.mobi BofA Mobi follow up

sf2010 · Jun 22, 2008

While taking some cash out from one of BofA's ATM and voila, I saw BofA.mobi advertisement!

It was too quick for me to capture the screen with my camera, but it seems like BofA is really doing a good job of advertising this extension....

cobo · Aug 2, 2008

Simply a Brilliant Post!
Definitely Repped.

labrocca · Aug 3, 2008

Another personal attack and I will report your post for harrassment as well as add you to my ignore. If you have nothing to add to a discussion DomainTalker then I suggest you not post in one.

I don't appreciate you calling me out and also painting me with some untrue brush stroke.

.Unable to imagine that any extension other than .COM will ever have real value...

Oh? Is that why I bought 20 LLL.biz last month? Is that why my #1 developed site is a .net? Is that why I pay thousands of dollars for good .net's? huh? Your entire post was intended to slur members of this forum. It's not professional and it's not appreciated.

Get a clue and either join in the discussion or keep your trap closed.

DomainTalker · Aug 4, 2008

Okay, labrocca...Felt a bit feisty when I posted that...Maybe it was a bit unfair of me...Sorry about that...

...But, then, in fairness, if folks constantly naysay .mobi investors - which .mobi investors do not enjoy - sooner, or later, its not unreasonable to expect a reaction that may be in terms that the naysayer may not enjoy, as well...

.

snoop · Dec 9, 2008

DomainTalker said:
Ahhh...Here's the poor OLD GUARD at it again....:D

snoop...cosmicray....labrocca...et al....Experienced and accomplished domainers, they are...But locked by that very experience into a one-dimensional view of domain value...Unable to break out from it....Tunnel-visioned into rejecting any new paradigm of value...Unable to imagine that any extension other than .COM will ever have real value...

Poor, rigid, unimaginative, OLD GUARD....Like the 'Mainframe' IBM of the early '80's - unable to see the financial potential of the desk-top computer....Like the Shipping Line, and Railroad, owners of the 1920's that declared that there would never be any money in mass transport of people by air....Like Old Guard domainers that today declare that there will be no value in .mobi, .asia, .whatever-you-like...

But, that's okay...The world's full of Jeremiah's, and doubting Thomas', and folks that see the future through a rear-view mirror....It was ever thus.

...Y'see, they know they're right, because that's all they know...Blinded by the certainty of past experience. So comfortable. So righteous. So....unimaginative...

Lets leave the poor Old Guard to the comforts of kingdom .Com - They'll make money there....As, indeed, we shall, too...

...We don't need the approval of the OLD GUARD for kingdom .mobi - any more than the 'new-fangled' Motor Car manufacturers - or, Airplane makers - needed the approval of the Buggy & Carriage-makers of yesteryear...

Simply let the Old Guard miss the opportunities we see.

.

Do you still feel the same way 4 months on? Anyone who invested heavily in .mobi has likely lost 90-100% from the peak right now, to add salt to the wound it looks like the Bank of America has given up on .mobi.

NewWorldArk · Dec 9, 2008

snoop said:
Do you still feel the same way 4 months on? Anyone who invested heavily in .mobi has likely lost 90-100% from the peak right now, to add salt to the wound it looks like the Bank of America has given up on .mobi.

It's redirecting to https://www.bankofamerica.com/mobile/,

yet their advertising....

https://www.bankofamerica.com/index.jsp

http://www.bankofamerica.com/onlinebanking/index.cfm?template=mobile_banking

HeyNow · Dec 9, 2008

snoop said:
Do you still feel the same way 4 months on? Anyone who invested heavily in .mobi has likely lost 90-100% from the peak right now, to add salt to the wound it looks like the Bank of America has given up on .mobi.

You only lost if you invested at the "peak." Others did very well, but you knew that.

You're a real pisser Snoop, probably one of the least objective characters when it comes to domains. Readers here should be aware of that before taking your words to heart.

scandiman · Dec 9, 2008

snoop said:
to add salt to the wound it looks like the Bank of America has given up on .mobi.

You mean where they say this on their mobile banking page?

"Mobile Banking is now available to Online Banking customers at www.bofa.mobi from your cell or smart phone browser"

If this is giving up on .mobi then I'll take it!

snoop · Dec 9, 2008

HeyNow said:
You only lost if you invested at the "peak." Others did very well, but you knew that.

You're a real pisser Snoop, probably one of the least objective characters when it comes to domains. Readers here should be aware of that before taking your words to heart.

You think so? I'd say most people have lost at this stage.

Take 3 letter .mobi's for example, thousands unsold with a $4 BIN for multiple purchases, those would have cost $2X ea at the cheapest point before the buyout was complete ie registration fee for the two years. What are these worth now? $2, $1, nothing?

scandiman said:
You mean where they say this on their mobile banking page?

"Mobile Banking is now available to Online Banking customers at www.bofa.mobi from your cell or smart phone browser"

If this is giving up on .mobi then I'll take it!

