Before you go overboard with the praise consider that Ian's taking a percentage of the landings for his adsense code. I'm sure that he's as motivated by profit as the rest of us.
He's taking a low percentage, and the pages seem good so it's a good deal, but the proof, as they say, is in the pudding.
For myself, I've set up my redirect script for most of my low volume domains so the landings get distributed between 1plus & namedrive. I'll be carefully examining the outcome to see which service does best for which domains in my portfolio. If all goes well, both Ian & I will profit from this transaction & everyone will be happy.
Please don't think I'm being negative about this. I'm always happier doing business with someone when I can see how they benefit from the transaction, this means that they aren't going to suddenly run out of funds or get bored with it and shut the whole thing down. From what I've seen Ian's got hosting & has found a way to get a lot of domains & traffic to that hosting. I wish him every success.