Hardly new, though iii.in is killer... I have a 'few', all .in and all taken by me before I even heard of iReport... -
iBrand
iDevelop
iPromote
iRealty
iMobile
iParty
iSem
iSer
iSeed
iConsult
iConsultant
iConsulting
iBar
iBarter
iBroker
iHub
iStars
iFurniture
iFurnishing
iDilli
iMumbai
iKolkata
iChennai
iBengaluru
iPune
iHyderabad
iVibe
iFlash
iBuzz
iAA
iPD
iKA
iKka
iNsist
iNtern
iNsures
iNvents
iNstasell
iNbound
iNdemnity
iNdemnify
iNgra.in
Ok, just kidding with the last set
Thats only coz they had .co.in before .in was released and they spent a pretty penny on advertising it BEFORE they got the .in
http://www.google.in
I would love to see some examples of MAJOR companies being launched now with the .co.in... (only commercial companies, not govt. ones).
Here are some on .in, launched after feb '05
airtel.in
vodafone.in
nivea.in
oneindia.in
click.in
airfrance.in
zoomtv.in
zoom.in
ibrand.in
... I could probably go on all day.
And what happens here on in is what matters... after all, some of us want to sell domains..
lll.in sold out, lll.co.in 12k left... lets see when and if they do sell out.
I think the .in/.co.in argument has been done to death, .in is as much superior to .co.in as .com is to .net, at least imho.