Morgan Stanley - forwards to .com
Wine Spectator - forwards to .com
Limited Brands - does not resolve
Raytheon - does not resolve
Texas Instruments - in use as mobile web site
American Airlines - amazingly, American Airlines doesn’t even forward AmericanAirlines.mobi to its main web site, even though it advertisies aa.com is mobile capable.
Standard & Poors - does not resolve
Barnes & Noble - does not resolve

http://domainnamewire.com/2008/08/22...i-domain-names

hedgefund · 08-23-2008, 02:31 AM

.mobi is live and kicking...take look at

RedHot.mobi

sdsinc · 08-23-2008, 06:30 AM

The site is not alive and kicking...

bachelor2000 · 08-23-2008, 07:52 AM

Quote:

Originally Posted by sdsinc

The site is not alive and kicking...

the site is living ,go on mobi fans!

PVFARKAS · 08-23-2008, 09:19 AM

Quote:

Originally Posted by hedgefund

.mobi is live and kicking...take look at

RedHot.mobi

effort and expertise applauded. rep+. this is a .mobi section, or are we just going to heckle each other - rep is due from all reading this post..

''

--need a proxy repr--

whitebark · 08-23-2008, 10:52 AM

Quote:

90% of business are small business and the majority of advertising dollars across most channels come from this segment.
90% of the $15B print YP adverstising comes from the SMB segment.
About 50% of SMBs have a website.
Less than 0.01% of SMBs have invested in a .mobi website.

Sorry mobi fans but like many other metrics on .mobi this one suggests things are not as rosy as some may proclaim. It's been two years and still only .01% market saturation. That's very bad. Anyone who has taken even marketing 101 would know achieving that low of a take-up of a product spells disaster.

If you somehow see roses where I see pure numbers please explain how that can be good for mobi.

thebiffenator · 08-23-2008, 03:48 PM

Quote:

Originally Posted by whitebark

Sorry mobi fans but like many other metrics on .mobi this one suggests things are not as rosy as some may proclaim. It's been two years and still only .01% market saturation. That's very bad. Anyone who has taken even marketing 101 would know achieving that low of a take-up of a product spells disaster.

If you somehow see roses where I see pure numbers please explain how that can be good for mobi.

I wouldn't say its bad since, its really starting to launch now. I noticed increased traffic every month. Now the hole point of this, is that the traffic is coming from Search Engines

Stats for zem.mobi now averages 400 Unique visitors, 700 visitors and 15,000 hits a month. Now that is with out any advertising at all.

rxd.mobi is a Page Rank 4, and I get emails all the time from large advertsing companies and how they want to work with me. Quatro Wireless, millenium media and more... now I didnt accept because I plan on doing my own marketing campain after 3.0 comes out.

iwantinfo.mobi averages about 20 clicks a day on admob, some days I make $10, thats not bad since its not advertized at all. Most of the traffic is from SEO

I forgot to mention ipad.mobi (that averages 60 visitors a day and 2-3 new signups a day) THis one I advertise about $25 a month through admob and everytime I advertise I get about 3 new users to the dollar. Not bad since, ipad.mobi 3.0 is coming out and I am gona charge money.

NO Need to applogize, I am quite pleased with my results and look forward to a very bright future with .mobi, because my stats only show increases every month. Do you have any stats whitebark to share from your .mobi sites? And I should say the rest can you prove any traffic for developed sites to prove its not alive and kicking? (I am not talking about parked pages) But a fully developed .mobi and where does your traffic come from the most?

HeyNow · 08-23-2008, 05:24 PM

Quote:

Originally Posted by whitebark

Sorry mobi fans but like many other metrics on .mobi this one suggests things are not as rosy as some may proclaim. It's been two years and still only .01% market saturation. That's very bad. Anyone who has taken even marketing 101 would know achieving that low of a take-up of a product spells disaster.

If you somehow see roses where I see pure numbers please explain how that can be good for mobi.

Where did you take "marketing 101?"

