Rob,
I needed to read your comments twice...I can think of 1000 reasons to build a site about baking straight off the bat...they are 1000 companies that could endorse their baking products through the use of how to bake a wedding cake video, birthday cake videos and so on and so forth...chef sites, cooking school sites
Sorry, but you are wide off the mark on that one........
Now, bakingchannel.tv is no cookingchannel.tv, but I would certainly rate it at reg fee to high xx.........possibly alot more if the right end user comes knocking