- One guy who thought, "Hey we have this technology to send e-mail to multiply buyers, why not use it. Afterall it cost the same if you send e-mail to one or a thousand, ofcourse we will only send an e-mail to -potential- buyers".
- Then another guy took the idea a step further "...but..., is not every consumer a potential buyer???, so why not send to everybody!"
I hate spam as much as the next person but if you run a business, salespeople will call on you. That's the American way.
Now when salespeople turn into telemarketers selling you crap has no relevance, that's spam.
Calling or sending one email at a time is just sales. It is just cold calling which is pro active selling. So, I see it as one to one. Spam is one to many.
I have no objection to drawing up a list of prospectives and then emailing each individually and with personalization, but the idea that was being promoted is -
Bulk and mass are an opposite strategy to 'personal' and 'one by one'.
Its different if you are sending individual e-mails personalize to the receiver.
What I am against is Bullk/mass marketing, where you send a standard e-mail to "potential" buyers. And where the only thing that is different in the e-mails is the e-mail adress, nothing else.
So maybe my way of doing things is alil rough for you guys...always wanna do it the hard way....
you can nit pick it all you want....still aint gonna get the job done in timely manner....
the whole idea is everything takes time...some more than others...dont worry bout the finished product so much cause through the process...it will be perfected to whatever satisfaction you have....
btw on that database thing...i was more thinking of merging the new data with excel and merging it with the letter written in word...
hmmm....so maybe just getting the data merged then mailing one by one...different names in the files...though i could setup templates with my bulk email mailer....
anyways its fun to think up ways to make the job run alil faster once setup....
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