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packrat 01-09-2008 03:36 PM

Arbitrage and Adwords
 
I'm fairly new at arbitrage and using Adwords. Just wondering if anyone
has any comments on what's best for keywords - broad match, phrase
match or exact match?

Thanks...

ApeXX 01-09-2008 06:52 PM

I find that running a successful AdWords Arbitrage campaign revolves around finding a good keyword niche. I would recommend trying broad match until you can narrow your campaign keywords down into a tight niche. Once you've found your niche keywords, do an exact match so you only get the exact traffic you are looking for.

Hope that helps a little bit! :)

packrat 01-10-2008 06:06 AM

Originally Posted by ApeXX
I find that running a successful AdWords Arbitrage campaign revolves around finding a good keyword niche. I would recommend trying broad match until you can narrow your campaign keywords down into a tight niche. Once you've found your niche keywords, do an exact match so you only get the exact traffic you are looking for.

Hope that helps a little bit! :)



Many thanks - that sounds like good advice!


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