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Old 06-06-2007, 04:59 AM   #1 (permalink)
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Got this in the mail today

i know it has been talked about in other threads , but I just wanted to say I got this in the mail today.


From your cell or smart phone simply launch your browser and go to www.bofa.mobi to start enjoying the convenience of anytime, anywhere banking today! .
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Old 06-06-2007, 05:23 AM   #2 (permalink)
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Quote:
Originally Posted by rocknrollo
i know it has been talked about in other threads , but I just wanted to say I got this in the mail today.


From your cell or smart phone simply launch your browser and go to www.bofa.mobi to start enjoying the convenience of anytime, anywhere banking today! .
Cool !. This means they're promoting it !
Again people will learn about .mobi

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Old 06-06-2007, 05:56 AM   #3 (permalink)
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Everytime I log into Bank of America online to check my balance or whatever, a screen always pops up telling me to do their mobile banking through bofa.mobi.
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Old 06-06-2007, 09:59 AM   #4 (permalink)
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did I say

That is exactly the type of promotion that we need. Did anything like this synergy between global providers and the TLD happen when .us or .tv launched?

Quote:
Originally Posted by nrmillions
Everytime I log into Bank of America online to check my balance or whatever, a screen always pops up telling me to do their mobile banking through bofa.mobi.
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Old 06-06-2007, 03:44 PM   #5 (permalink)
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There are a few concurrent BOFA.mobi threads running ... I commented in another that this seems to be a stand-alone developed corporate .MOBI website, IMHO. This is significant to the "ecosystem", as it was - if I recall - simply "pointing" to the .COM/mobile/ version earlier!

It will be interesting to watch for further mainstream advertising for BOFA.mobi ... as well as promotions amongst its customer base (I personally haven't received mail specifically noting the new site / extension, and the Customer Service woman earlier today simply referred my to the main BankOfAmerica.com page).
Question for the OP: Did you receive this in the mail mail, or via email ... and are you a banking customer of B.O.A.?

Thanks much for the additional input.
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Old 06-06-2007, 03:55 PM   #6 (permalink)
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yes exactly what i was about to ask mail or email, if it is mail then this can and will be good for .mobi
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Old 06-06-2007, 04:06 PM   #7 (permalink)
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Not to change the topic, but I have been thinking about this for sometime about Bank of America and there launch of this which is really great. Now What if all of us .mobi people just send an email to their coporate personal banking institution and show them the link to the BOFA.mobi site?....And ask them if they have mobile banking set up yet?.....It may wake them up and provide a good spark for .mobi!

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Old 06-06-2007, 04:08 PM   #8 (permalink)
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Quote:
Originally Posted by thebiffenator
Not to change the topic, but I have been thinking about this for sometime about Bank of America and there launch of this which is really great. Now What if all of us .mobi people just send an email to their coporate personal banking institution and show them the link to the BOFA.mobi site?....And ask them if they have mobile banking set up yet?.....It may wake them up and provide a good spark for .mobi!

Brian
Agreed...someone needs to get Chase up and running right away. Anyone know someone who works at Chase IT?
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Old 06-06-2007, 04:29 PM   #9 (permalink)
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Quote:
Originally Posted by movingconcierge
Did anything like this synergy between global providers and the TLD happen when .us or .tv launched?
No.

Edit: I need to add this edit to this post so I don't break one of the new .mobi forum rules (no posting "one word" replies)

Last edited by garrett200; 06-06-2007 at 11:33 PM.
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Old 06-06-2007, 05:06 PM   #10 (permalink)
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Quote:
Originally Posted by thebiffenator
Not to change the topic, but I have been thinking about this for sometime about Bank of America and there launch of this which is really great. Now What if all of us .mobi people just send an email to their coporate personal banking institution and show them the link to the BOFA.mobi site?....And ask them if they have mobile banking set up yet?.....It may wake them up and provide a good spark for .mobi!

Brian
You read my mind. My bank owns their .mobi and I used their website feedback system to tell them about BofA.mobi and also told them to get on the ball and build their .mobi before I switch banks.
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Old 06-06-2007, 05:17 PM   #11 (permalink)
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Quote:
Originally Posted by scandiman
You read my mind. My bank owns their .mobi and I used their website feedback system to tell them about BofA.mobi and also told them to get on the ball and build their .mobi before I switch banks.

Haha. you are the man!
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Old 06-06-2007, 06:15 PM   #12 (permalink)
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Old 06-06-2007, 07:45 PM   #13 (permalink)
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I did my part. This is what I sent to citibank.

Hi,

I have read news about Bank of America rolling out mobile banking services via bofa.mobi. I am wondering when I can use citi.mobi to do banking on my cellphone.

Thanks
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Old 06-06-2007, 08:09 PM   #14 (permalink)
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Quote:
Originally Posted by hedgefund
I did my part. This is what I sent to citibank.

Hi,

I have read news about Bank of America rolling out mobile banking services via bofa.mobi. I am wondering when I can use citi.mobi to do banking on my cellphone.

Thanks
good job aswell!
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Old 06-06-2007, 08:11 PM   #15 (permalink)
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Old 06-06-2007, 09:36 PM   #16 (permalink)
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Quote:
Originally Posted by angisson
they cut down tree's to tell you that?


....
Lol, I just assumed it was in e-mail for some reason. I didn't even think it could have been sent snail mail.

If it was sent via snail mail I think that is even more impressive. Cuz they had to cut down all those trees and all
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Old 06-07-2007, 02:30 AM   #17 (permalink)
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Picture this...

Coming soon to a baseball stadium big screen near you...
Quote:
Originally Posted by Wikipedia
Bank of America owns the naming rights of several venues in the sports world.

* Bank of America Stadium, Charlotte - Carolina Panthers, NFL.
* Bank of America Arena, Seattle, Wash. - University of Washington men's and women's basketball
* Bank of America 500, a NASCAR race that is hosted annually at Lowe's Motor Speedway.

[edit] Official bank of

* United States Olympic Team
* NASCAR
* Major League Baseball
* Minor League Baseball
* Little League
* Carolina Panthers, a NFL team.
* New England Patriots, a NFL team
* Boston Red Sox, a MLB team.
* New York Yankees, a MLB team.
* San Francisco Giants, a MLB team.
* St. Louis Cardinals, a MLB team.
* New England Revolution, a MLS team.

Ad campaigns that run during the Little League World Series and the World Series use the slogan "The Official Bank of Baseball."
BofA facts (Wikipedia):
Retail branches: 5,700
ATMs across the United States: 17,000
Employees: 176,638 (2005)
Online Customers: 21,000,000
BofA has a very close relationship to Visa, and Visa has put support behind .mobi and mTLD.

Quote:
Originally Posted by nytimes
Bank of America’s approach means that practically any cellphone with Web access — nearly 85 percent of all mobile handsets, according to the company — can use the service. It does not matter what carrier customers use. Furthermore, users do not have to go through the awkward step of downloading a special software program to their phones to use online banking.
see NY Times article for more details.
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