One thing I've realized in the last few weeks about .co is that the average domainer has almost zero chance of getting great keywords.
It's all relative. The reality is that there are only about 600,000 "GREAT" keywords.
This gets used up very quickly and usually by people spending more than $22 acquiring them. They can also usually afford to renew them for years without too much concern.. and furthermore, drop them at a loss without it affecting the restaurants they dine in.
Yes. The market favors the rich, the wealthy, and the brave, or people "in the know".
The next reality for end users is that you can take TWO keywords and make millions of automatically considered great compounds (Tax Advisor/ Tax Consultant/ Tax Preparer/ Tax Lawyer).
These are still very hard to come by. while two terms compete better than many of the single keyword terms.
Where things get messy is with brandable-meaningful names which are plentiful. Even in .com you can find these unregistered (within reason).
The chances of an an end user settling on YOUR version of a memorable compound brand in the .CO decreases with the $ you are asking for and the number of competitive terms. If you even approach decent .com prices you're out of luck.
It seems to me that the people doing well in the .CO space understand this and are selling for immediate returns and letting everyone else hold and renew on future dreams. Lots of names in the $750-$5K where anything above that is unusual.
What I hope is that the great ROI investments aren't domainers selling to other domainers who are basing values on some real cat killer names and dreams of future fortunes. (I think a lot is).. but most of the sales I see are still protective in nature... but I'm not looking hard.
There are a fair number of drops and a fair number of people picking up names that dropped.
Again. Good luck to the players and especially to those who are bravely making it work in the face of criticism. I know you're out there laughing at the naysayers and not shedding a tear for the losers
Lol yes but renewed by the 3 or 4 owners who control them all.
Is says a lot that they are doing it one year at a time. Doesn't to speak to long term investment/speculation to me - even from the major players.
That's bubble economics imho.
Yours Sincerely
Captain Obvious