**Galel** · 08-23-2008, 05:29 PM

Quote:

Originally Posted by thebiffenator

I wouldn't say its bad since, its really starting to launch now. I noticed increased traffic every month. Now the hole point of this, is that the traffic is coming from Search Engines

Stats for zem.mobi now averages 400 Unique visitors, 700 visitors and 15,000 hits a month. Now that is with out any advertising at all.

rxd.mobi is a Page Rank 4, and I get emails all the time from large advertsing companies and how they want to work with me. Quatro Wireless, millenium media and more... now I didnt accept because I plan on doing my own marketing campain after 3.0 comes out.

iwantinfo.mobi averages about 20 clicks a day on admob, some days I make $10, thats not bad since its not advertized at all. Most of the traffic is from SEO

I forgot to mention ipad.mobi (that averages 60 visitors a day and 2-3 new signups a day) THis one I advertise about $25 a month through admob and everytime I advertise I get about 3 new users to the dollar. Not bad since, ipad.mobi 3.0 is coming out and I am gona charge money.

NO Need to applogize, I am quite pleased with my results and look forward to a very bright future with .mobi, because my stats only show increases every month. Do you have any stats whitebark to share from your .mobi sites? And I should say the rest can you prove any traffic for developed sites to prove its not alive and kicking? (I am not talking about parked pages) But a fully developed .mobi and where does your traffic come from the most?

Have you found where your traffic is coming from? Is it all type-in, or are your sites well-optimized?

I'd be happy with stats like those

thebiffenator · 08-23-2008, 05:46 PM

Quote:

Originally Posted by GF

Have you found where your traffic is coming from? Is it all type-in, or are your sites well-optimized?

I'd be happy with stats like those

Most are from direct request for the hits. (which probably means bookmarked) I also linked alot of my sites up together for example on zem.mobi, it shows ipad's banner and on rxd.mobi it shows Ipad as well. And bunkers.mobi has iPad as well, so that explaines why it is getting alot of traffic to boot. I would say the traffic is mostly all spread out throug the countries (I do see alot of india). I also get more mobile phone browser hits then PC. Right now it seems like Yahoo is
doing great for the search engine.

Now when each site was launced (over a year ago except for Zem, that was launched in April) I submitited it to every directory I could find along with Yahoo ect.. and the sites were built by pros that optimized it for SEO.

For example go to find.mobi and type in Pharmacy. RXD owns that page being #1... Now is that the direction for mobile search engines?..who knows...But before rxd.mobi was (#4-#6 for 1 year by typing in RXD)on the regular Google page, now it is on the 4th page.....So by thinking (IMHO) is that major things are happening now to divide mobile content from regular content.

Correction: just checked RXD is on the second page now, but last week on the 4th page.....I just think everythign is getting reworked and the benifit of a .mobi name IMHO is possiby the BOTs or what ever you call them

will pick it up and place it higher in the SE for mobile searches.

miitree · 08-23-2008, 06:45 PM

Quote:

Originally Posted by HeyNow

Where did you take "marketing 101?"

I did take marketing 101 and those numbers are bad.

IMO: the trend is going towards the .com 's, .net's ... detecting the browser type and returning a page appropriate for the browser. That certainly is the way I'm going. I just completed a a site called www.gpa.me which I designed from scratch with browser sensing in mind. If this site design works out I will be moving that design to my other sites regardless if they are .mobi or any other extension.

08-21-2008, 11:28 PM	#1 (permalink)
Galel Pirate Team Leader Join Date: Jan 2008 Location: Galel.com Posts: 4,730 4,904.30 NP$ (Donate)	The "Mobi is Dead" Presentation Did anyone here attend the presentation? Any feedback? I'd really like to hear what went on, and if they took any questions from the attendees.

08-22-2008, 12:35 AM	#2 (permalink)
24HourDomainer Senior Member Join Date: Oct 2005 Posts: 2,935 4.04 NP$ (Donate)	I love to hear what was discussed __________________ Justice denied anywhere diminishes justice everywhere. Martin Luther King, Jr.

08-22-2008, 01:46 AM	#3 (permalink)
ginggang NamePros Regular Join Date: Jan 2007 Posts: 240 0.00 NP$ (Donate)	What was the conference called again ? Search Engine Strategies ? Last edited by ginggang; 08-22-2008 at 01:53 AM.