From what I have heard they no longer promote it. Even if you type bofa.mobi into google it doesn't return the site.

mjnels · Dec 9, 2008

snoop said:
From what I have heard they no longer promote it.

as noted over on domainstate... the ATM i went to the other day had an advertisement for bofa.mobi and the packet of papers i received when i opened a bank of america account in person a few months ago advertised exclusively bofa.mobi on the "mobile banking" page..

i suspect the redirect is to assure customers they are on a legit bank of america site... because, lets be honest.. not many people know what .mobi is right now.

regarding LLL.mobi, i would say it safe to say MOST people invested at the peak or mid-way to the peak and have lost money at this point. what the future holds... i dont know.

-REECE- · Dec 9, 2008

I just read on a blog that BlackFriday.info received 4 million uniques in November, triple what BlackFriday.com got...

Good for BOFA.mobi, good for BlackFriday.info -- glad they found something that works for them.

I fail to see how this relates to the members here who largely own undeveloped .mobis, however.

Sure a mobi can be successfully developed -- I don't think anyone is contesting that.

mjnels · Dec 9, 2008

-REECE- said:
I fail to see how this relates to the members here who largely own undeveloped .mobis, however.

it doesnt.. i dont think anyone was suggesting that it does.

someone just pointed out on domainstate that bofa.mobi redirects to bankofamerica.com/mobile and that they've "given up on .mobi" and snoop mentioned that here.

snoop · Dec 9, 2008

mjnels said:
as noted over on domainstate... the ATM i went to the other day had an advertisement for bofa.mobi and the packet of papers i received when i opened a bank of america account in person a few months ago advertised exclusively bofa.mobi on the "mobile banking" page..

i suspect the redirect is to assure customers they are on a legit bank of america site... because, lets be honest.. not many people know what .mobi is right now.

Thanks for the info.

scandiman · Dec 9, 2008

snoop said:
From what I have heard they no longer promote it.

I copied my earlier post from their bofa.com website about a minute before posting so check your sources.

BTW, bofa.com redirects to https://www.bankofamerica.com/Control.do?page=corp_bofacom... see a pattern here?

both BofA.mobi and com redirect to another url. It's an IT thing. Their IT dept doesn't care about TLD's, they care about security, up time, etc. which apparently is already established for BankOfAmerica.com servers... no need to sort it out for another domain, be it a com or mobi.

BofA = short brand, memorable, quick to type

BankOfAmerica = technical name

Twisting this into a dis on .mobi is ridiculous.

labrocca · Dec 9, 2008

DELETED

-REECE- · Dec 10, 2008

Honestly, I have nothing against .mobi (or even .tel for that matter) -- it's just an extension, however I'm getting sick of these "OMG look a big company uses .mobi" threads.

Really, it's pathetic. If you want mobi to be a success for you, go out and make it a success for you.

Plenty of sites out there take any required web design skill out of the equation

http://wordpressmobile.mobi/
http://www.mobisitegalore.com/index.html
www.ready.mobi

All you really need :imho:

mjnels · Dec 10, 2008

its not really like that to everyone.. while some people may be way too enthusiastic about these things, i still enjoy reading the little tidbits of information along the way simply because im interested in this particular topic. thats all..

(this thread is actually 6 months old)

-REECE- said:
Honestly, I have nothing against .mobi (or even .tel for that matter) -- it's just an extension, however I'm getting sick of these "OMG look a big company uses .mobi" threads.

Traveler · Dec 10, 2008

-REECE- said:
Honestly, I have nothing against .mobi (or even .tel for that matter) -- it's just an extension, however I'm getting sick of these "OMG look a big company uses .mobi" threads.

Really, it's pathetic. If you want mobi to be a success for you, go out and make it a success for you.

I actually find it interesting see a large corporation using the .mobi extension. It is something I am keeping an eye on, because if there is ever a tipping point to the acceptance of .mobi, I want to see it coming. Large companies using the extension is one part of the equation for me.

I have no idea where the .mobi extension is headed, or any other extension for that matter but I will take any news on a TLD I can get, especially a new TLD.

Pred · Dec 10, 2008

neobodhi said:
I actually find it interesting see a large corporation using the .mobi extension. It is something I am keeping an eye on, because if there is ever a tipping point to the acceptance of .mobi, I want to see it coming. Large companies using the extension is one part of the equation for me.

I have no idea where the .mobi extension is headed, or any other extension for that matter but I will take any news on a TLD I can get, especially a new TLD.

i totally agree

labrocca · Dec 10, 2008

Well I can't keep it straight...was bofa.mobi always a redirect? I seem to recall that it wasn't and that was part of the hype. I even mention months ago that bofa one day might become just a redirect and well...now it is. If it wasn't a redirect before and now it is...that pretty much tells me that bofa realized the mobi strategy was a failed one.

mjnels · Dec 10, 2008

interesting...that post made me check.

it appears bofa.mobi was always a redirect.. here is a thread from nearly 2 years ago that proves it:

http://www.namepros.com/dot-mobi/295039-bank-of-america-goes-mobi.html

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