I read a study about this (sorry, don`t know where) what was very clear.
The result was that it had no better results with contact/about/privacy policy links onpage because there are to much advertisers where don`t know that. SEM is not the same like SEO and the "secrets for the professionals". SEM has the goal to be available also for non-pro advertisers.
About what I am not sure is how "domain for sold" links/text take effect.
Does anybody know more about that?