08-22-2008, 02:25 AM	#4 (permalink)
whitebark Part-Time Zombie Join Date: Jul 2006 Location: Canada Posts: 3,264 298.15 NP$ (Donate)	http://www.seroundtable.com/archives/018004.html __________________ Canadian Domain Names \| Safe Domain Search! \| Freelance Work *DOT CA DOMAINS DEMYSTIFIED!* \| How To Register and Use CCTLDs Website Hosting Coupons \| ZOMBIES \| Green Business Directory

08-22-2008, 02:57 AM	#6 (permalink)
Jasdon Account Closed Join Date: Mar 2006 Location: UK Posts: 1,015 0.00 NP$ (Donate)	Must've been real popular... Wow GF - I see you've been Knighted....have you taken your oath of allegiance to dis certain extensions? Last edited by Jasdon; 08-22-2008 at 03:11 AM.

08-22-2008, 02:43 AM	#5 (permalink)
ginggang NamePros Regular Join Date: Jan 2007 Posts: 240 0.00 NP$ (Donate)	Case study on where to find a toliet ? Taking the piss aren't they ?

08-22-2008, 04:47 AM	#7 (permalink)
sdsinc Domains my Dominion Join Date: Aug 2005 Location: Web 1.0 Posts: 6,284 1,095.94 NP$ (Donate)	It's not only the SEO cicles that diss mobi... there is no mention of it in cellular industry shows either. Only the speculators care, and many have already shifted focus to the latest extensions like .asia or .me __________________ Buy now - MassDeveloper.com $500

08-22-2008, 06:56 AM	#10 (permalink)
sdsinc Domains my Dominion Join Date: Aug 2005 Location: Web 1.0 Posts: 6,284 1,095.94 NP$ (Donate)	Well some SEO people understand the importance of domain names, but not all. That much is true Actually many webmasters and SEO 'professionals' don't like us __________________ Buy now - MassDeveloper.com $500

08-22-2008, 06:26 PM	#13 (permalink)
thebiffenator NamePros Regular Join Date: Oct 2006 Location: Philadelphia Posts: 824 25.00 NP$ (Donate)	On a friendly note who is this bluemoon company? and who is MizPee and how do they relate to dot mobi? I have checked out there sites, there nice sites and I will check out mizpee on my mobile. (One thing I noticed is that she is missing my state, nothing bad...but when you really got to go, wouldnt it make much more sense to find something along the highway you are traveling along? I mean bathrooms are not wine and dining, you either go or you don't go, or you go someonwere else lol for example I got johny.mobi and to me it makes perfect mobile sense. It's branded and supplies relevent entertainment from sports-news and loads quickly, to me that is more relevant content then Mizpee for the mobile phone. I am just currious, and found some other crap in that anti movement, thats why I posted. It's Just me reacting to the (is .mobi dead or alive) I will display facts and will be very polite and I always respect all input. You all know me, Biff __________________ mobiz.mobi USA's Mobile Locator Try it out! PHANS.MOBI Join Phans.mobi Phillies AreThe MLB Champs!!! Support the best team in Baseball. Last edited by thebiffenator; 08-22-2008 at 06:31 PM.

08-22-2008, 09:48 PM	#14 (permalink)
mediaadvantages NamePros Member Join Date: Oct 2007 Posts: 180 0.00 NP$ (Donate)	Maybe this find a toilet thing is a woman issue. As men are concerned, we don't ask for directions, we find it on our own. I don't ever see myself searching for a website on the internet to find a bathroom. By the time I search a mobile search engine for the a site that shows me where bathrooms are then search the site for the closest bathroom to me, I will have already soiled my pants which is what this lady must have done long ago when coming up with this concept. I can picture her actually going through this process and thought it was a great idea for a site. Worst concept ever for a website even if it's a .com, .mobi or .bathroom. Last edited by mediaadvantages; 08-23-2008 at 09:56 AM.

08-23-2008, 02:31 AM	#16 (permalink)
hedgefund NamePros Regular Join Date: Jul 2006 Posts: 608 110.00 NP$ (Donate)	.mobi is live and kicking...take look at RedHot.mobi __________________ iTravel.mobi - Interstate Highway Travel Guide \| iAnswer.mobi \| Why.mobi?

08-23-2008, 06:30 AM	#17 (permalink)
sdsinc Domains my Dominion Join Date: Aug 2005 Location: Web 1.0 Posts: 6,284 1,095.94 NP$ (Donate)	The site is not alive and kicking... __________________ Buy now - MassDeveloper.com $500

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