plaieu

i only have a look

amarsinha1987

guess everyone has them cos I do too - so if the other guys run out and you want let me know.

Ronald Regging

The following is the template that I use and I have had a lot of success with it. I like to be as vague as possible in order to create an air of mystery, but also add an element of personalization so that I can connect with the end-user. There are 5 elements to a proper domain sales letter and I will cover them below.

1. Title - I use the following because I think it appeals to everyone on a basic core level of human longing.

This approach implies that the contents of the email are about good fortune. Not just good fortune in general, but rather their good fortune. I ask you, who among us is willing to pass up the opportunity for good fortune?
????: NamePros.com http://www.namepros.com/showthread.php?t=1757

2. Greeting - I want to use a greeting that catches the users attention and lets them know that this email is specifically for them.

As you can see, this gives the user a profound sense of inclusion and they will derive a feeling of great importance and personal validation from knowing that I am speaking directly to them and no one else. Also, they will feel warm and fuzzy inside, because I am genuinely glad to be talking to them. None of that fake, lip-service BS.
????: NamePros.com http://www.namepros.com/showthread.php?t=1757

3. Pitch - This is where I like the mystery to come into play. I don't even tell them specifically what I am selling. All they know is that there is a domain involved and a possible exchange of money.

Notice how I intentionally made a sentence structure error in order to add confusion? I, you... They're not sure if I have the domain or if they do. However, I seem to be adamant about not having been paid. This works, especially with large companies, because one department never knows what the other is doing. They may think there is a possibility that an accounting error has occurred and are likely to inquire further about which domain I am referencing.

4. Signature - Now this is where you really step it up a notch and add a lot of personalization.

Notice how I state that we are Best Friends Forever? Obviously, your best friend wouldn't try to steer you wrong, so this instantly helps you to gain a level of trust with the user. But, just in case they may have their doubts, I signed my name backwards. The capitalization is at the end of each name, so they are likely to catch this and figure out that my name is actually John Smith. This will undoubtedly make them feel intelligent and it will give them a sense of personal accomplishment. Immediately, they will connect this feeling with John Smith and this will help to reinforce the fact that you are indeed Best Friends. Then I go a step further with the positive reinforcement angle, by declaring once and for all, that friendship and loyalty are valuable to me and are forever.

5. P.S. - Now that we've connected with our user and have clearly invested in our friendship, I like to ask them to reciprocate this sentiment.

Nobody, I mean absolutely nobody, wants to have bad fortune. Even if you might be arrogant enough to pass up the opportunity of good fortune, no one is daft enough to willingly invoke the wrath of bad fortune. This adds a viral element to our marketing approach and ensures that our offer of friendship and demands for money will be heard the world over.

So altogether, it looks like this.

anon22339

Shirley, you must be joking.

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DaddyHalbucks

The chances are your email recipient is not the right person to make the decision.

Then, your next problem is that the decision maker probably is not knowledgeable about domain names.

Just keep those things in mind!!

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AlexanderC

Thanks for all these examples. It's helped me out a ton.

Blue24

Hello!

What about replys to sale letters?

Well, i need to say: your offer is small and i still wait and are open for more offers and so...

Thanks!

alunk

i got the point. thanks

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